Key takeaways from the Nordic Contact Lens forum 2019

Erik RobertstadMyopia Management in practice

Erik Robertstad – Myopia Management in practice

The changing factor is the environment. The increased prevalence of myopia in many parts of the world does not have a genetic cause The fastest growth of axial length in myopia occurs prior to onset and the first years after onset

Low hyperopia in young children is a risk factor for myopia

Optometrists should be proactive and inform parents about myopia management

To reduce risk of future eye disease To maintain future occupational opportunities To avoid high myopia that affect quality of life

John PhillipsMyopia Management -

basis of optical myopia control methods

John Phillips – Myopia Management - basis of optical myopia control methods

Main Take-aways Low-dose atropine slows refractive changes, but has little effect on abnormal eye growth. Atropine is not universally prescriptible Myopic defocus applied to the retina slows eye growth in humans

MiSight, and a variety of other Soft CL designs (and OrthoK) slow myopia progression about equally (~ 45-50%)

Soft CLs are initially quicker, easier & less expensive than OrthoK OrthoK gives unaided vision during the day (major advantage)

Potential to improve efficacy of OK with multifocal optics Pressing need to develop spectacle-based methods

Peter IvinsMultifocal contact lenses - Are we nearly there yet?

Peter Ivins – Multifocal contact lenses - Are we nearly there yet?

Top ten takeaways

Rebecca KorteniusSocial Media

Rebecca Kortenius – Social Media

Recommended courses based on my presentation:

Ad objectives How to Drive Actions Online, in Stores and in Mobile Apps Closing the Deal with Conversions Boost your Marketing with Facebook Pixel Drive Store Traffic and In-Store Sales with the Store Traffic Objective Audiences Targeting: Custom Audiences Targeting: Lookalike Audiences Targeting: Core Audiences Measurement Understanding Campaign Performance with Ads Manager Reporting and Analytics Learning Path Formats Storytelling with the Carousel Format Instagram Ad Formats Driving Inspiration and Product Discovery with the Collection Ad Format Bring your Business to Life with Stories Optimize Creative for Mobile: Intermediate Optimize Creative for Mobile: Advanced Creative Hub: Bring Your Ideas to Life on Mobile

Facebook Blueprint E-learning Hub: https://www.facebookblueprint.com/student/catalog

Karen Walsh

LyndonJones

1 day SiHys: the best of both worlds

Lyndon Jones & Karen Walsh 1 day SiHys: the best of both worlds

Summary: 1 day silicone hydrogels, the best of both worlds?

SiHy materials provide more oxygen to the eye than hydrogelshave eliminated hypoxic complicationsIndividuals vary in their oxygen requirements and some require the levels afforded by SiHyhigh oxygen requirements; thicker lenses; long wearing times; napsSiHy materials have substantially evolved over the past 20 years

1 day disposable CLs provide the safest and most convenient form of CL wearSiHy are under-utilised in 1 day disposable wear

Lyndon Jones & Karen Walsh 1 day SiHys: the best of both worlds

Summary: using the new insights on 1 day silicone hydrogel fitting to ensure patient expectations are met

Your patients want you to recommend the healthiest options1

1) Silicone hydrogel lenses. 2018. YouGovPlc. Total sample size was 1520 adults who wear contact lenses. Fieldwork undertaken Mar 26th-Apr 3rd 2018. Survey carried out online

Don’t guess at your patient’s budget: let them make an informed choice after hearing all the options

Get lenses on eye in a contact lens trial to enable the patient to make an informed choice

James WolffsohnMultifocal contact lenses –

presbyopia fitting, are we there yet?

James Wolffsohn – Multifocal contact lenses – presbyopia fitting, are we there yet?

James Wolffsohn – Optimising Prescribing

Prepare early

Educate

Ocular surface health

Best option(s) + prepare for future

Process, not an event

Consider mix and match strategy

Enhancing near vision, so demonstrate first