just breathe client presentation
TRANSCRIPT
Research➔ Attended mindfulness
sessions➔ Looked into other
applications on the market
➔ Customer journey maps◆ Getting inside the users
head
➔ Talked to potential users and asked for feedback
Developing Personas➔ Traits/Attitudes➔ Goals➔ Motivations➔ Biggest Concerns/Challenges➔ Design Criteria
User Story➔ Indirect engagement & word choice from TA
➔ Felt uncomfortable showing up, got stickers sent instead
➔ Followed reminders and thoughtful remarks
➔ Results seen himself & by others
➔ Shared his solution
Solution➔ Small unobstructive
reminders in frequented locations
➔ Cheap, private, and effective
➔ A free kit of 3 stickers in the mail or at initial meeting
Solution➔ Near Field Communication
(NFC) Chips◆ Can be used up to 4 cm
away◆ Potential for growth with the
use of Beacons
➔ Pulls user away from technological distractions by disabling their phone
iPhone Application Mock-ups
Listen to prerecorded sessions
See catalogue of your stickers and other stickers you could get
Describes the types of notifications the sticker will output
Gives suggestions for optimal placement of stickers
View progress: times used, use streak, emotional success
Log other sessions, emotions
Variable notification