keys to expanding and deepening hispanic mentoring bbbs regional conference 2007 sandra delgado...
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Keys to Expanding and Deepening
Hispanic Mentoring
BBBS Regional Conference2007
Sandra Delgado Searl – P: [email protected]
Objectives
Working understanding of the top 3 critical areas for Hispanic Mentoring success:
1. Marketing
2. Community Engagement
3. Corporate and Institutional Partnerships
Hispanic Mentoring Model
Focus Areas
I. Effective Agency Leadership
II. Community Expertise
III. Strategic Staffing
IV. Integration with the BBBS Service Delivery Model
V. An Engaged Community
HM Model 12 Elements
Note: Number in parentheses references the Hispanic Mentoring Model Essential Element number.
Focus for Top Agency
Leadership
Creating Strategic Plan (1)
HMM Staff Training (5)
Forming an Advisory Council (3)
Latino Staffing (4)
SDM Implementation Customer Relations (6) Enrollment & Matching (7) Match Support (8)
SDM Performance Mgmt Customer Relations (6) Enrollment & Matching (7) Match Support (8) Partners (10)
Sharing Updates on Goal Attainment (2)
Recruiting Volunteers (12)
Marketing (9)
Forming Partnerships (10)
Site-Based Programs (11)
Before Demonstration Fully Implemented
During Full Implementation
Focus for Agency Staff
Stage 1 Stage 2 Stage 3 Stage 4 Stage 5
Top Challenges
Objective 1 - Marketing• Bigs recruitment – Men• Family Outreach• Fostering BBBS cultural relevance
in community
Top Promising Ideas & Strategies
Objective 1 - Marketing
• BBBSA to develop messaging and marketing tools with nationwide resonance
• BBBSA to increase exposure with Hispanic community via Conferences, Festivals and partnerships
Objective 1 - Marketing• Hispanic Volunteer Recruitment
Hispanic Mentoring presence in www.bbbsa.org Qualitative Research - Fall 2007
• Relevant Family Outreach Materials Fotonovela – Fall 2007
• Increase Our Exposure National Council La Raza (NCLR) Hispanic Scholarship Fund Pilot (HSF)
BBBSA Work in Progress
Your Successes & Challenges
Objective 1 – Marketing– Messaging?– Materials?
Top Challenges
Objective 2 – Community Engagement
• Hispanic Advisory Council (HAC) establishment and maintenance
Top Promising Ideas & Strategies
Objective 2 - Community Engagement
• Take time selecting members to get the right people in your Hispanic Advisory Council (HAC)
• Establish more formal relationship (“mirror”) between NHAC and local HAC’s
Objective 2 – Community Engagement
• Board Member with vested interest in Hispanic community
• Hispanic Advisory Council (HAC)
• Nurture relationships with Service Partners
• Maintain relationships with public policy funders
BBBSA Work in Progress
Your Successes & Challenges
Objective 2 – Community Engagement– Who are the Hispanic leaders in your
community?– Where do you recruit leaders?– How do they Open Doors for you?
Top Challenges
Objective 3 – Corporate and Institutional Partnerships
• Volunteer-rich organizations
• Fund Development Sources
Top Promising Ideas & Strategies
Objective 3 - Corporate and Institutional Partnerships
• Build Solid relationships with established and trusted Hispanic organizations (“third party credibility”)
• Develop relationships with churches and congregations serving Latinos
Top Promising Ideas & Strategies
Objective 3 - Corporate and Institutional Partnerships (continued)
• Establish national level formal relationship or alliance with at least 4 major corporations/institution
• Explore partnership with nationwide Latino media outlet (Univision or Telemundo)
Objective 3 - Corporate and Institutional Partnerships
• Leverage existing funders beyond $ Cargill – volunteer-rich org, Council/Board Members, etc. Jack in the Box – promotional events on-site
• Strategic Alliance Hispanic Scholarship Fund (HSF)
• Exploration National Council of La Raza (NCLR) US Hispanic Chamber of Commerce (USHCC)
BBBSA Work in Progress
Your Successes & Challenges
Objective 3 – Corporate and Institutional Partnerships
– Identifying– Maintaining– Supporting
Tools and Resources
HM Resources• 31 HM Agencies• Nationwide Hispanic
Advisory Council (11)
• National Staff and HM Team (6)
• Hispanic Mentoring Toolkit
• National Conference Workshops (2)
• Regional Conference Workshop