keynote speaker sourcing: an expert's guide
TRANSCRIPT
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KEYNOTE SPEAKER SOURCING AN EXPERT’S GUIDE
A collection of international event expert's reveal the secrets behind
sourcing successful keynote speakers for their events.
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“Great leaders state out loud what they intendto do and in doing so, they get things done.”
- Simon Sinek
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AN ENGAGING SPEAKER CAN ELEVATE AN EVENT FROM THE
ORDINARY TO THE EXCEPTIONAL
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INVESTIGATE
It is important to conduct research
to ensure your speaker has a successful track
record.
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ARE THEY IN THE KNOW AND IN THE NOW?
Make certain that your speaker is current and relevant
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AUDIENCE FIRST
Taking the audience demographic into careful consideration.
It is a fundamental part of the keynote speaker selection process.
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BUDGET
Clarifying your budget early on and managing expectations is a critical part of speaker sourcing.
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AVAILABILITYPopular speakers get snapped up fast,
the quicker you can get in contact the better.
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ACCESSIBILITY
The best speakers can be hard to secure but if you know the right people anything is possible.
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LEVERAGE
Use your network effectively and leverage your contacts to source the best speakers!
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TAKE NOTE OF THE SMALL PRINTRead and understand the contract. A speaker's technical or personal rider can
blow your budget or cause last minute headaches if not addressed in good time.
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“You can speak well if your tongue can deliver the message of your heart.”
- John Ford
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Which keynote speakers have stood out at events you have attended?