key elements of successful startup - july 2016
TRANSCRIPT
July 2016
From Idea to Investment
Key elements of a successful start-up
Douglas Abrams
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Douglas Abrams
About the facilitators – Douglas
• Wharton MBA
• JP Morgan – Vice President - IB Technology, Global Markets Internet Marketing
• Parallax Capital Management – Co-founder and MD - Venture Capital
• Extream Ventures – Co-founder and MD - S$20 million VC fund
• Expara – Founder and MD - IDM Ventures Incubator, fund, advisory, training
• NUS – Adjunct Associate Professor, Business School, Entrepreneurship
• Sasin – Visiting Professor, Venture Capital
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Douglas Abrams
What is the relationship between risk and return?
• Risk and return are highly correlated
• You cannot increase return without taking more risk
Return
Risk
Potential outcomes
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Douglas Abrams
What percentage of start-ups fail?
GVMs for all first-round investments. 10 years after investment. Data from Sand Hill Road Econometrics. Companies received first financing before 1 January 1999. First non-seed round investment. Returns are gross - before fees and carry
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Key elements for success
• Solve a problem for customers – Value proposition
• Develop an innovative product – Innovation
• Identify your customers – Market identification and analysis
• Reach your customers – Marketing strategy
• Compete when others enter - Sustainable competitive advantage
• Make money – Business model and financial plan
• Team – A team or B team
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Douglas Abrams
Contact us
• Douglas Abrams
• Expara Pte. Ltd.
• www.expara.com
• Block 71 Ayer Rajah Crescent, #02-10/11
• Singapore 139951
• 65-6323 3084, 65-9780-5381 (hp)