kelli hedinger portfolio

KELLI HEDINGERIndustrial Design

Portfolio

PET SPRAYERSPONSORED BY DELTA FAUCET CO.

Design the next generation dog grooming hose head for Delta Faucet

Company. The sprayer should enhance the current grooming

process.

WHO?

“A sprayer needs to be easy to grab, and easy to let go. My dogs hate baths!”

WHAT? WHERE?There is a wide range of

people who are dog owners. A pet sprayer should be designed for all of those types of people.

Small dogs, big dogs, short hair, long hair. Dogs come in

all varieties, and a pet sprayer should adjust to work with all.

Owners wash their dogs in numerous places. A pet sprayer

should be able to withstand the elements of outside and be gentle enough for indoor

grooming.

CONCEPT GENERATION

H2O Kinetic Nozzles by Delta Faucet

Large, plastic on/off button with dial to

control water pressure

Rubber Grip

Chrome Body

Rubber Bottom

Open handle design for storage

THE PET SPRAYER

USAGEDesigned with the multitasker in mind, this sprayer

has a slim handle and wide body giving the user the freedom to choose how to use.

BRACING MADE BEAUTIFUL

Transform leg braces from something that makes kids feel different to

something that will make kids feel proud.

A hard brace worn on the lower leg to support the ankle and foot. Worn to manage gait and restore optimum

function to lower extremities

AFO’s are needed for those who suffer from various muscular and neurological disorders.

Common disorders include: Cerebral Palsy, Spina Bifida, Muscular Dystrophy, Stroke,

Charcot-Marie-Tooth

ALL YOU NEED TO KNOW ABOUT AN AFO

What is an AFO? Who wears an AFO?

AFO stands for Ankle Foot Orthotics

Velcro closure used to keep knee in place to reduce pain.

Velcro strap around ankle prevents heel from coming out of brace

Enclosed foot to prevent ankle rolls and twists

Solid sides to prevent knee from turning in

Solid polypropylene plastic used to apply pressure to lower leg

Flared edge for patient comfort

Kids with disabilities are 3x more likely to be bullied

27% Body shape

18% Race

55% Because of look

s

Girls are 3x more likely to have negative body

image than boys

BEING A KID

1/3 of kids report being bullied

55% of kids are bullied because of the way

they look

Today being a kid can be difficult, but it is even more difficult for kids that have to live with AFO’s.

Leah was diagnosed with Spina Bifida which affects the spine

and leaves her legs with limited mobility. She walks with the help

of leg braces and a walker.

“To me, they [my leg braces] represented my greatest fears: disability, progression, defeat, and a life-time without cute shorts, dresses, and skirts.” -A Teen with AFO’s

Kayla suffers from Charcot-Marie-Tooth. She has been

wearing AFO braces since she was 7 to help her walk and

conserve energy.

Taylor lives with Cerebral Palsy. Her disease leaves her with

limited mobility. Taylor walks with the combination of a walker

and AFO braces.

Diagnosed with Cerebral Palsy, Bernadette stays mobile with

help of a wheel chair. She uses AFO braces to help her stand and

keep her supported.

Leah 8 years old

Kayla10 years old

Taylor12 years old

Bernadette13 years old

TWEEN GIRLSTween girls are proven to be more likely to have a negative body image.

Girls wearing leg braces can be hurt by their own insecurities. How can their experience make them feel beautiful

Do you wear leg braces?I began wearing AFOs as a baby until 8th grade. I was put back in a

leg brace in 11th grade. Now I wear my leg brace all day, everyday. What do your braces correct?

My AFO’s were used to stop my feet from turning in. My brace now pushes my knee back when I walk. It helps to ensure my knees don’t

give out on me. How do they feel?

The braces take a while to get used to, but now it feels okay. They bother me a bit if I do a lot of walking Do you ever feel self-conscious?

It was a bit uncomfortable going out in public when everyone stares at my brace. It doesn’t bother me anymore, I actually made up a

game: I count how many people I catch looking at my brace. Did kids ever directly make fun of your braces?

In elementary school kids bullied me and made fun of my disability. Just this past year I went out to the store with my parents. There two

girls pointed at my brace and began mocking my walk.Did you ever not want to wear your braces because of the

way they look?I don’t remember not wanting to wear them because of the way they look. I had to wear them so my knee doesn’t hurt so bad. I do think

my brace would look better if it had sparkles!

“It’s so hard to find strong shoes that I

can walk in and works well with my brace”

“Kids bullied me and made fun of my disability”

“Everyone stares at my

brace”

MEET CHARISSESuffers from Cerebral Palsy

Finding shoes can be a struggle. The

braces are hard to fit in normal shoes.

The only room for style is in the customization of

colors and patterns applied to plastic

Custom Colored Velcro

Custom Transfer Pattern

Custom Colored Padding

STYLING AN AFOLeg braces allow little room for style expression.

CONCEPT SKETCHES

ADD SOLE -Eliminates need for additional shoe. -Creates a slimmer and lighter design. -Brace becomes “shoe” -Permanent vs. Removable?

ALTER PLASTIC

-Create Laser etched/cut design in plastic -Custom choice of pattern -Occurrence of wrapping?-

BRACE “JACKET”

HINGED

-Fits with existing brace-Added element of style-Interchangeable jackets for more styles -Would not compromise function-Easy to use

-Simple on/off-Limits style options-Comfort is compromised (pinching in gap)

ATTACHMENTS

SPECIALTY SHOE

INTERCHANGEABLETOPS & TOES

MODULAR SYSTEM

-Adds life to brace by being able to change positions of straps -Opportunity to infuse style

-Style of shoe designed to fit with brace -Friction fit sole -Unique styles to fit with seasons

-With sole, creates shoes-Limits style options

-Options for styles-With modular sole, creates an entire shoe-Harder to manage-Is durability compromised?

STYLIZED SKETCHES

OPEN TOE SANDALS

-Option for sandal not currently available with AFO -Works with warmer seasons, breathable for weather

OPEN TOE BOOT

CLOSE TOE SANDAL

CLOSE TOE BOOT

Rubb

er Friction Fit Sole

Shoe ZIPS around brace

BRACING WITH A SHOE

Le

ather Body

Polypropylene Brace

Braids

Fabric Liner

Co

rk Sole

Be

ads

Ge

ms

BEVERAGE HOLDERINDEPENDENT

SKETCHING EXPLORATIONExploring a solution to the problem of no cup holders on leisure sport

apparatuses such as paddle boards, kayaks, canoes, boats, etc.

IDEATION SKETCHINGHow does it stick to the apparatus? How will it hold the beverage?

One-way stretch

REFINED SKETCHINGTwo piece holder: The exterior

One-way stretch

All-way stretch

REFINED SKETCHINGAll-way stretch exterior

THE SOLUTIONThe two piece beverage holder is great for an afternoon on the paddle board! The flexible plastic exterior can fit almost any size of beverage.

The colored silicon koozie stretches to also fit a range of sizes. Stick it on your paddle board

and go!

Stretchy Silicon fits a multitude of sizes.

Large suction cups adheres to most leisure apparatuses

Flexible plastic exterior holds a plethora of sizes

Rolls on/off beverages

ELSKOVSTUDY ABROADDuring a summer abroad in Denmark,

design and build a metal chair with Scandinavian influence.

INSPIRATION & IDEATIONTaking Scandinavian inspiration and exploring ideas.

A NEW WAY TO PLAY WITH

PLAY-DOH SPONSORED BY HASBRO INC

Crayola Crayon Maker

Big Time Toys - Shrinky Dinks Maker

Hot Wheels Track Builder

Faber Castell Do Art- Travel Easel

Alex Toys Deluxe Pottery Wheel

Melissa and Doug - Easel companion

Crayola Art Case

Crayola Create 2 Destroy

Hot Wheels Car Maker

TOY CRAFT

OLDER

YOUNGERPlay-doh Princess Palace

Play-doh Pirate Ship

FINDING THE WHITE SPACEThe goal is to move Play-doh from the young kids toy aisle

and give it a spot for older kids in the craft aisle

CHOOSING A CONCEPT

“Creativity and Imagination are like muscles; if you don’t use them, you lose them”-Elkind

Keychain MakerCrafting with Play-doh and using it as a

mold to cast a keepsake creation

Ideating different concepts and letting kids play to determine a final direction.

Stylizing the final concept to fit target market and user.

The fun you MAKE, DECORATE, and KEEP!

KeyChain Machine

I AN NES

1

1. Glue Stick Activating Button2. Catch Release Mechanism3. Spring4. Plastic Lid - Two part mold5. Plastic Body - Two part mold6. Rubber Grommets7. Plastic Arms - Two part mold8. Plastic Stamps - Two part mold9. Heating Element10. Clear Plastic - Two part mold11. Plastic Base - Two part mold

With the press of a button a spring will be released, pressing the glue stick down through the heating element.

Rubber grommets provide .... friction-hold grip for glue ,,,

stick and stamp storage .

When power button is activated, a light will be illuminated until the creation is cooled.

234

5

6

78

9

10

11

MANUFACTURING AND PRODUCT DETAILS

1. Prepare mold 2. Load glue stick 3. Activate glue and power 4. Remove keychain 5. Decorate with Play-doh

CREATING A KEYCHAINUsing Play-doh in full circle: mold in beginning and decorate in

the end. Taps into desire of mastery and collectibility.

MASTERBRAND CABINETS INC.

INTERNSHIP

Masterbrand Cabinets Inc. is the leading cabinet manufacturing company in North America. They offer numerous brands to

satisfy every life style and budget

INTERIOR RENDERSCollaborating with interior designers to choose product finishes and use

them to create Photoshop renders of existing line drawings.

Focus on design style Pick Finishes Interior Designer creates line drawing layouts

Designing stylized cabinet profiles in Autocad that are then prototyped into cabinet faces.

Casual ModernRustic Traditional

CABINET DESIGN

CUSTOM FURNITURE DESIGNCreating a custom product for display at the 2014

Kitchen and Bath Industry Show.

Presentation Render

HASBRO INC.INTERNSHIP

Having three internships at Hasbro, I learned invaluable lessons about working

in the design field. At this time I cannot publicly display much of the work I did,

but please ask me about my experience.

DO NOT PRINT YELLOWREPRESENTS CAN COLOR

Item: PlayDoh_DirectPrint_SparkleCan2oz_TEST_1.ai

Due: ASAP

For: Direct Print Process Testing

BLACK PMS311C

WHITE PMS485CVC

®

BRAND

MODELING COMPOUND



Due: ASAP


BLACK PMS311C

WHITE PMS485CVC

PMS877C

C M Y KPD_CanArt_EU-100713

PD CAN ART_EU playset_Minimal_082510_R1.ai

PD_CanArt_EU-100713.ai

1oz, 2oz, 3oz, 5oz.

1oz, 2oz, 3oz, 5oz.

MELDING TIL FORELDRE: INNEHOLDER HVETE

HUOMAUTUS VANHEMMILLE: MUOVAILUMASSA SISÄLTÄÄ VEHNÄÄ.

ΣΗΜΕΙΩΜΑ ΠΡΟΣ ΤΟΥΣ ΓΟΝΕΙΣ: ΠΕΡΙΕΧΕΙ ΣΙΤΑΛΕΥΡΟ

UWAGA DO RODZICÓW: ZAWIERA PSZENICĘ

MEGJEGYZÉS: BÚZÁT TARTALMAZ EBEVEYNİN DİKKATİNE: BUĞDAY İÇERİR

POZNÁMKA PRO RODIČE: OBSAHUJE PŠENICI

POZNÁMKA PRE RODIČOV: OBSAHUJE PŠENICU

NOTĂ CĂTRE PĂRINŢI: CONŢINE GRÂU.

NOTICE TO PARENTS: CONTAINS WHEAT

A L’ATTENTION DES PARENTS : CONTIENT DU BLÉ

HINWEIS FÜR ELTERN: ENTHÄLT WEIZEN

NOTA PARA LOS PADRES: CONTIENE TRIGO

AVISO AOS PAIS: CONTÉM TRIGO

NOTA AI GENITORI: IL PRODOTTO CONTIENE FRUMENTO

OPMERKING VOOR DE OUDERS: BEVAT TARWE

MEDDELANDE TILL FÖRÄLDRAR: MODELLERA INNEHÅLLER VETE.

OPLYSNING TIL FORÆLDRE: INDEHOLDER HVEDE

20900/PD

1102




UWAGA DO RODZICÓW: ZAWIERA PSZENICĘ MEGJEGYZÉS: BÚZÁT TARTALMAZ

EBEVEYNİN DİKKATİNE: BUĞDAY İÇERİR POZNÁMKA PRO RODIČE: OBSAHUJE PŠENICI












20900/PD

1103

20900/

PD1101




UWAGA DO RODZICÓW: ZAWIERA PSZENICĘMEGJEGYZÉS: BÚZÁT TARTALMAZ

EBEVEYNİN DİKKATİNE: BUĞDAY İÇERİRPOZNÁMKA PRO RODIČE: OBSAHUJE PŠENICI












20900/PD

1105



Due: ASAP


BLACK PMS311C

WHITE PMS485CVC

PMS877C



Due: ASAP


BLACK PMS311C

WHITE PMS485CVC

C M Y KPD_CanArt_EU-100713

PD CAN ART_EU playset_Minimal_082510_R1.ai

PD_CanArt_EU-100713.ai

1oz, 2oz, 3oz, 5oz.

1oz, 2oz, 3oz, 5oz.




UWAGA DO RODZICÓW: ZAWIERA PSZENICĘ

MEGJEGYZÉS: BÚZÁT TARTALMAZ EBEVEYNİN DİKKATİNE: BUĞDAY İÇERİR

POZNÁMKA PRO RODIČE: OBSAHUJE PŠENICI












20900/PD

1102




UWAGA DO RODZICÓW: ZAWIERA PSZENICĘ MEGJEGYZÉS: BÚZÁT TARTALMAZ

EBEVEYNİN DİKKATİNE: BUĞDAY İÇERİR POZNÁMKA PRO RODIČE: OBSAHUJE PŠENICI












20900/PD

1103

20900/

PD1101




UWAGA DO RODZICÓW: ZAWIERA PSZENICĘMEGJEGYZÉS: BÚZÁT TARTALMAZ

EBEVEYNİN DİKKATİNE: BUĞDAY İÇERİRPOZNÁMKA PRO RODIČE: OBSAHUJE PŠENICI












20900/PD

1105DO NOT PRINT YELLOWREPRESENTS CAN COLOR


Due: ASAP


BLACK PMS311C

WHITE PMS485CVC

PMS877C

®

BRAND

MODELING COMPOUND

SPARKLE CANS

Initial Iterations

Final Labels

Sample Cans

Final Product

Designing the new Play-doh Sparkle can from start to finish

YEAR / SEASON RETAIL

PROPERTY NAME

PROJECT #

DESCRIPTION / NOTES

SUBMISSION STAGE VERSION

DATE SUBMITTED

Minions’ Barber shop Bonanza utilizesthe classic Play-Doh fuzzy pumper toplay to bring fun, crazy hair doos tominions! Extrude minion hair in thebarber shop seat, and cut and comb tocreate endless wacky hair doos. Decoratethese crazy minions with fun half moldsfashioned on the barbershop seat andstand.

Spring 2015 $9.99 Minions’ Barbershop Bonanza!

Deco

1

12.12.13

MINIONS 326630

Minions’Barber Shop Bonanza!

$9.99

Extrude yourMinion’s hair!

EndlessWacky Doos!

Cut and Combto create

crazy styles!

MINION BARBERSHOPManaged an existing project with the help of full-time designers.

Revising Sculpts

ConceptPresentations

Deco Sheets

Communicating sculpt revisions with offices in

China

Choosing product colors

and creating spec sheet

Putting together initial cost sheets for

costing engineers

Presenting concepts to engineers, marketing

and upper management

Cost Sheets

DIVERGENTUsing Indiana native lumber, design

and build a unique side chair.

INSPIRED BY FORM

Negative space creates lightweight

visual effects

Curved edges “hug” targeted

space

Triangular Base

IDEATING THE SOLUTION

BUILDING THE PROTOTYPE

THANK YOUcontact me:

[email protected]