1. Vartan Minasyan

2. Product idea Companys mission: Protec5on for all customers, regardless of pla:orm New product for consumer product por:olio Kaspersky An5 Virus is there to strengthen Mac security for users that realise the value of the data on their PCs to cybercriminals We are only adding protec5on where there is an iden5ed signicant benet over the standard Apple security 3. What is the need Apple have done an adequate job of soIware security for a non- specialist company Users have beneted from the rela5ve obscurity of Macs compared to PCs making them a less lucra5ve target for cybercriminals Apples success in growing market share has been reected with increased interest from cybercriminals Its Kasperskys business to understand the techniques of cybercriminals and protect our customers, we are very good at it. 4. The threat 5. The threat PC + Macintosh = good connec5vity Your Apple Macintosh may not be damaged by some malware, although it may slow your Mac down But... you can s5ll pass on problems to users of other types of computers Sharing resources or communica5ng with you could endanger their systems 6. Good PC/MAC ci5zenshipIn wnte loadorn et dsMac OS X E-mail & IMFile transfers USB IM US& Bsail mtic E-k 7. PC/Mac threat summaryMalware could be get through: Internet downloads, E-mail, IM Files you copy to the Mac Shared folder of other virtualized OS With Mac OS X, no PC-Mac communica5on borders: File formats are compa5ble Common network protocols Almost always on the same network, sharing drives and folders 8. Some Mac-related malware factsThe Twier account belonging to venture capitalist and Mac evangelist Guy Kawasaki was hijacked yesterday [June] and used to push malware to some 140,000 Twier users.(Source ZD Net, June 2009) We recently discovered that a small number - less than 1% - of the Video iPods available for purchase aIer September 12, 2006, leI our contract manufacturer carrying the Windows RavMonE.exe virus.. (Source hp://www.apple.com/support/windowsvirus/)Trojan Horse can be found in pirated copies of Apples iWork 09 applica5on suite, which has been downloaded over 20,000 5mes (Source MacWorld Jan 2009) A ZDNet summary of 2007 vulnerabili5es showed that there were ve 5mes more vulnerabili5es for Mac OS than for all types of Windows PC opera5ng systems. 9. There are viruses! New malware created specifically for Mac OS every year 35 30There is 1 new Trojan every week for Mac OS 25 20 15 10 5 0 2001 2002 2003 2004 2005 2006 2007 2008 2009 -5 10. Total amount of malware for Mac OS X250200150100 500 2001 2002 2003 2004 2005 2006 2007 2008 2009 - 50 11. Apple ads vs realityOn one side, funny ads with Infected PC On the other side, quotes from Apples website:Mac OS X doesnt get PC viruses And, Apple itself, ocially acknowledged the role of an5-virus soIware for the rst 5me in its latest OS X Security Congura5on Guide released in May, and even provides a link to a list of third-party suppliers. 12. Product IntroductionAbout the product 13. What Kaspersky An5-Virus for Mac does KMAC strengthens Apples own security with core security func5ons Kasperskys award winning technologies Enhanced protec5on for your Macintosh Keeps your money and iden5ty safe Cybercriminals wont hijack your Macintosh Your les wont be ruined by hackers Keeps your Macintosh running smoothly Stops passing malware onto other computer users Automated, always-on protec5on and updates Security for web and email 14. Technically what does Kav for Mac do Real-5me scanning of les, Internet downloads and mail aachments File recovery Only 1% CPU impact on idle Familiar Mac-style appearance and opera5on Special safeguards to prevent Kaspersky An5 Virus from being compromised Automa5c regular and emergency updates for always-on protec5on Protects against Mac and Non-Mac threats stop passing threats onto friends and colleagues 15. Macintosh System Requirements Intel-based Macintosh computer (PowerPC processor not supported) 512 MB free RAM 80 MB free hard drive space Mac OS X 10.4.11 opera5ng system, or higher Works on Mac OS 10.6 Snow Leopard (in standard kernel mode) 16. Product Insight 17. Intui5ve Mac Style User Interface 18. Easy to set-up preferences 19. On demand scanner Choose between: Custom scan Full scan Quick scan Choose between: Manual Automa5cally scheduled 20. Congura5on Deployment Save seyngs into a congura5on le for loading onto other Macs for consistent deployment 21. Selec5ng malware to be monitored KAV always protects your computer against the most dangerous types of malware such as viruses, Trojans, and hack tools. For greater security you can monitor addi5onal types of poten5ally dangerous programs. 22. When a problem is detected An infectedfile is found New software updatereceivedfails ee dsFile issucc restoredSimplified explanation of what happens when a file is found to be infected 23. Intelligent scanning Specify the depth of scanning required striking a balance between security and system performance By default quarantine files are scanned after each software / signature update to see if they can be released 24. Updates 3 modes for updates Automa5c (default) Scheduled Manual Update both the signatures and soIware itself Update distribu5on folder Updates can be shared amongst network by using a shared folder 25. Online monitor Internet and Network Security All les downloaded from the internet are checked Email Protec5on Your email messages and their aachments will be protected by real-5me scanning. All iden5ed threats are blocked and you get an alert. 26. Performance Installing KMAC on your Mac Uses approx 1% of your CPU processing power in idle 27. FREE support only a click away 28. Summary Apples growth is making them a more arac5ve target for cybercriminals Kasperskys award winning technology oers Mac enthusiasts a way to increase their security protec5on where it can add real benet Kaspersky An5 Virus Defends against Mac and PC viruses High detec5on rates High performance Regular automa5c signature and soIware updates Simple for Mac users to use 29. Thank You