know tria network - social crowdvertise project
TRANSCRIPT
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What?Who?How?Why?
tria.network
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What?Tria will be a social crowdvertising agency offering high quality strategic communications services to support causes and NGOs at third world
tria.network
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Who?TRIA involves a network of stakeholders that support the development of projects
media
NGOs
Universities
Experts
crowdfunding
NGOs and causes will be our valuable customers
Social media, press media, TV and others as partnership
Market experts that will advice projects teams
Lecturer and students as a crowdsource team
One of the sources of funding for some campaigns
tria.network
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How?The TRIA platform will function as the following workflow with six phases: •Needs
•Valuation
•Development
•Fund raising
•Launch
•Evaluation
tria.network
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How?phase
Registration of communication needs to produce a briefing
The briefing will be disseminated on social media to vote and valuation. The briefing can receive public inputs during this period.
The briefing was approved, it is time to assemble the workgroup. Volunteers can sign up to participate in the project. It is the stage of brainstorming and development of the campaign.
action
actors “client” “client” and their peers volunteers and their peers
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How?phase
It’s time to raise funds to produce the campaign. At this time all stakeholders must work together to publicize the project.
Time to launch the campaign which was built collectively. Publish and evaluate the results.
It is the final time, to assess whether the objectives have been achieved, it’s time to register metrics to determine the success of the campaign. It’s time to produce the case study on OER format.
action
actors
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Why?•We believe that important causes would have
more chance of success with a good communication strategy and advertising
•We believe how much can be contagious the power of people of goodwill
•We believe to be the change we want to see in the world can actually succeed
•We believe communication will be the catalyzer to empower all this
tria.network
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Next steps
tria.network
•Create a board, a working group to develop the Tria project, are you interested ?•Involve key partners of the Tria project,
are you interested?•Develop the platform to operationalize
the Tria project, can you help us?
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Thank you!
tria.network
Thank you for your interest in Tria, please keep in touch with us:
http://[email protected]