kent state workshop - using web 2.0 principles to become librarian 2.0, blogs, july 2008
DESCRIPTION
Slides for KSU SLIS workshop.TRANSCRIPT
Using Web 2.0 Principles to Become Librarian 2.0
BLOGS
Kent State University SLIS, July 18-19, 2008
Instructor:Brian C. Gray
Head of Reference
Librarian: Engineering, Mathematics, & Statistics
Kelvin Smith Library, Case Western Reserve University
Work email: [email protected]
Work phone: 216-368-8685
IM: AIM - kslbcg8
ICQ - 499284601
Google Chat - [email protected]
MSN - [email protected]
Yahoo - kslbcg8
Getting to Know Blogs
• What is a blog?• Types of blogs• Blog software• Creating blogs• Personal vs organizational• Locating blogs• Lets play
What is a blog? (Common Traits)
• Website• Dated entries• Archives• RSS feed offered• Entries with links to other items• Often may require little or no web programming
experience• Application driven• Categories, tagging, or keywords
BLOGS
• Today’s “publishing platform”
• Allows patron ownership in their web experience with the organization
• Continue conversations after events
• Allows more staff to participate in the external voice of the library
• Share more, build participation
Blog Considerations
• Purpose – Announcements and/or discussion?• Open or no commenting?• Moderation?• Tracking/pinging• Spam prevention• Single or multiple authors• How often are entries added?• Legal considerations (non-profit status,
advertising, organizational policies, etc.)
Workplace E-Mail, Instant Messaging, & Blogs
• 8% of organizations have business blogs• 55% of business blogs are public• Less than 2% of organizations assign a
lawyer or other responsible party to review employees’ entries
• Nearly 2% have fired workers for offensive blog content - including posts on employees’ personal blogs
American Management Association – 2006 Survey
http://technorati.com/weblog/2007/04/328.html
http://technorati.com/weblog/2007/04/328.html
Spam Blogs (Splogs)
• Technorati has been tracking between 3,000 - 7,000 new splogs created each day
• Significant spike in splog creation during early December, when 11,000 splogs created each day
http://technorati.com/weblog/2007/04/328.html
http://technorati.com/weblog/2007/04/328.html
http://technorati.com/weblog/2007/04/328.html
http://technorati.com/weblog/2007/04/328.html
http://technorati.com/weblog/2007/04/328.html
ALA Library 2.0 Bootcamp
Helene Blowers
Linda S. Bostrom
Brian C. Gray
Lorraine H. Olley
(June 2006)
My Blog Authoring Tips
• Offer a RSS feed• Write on a regular pattern so people do not feel the
blog has died• Use spell checker• Tagging/Keywords/Categories• Cite information• Use spell checker• If you allow comments, participate in the discussions• Linking and discussing on other’s blog can drive
traffic to your own
More Blog Tips & Comments
• Be original and write it your own style• Length of posts can vary• Provide some information for your readers,
such as an “about me” page or other context• Simple layouts can be powerful• Look at other’s blogs for examples• Extras occasionally break up the text – pictures,
lists, etc.• Give your readers a challenge or question to
consider
Library Blogs in Action
See examples at:
http://www.squidoo.com/library2point0/
EXTRA SLIDES
Following slides exist in case the internet connection is not
working during class.
http://blogs.ala.org
ALA LAMA’sNew Blog
Blog Based OPAC
• Casey Bisson
• WPopac: An OPAC 2.0 Testbed
• WordPress based, so already have access to more programmers than the ILS vendors combined
Patrons Blogging About Libraries
Blogger is FREE