karin kreider - gaining consensus among stakeholders – a process
TRANSCRIPT
ISEAL AllianceBetter Standards Systems, Bigger Impacts
Photo © Bonsucro
About ISEAL and the Credibility Principles
ISEAL’s Mission
To strengthen sustainability standards systems for the benefit of people and the environment.
Photo © UTZ CERTIFIEDPhoto © Forest Stewardship Council
ISEAL Membership Criteria
› Open to all multi-stakeholder sustainability standards
› Must embrace the ISEAL Credibility Principles
› Must demonstrate ability to meet the ISEAL Codes of Good Practice and accompanying requirements
› Must commit to learning and improving
Walter Pacaya & logs, Peru © David Dudenhoefer
A Growing Movement
Full Members Associate Members
Sectors covered by ISEAL members› Forestry› Fisheries› Aquaculture› Agricultural commodities:
coffee, tea, cocoa, palm oil, cotton, beef, sugar› Biotrade› Biomaterials› Tourism › Jewelry (gold and silver)› Oil and gas › Textile weaving, etc.
Cockle Picking © Marine Stewardship Council Certified fishermen © MSC
ISEAL Credibility Principles: First global agreement on credible standards and certification
www.iseal.org/credibilityprinciples
1. Sustainability
©FSC
• Clearly defined objectives
• Actions and decisions align with sustainability vision
• Structured to deliver outcomes
Baobab © David Brazier UEBTProcessing palm oil © Bremen Yong, RSPO
2. Improvement
• Demonstrate and improve impact
• Strong monitoring and evaluation systems
• Continual learning
Measuring logs in Peru © David Dudenhoefer, 2011, Rainforest Alliance
3. Relevance
Colombia © David Bonilla for 4C Association
• Most significant sustainability issues in product or sector
• Reflect scientific knowledge and international norms
• Global consistency and local adaptation
Photo © Bonsucro Conference, November 2013
4. Rigour
• Requirements lead to measurable progress
• Consistency throughout standards system
• Accurate certification decisions
Photo © Robin Romano, GoodWeave
Gaining Consensus
1. Start with clear objectives –
•Define goals
• Theory of change
›Does everyone agree they are trying to achieve the same thing?
United Plantations © RSPO
Gaining Consensus
Gaining Consensus
2. Advance preparation
› Increase consultation› Technical experts› Additional decision making criteria
Photo © UTZ CERTIFIEDPhoto © Forest Stewardship Council
Gaining Consensus
3. Controversial?
›More controversy requires more formal decision making
Photo © FSC A.CCow herd © Rainforest Alliance
Gaining Consensus
› Taking time in the “groan zone”
› Getting agreement:
›What can you live with?›What do you really need? ›What is good enough?
Sorting nuts © Charlie Watson, Rainforest Alliance
Standards Systems:A Time of Innovation
What do we mean by “standards system”?
Case Study: Forest Stewardship Council
› Stakeholder-driven› Membership-based› National standards
initiatives› External certifying bodies› One accreditation body› Traceability system› One logo / multiple claims
FSC Pine boards © Rainforest Alliance
Case Study: Common Code for the Coffee Community (4C)
› Entry level standard› Step-wise, traffic light system› For all producers› Hybrid assurance model• Producer units• Verification with decision
by Secretariat› No market facing label
Photo © 4C Association, Claire Hogg
Case Study: Better Cotton Initiative
› Production Principles and Criteria: 6 key principles› Capacity Building Program› Assurance Program• Self Assessment• 2nd party credibility check• 3rd party verification
› Claims Framework
Photo © 4C Association, Claire HoggPhoto © ISEAL Alliance
Business Case
›Yield improvement›Professionalization›New market access›Upstream investments›Improved competitiveness›Buyer partnerships›Income stability
Photo © Aquaculture Stewardship Council
Sustainability Standards Video Series
Short animated videos explaining the core elements of credible standards systems
good standard-setting measuring impacts chain of custody claims and labelling
…and many more! Visit:www.vimeo.com/isealalliance
The ISEAL Community
› Peer exchange› Communities of practice› Issue based Working
Groups› Collaboration &
networking›Awareness raising› Policy and advocacy