ken + barbie

Download Ken + barbie

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  • 1. Mattels Digital Campaign:
    Barbie & Ken Reunite?

2. 3. Mattels Campaign
Mattellaunched its new campaign
January-February 14th 2011
Campaign created by:
Ketchum Public Relations
+
Mattel internal Marketing Team
4. Barbieandken.com
Featured the Love O meter
Facebook Foursquare
Twitter
YouTube
www.BarbieandKen.com

  • 5 million page views

5. Hundreds of thousands voted