Kim Väisänen CEO and Co-Founder Blancco Oy Ltd. Twitter: @kimvaisanen

Go Global – Lessons Learned

The #1 company-killer

Rachleff's Law of Startup Success: The #1 company-killer is lack of market.

• When a great team meets a lousy market, market wins • When a lousy team meets a great market, market wins. • When a great team meets a great market, something special happens

Iterate, Iterate, Iterate

Establishment of subsidiaries

1997 2003 2006 2010 2000

”Franchising”

International partner network

In-house exports

Significance of operation mode

Research by Niina Nummela, University of Turku

‘Micro-multinational corporation'

Less is More – Focus!

Respect the talent

17.54 million USD (2013)

19.07 million USD (2014)

18.67 million USD (2014) 4 million USD (2013)

3.75 million USD (2013)

Incentives drive behavior

Challenge of incentives

Presenter

Presentation Notes

Kannustinjärjesjestelmä vaatii mittariston

Exit only?

Take care of the most essential

Final warnings