july 2014 dealers: nutritional drink mix satisfies...nutritional drink mix to her regimen. “i love...

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Direct Jobbers Ray and Sandy Bowman of Augusta, Ga. are among a growing number of ALTRUM Nutritional Drink Mix fans. “When ALTRUM introduced the drink mix in November 2013, I quickly saw the sales and marketing potential,” Bowman said. He ordered some right away so he could evaluate it. “Sales potential or not, I was not going to recommend it if I could not see the personal benefit,” Bowman said. “I didn’t want to endorse it without trying it, and I am glad I tried it.” Better than the Competition Bowman is no stranger to meal replacement shakes. “I have been using meal replacement shakes for a long time from various companies. With that experience, I know some of what to look for in this kind of product and have found some are worth the money and some are not.” For Bowman, the benefit of ALTRUM Nutritional Drink Mix is a quick, nutritious drink that satisfies him for several hours at less than the price of a fast-food meal. He blends 3/4 cup of milk, one heaping scoop of ALTRUM drink mix, a large banana and ice cubes. “The end result should be a cold, smooth texture resembling a milk shake,” Bowman said. “It took me several attempts to find the right combination that produced a good result.” He found it important to follow the directions. “Too much or too little of the powder will affect the taste,” Bowman said. More Energy, Stamina Sandy Bowman is a former registered nurse, who also has moderate diabetes. “The ALTRUM drink has helped improve my energy level and helped me be able to replace an occasional meal and stay satisfied up to five hours without raising my blood sugar, Sandy Bowman said. “The increased protein helps the drink to be satisfying and helps to level blood sugars.* It increases the lean muscle, which in turn increases blood sugar control.* I have found it to be extremely satisfying; enjoyable and helpful in the way I feel, because of my increased stamina and improved blood-sugar control.”* Competitively Priced Ray Bowman did the math, and found ALTRUM nutritional drink to be price-competitive with other top-tiered products. A competitive brand, with a banana and milk, costs about $3.05 per serving. “Dealer cost for the ALTRUM nutritional drink for 30 servings is about $2 per serving,” Bowman said. “My cost was slightly higher because I used milk rather than water and I also added a banana. So mine was maybe $2.75 to $3 per serving. Still not bad for a product that actually works.” Bowman said no meal replacement drink will satisfy when one is extremely hungry. “You have to be realistic with expectations. If you are already famished, don’t waste your time thinking that anybody’s meal shake will cut it. However, if you are moderately hungry, a good, quality meal replacement shake will supply essential vitamins, minerals and other nutrients. This goes a long way to help with appetite control. I am very glad ALTRUM came out with this product. The product works, and I am glad that I can buy my own (ALTRUM) rather than giving brand X my money.” “Success begins with good health.” Al Amatuzio President and CEO, AMSOIL INC. The World’s Best Multis and Longevity Enzymes JULY 2014 ORDER #: 1-800-777-7094 | To Fax Your Order 1-715-392-5225 or 1-715-392-5267 Dealers and Preferred Customers can order at www.altrumonline.com *These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure or prevent disease. ** Please check with your physician when using prescription medications in combination with food supplements. All testimonials about ALTRUM nutritional products are non-scientific reports and are not intended to draw any direct cause and effect link between discussed events or “results” and consuming the nutrients contained in the products described. Results are individual and will vary from person to person. Direct Jobbers Ray and Sandy Bowman Dealers: Nutritional Drink Mix Satisfies

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Page 1: JULY 2014 Dealers: Nutritional Drink Mix Satisfies...Nutritional Drink Mix to her regimen. “I love that stuff,” she said. “This is the fourth brand that I’ve tried over the

Direct Jobbers Ray and Sandy Bowman of Augusta, Ga. are among a growing number of ALTRUM Nutritional Drink Mix fans.

“When ALTRUM introduced the drink mix in November 2013, I quickly saw the sales and marketing potential,” Bowman said. He ordered some right away so he could

evaluate it. “Sales potential or not, I was not going to recommend it if I could not see the personal benefit,” Bowman said. “I didn’t want to endorse it without trying it, and I am glad I tried it.”

Better than the CompetitionBowman is no stranger to meal replacement shakes. “I have been using meal replacement shakes for a long time from various companies. With that experience, I know some of what to look for in this kind of product and have found some are worth the money and some are not.”

For Bowman, the benefit of ALTRUM Nutritional Drink Mix is a quick, nutritious drink that satisfies him for several hours at less than the price of a fast-food meal.

He blends 3/4 cup of milk, one heaping scoop of ALTRUM drink mix, a large banana and ice cubes. “The end result should be a cold, smooth texture resembling a milk shake,” Bowman said. “It took me several attempts to find the right combination that produced a good result.”

He found it important to follow the directions. “Too much or too little of the powder will affect the taste,” Bowman said.

More Energy, StaminaSandy Bowman is a former registered nurse, who also has moderate diabetes.

“The ALTRUM drink has helped improve my energy level and helped me be able to replace an occasional meal and stay satisfied up to five hours without raising my blood sugar, Sandy Bowman said. “The increased protein helps the drink to be satisfying and helps to level blood sugars.* It increases the lean muscle, which in turn increases blood sugar control.* I have found it to be extremely satisfying; enjoyable and helpful in the way I feel, because of my increased stamina and improved blood-sugar control.”*

Competitively PricedRay Bowman did the math, and found ALTRUM nutritional drink to be price-competitive with other top-tiered products.

A competitive brand, with a banana and milk, costs about $3.05 per serving. “Dealer cost for the ALTRUM nutritional drink for 30 servings is about $2 per serving,” Bowman said. “My cost was slightly higher because I used milk rather than water and I also added a banana. So mine was maybe $2.75 to $3 per serving. Still not bad for a product that actually works.”

Bowman said no meal replacement drink will satisfy when one is extremely hungry. “You have to be realistic with expectations. If you are already famished, don’t waste your time thinking that anybody’s meal shake will cut it. However, if you are moderately hungry, a good, quality meal replacement shake will supply essential vitamins, minerals and other nutrients. This goes a long way to help with appetite control. I am very glad ALTRUM came out with this product. The product works, and I am glad that I can buy my own (ALTRUM) rather than giving brand X my money.”

“Success begins with good health.”

Al Amatuzio President and CEO, AMSOIL INC.

The World’s Best Multisand Longevity Enzymes

JULY 2014

ORDER #: 1-800-777-7094 | To Fax Your Order 1-715-392-5225 or 1-715-392-5267Dealers and Preferred Customers can order at www.altrumonline.com

*These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure or prevent disease. ** Please check with your physician when using prescription medications in combination with food supplements. All testimonials about ALTRUM nutritional products are non-scientific reports and are not intended to draw any direct cause and effect link between discussed events or “results” and consuming the nutrients contained in the products described. Results are individual and will vary from person to person.

Direct Jobbers Ray and Sandy Bowman

Dealers: Nutritional Drink Mix S a t i s f i e s

Page 2: JULY 2014 Dealers: Nutritional Drink Mix Satisfies...Nutritional Drink Mix to her regimen. “I love that stuff,” she said. “This is the fourth brand that I’ve tried over the

2 JULY 2014 ALTRUM www.altrumonline.com

ORDER #: 1-800-777-7094 | To Fax Your Order 1-715-392-5225 or 1-715-392-5267Dealers and Preferred Customers can order at www.altrumonline.com

Direct Jobbers Wes and Marla Stauffer of Ephrata, Pa. have used ALTRUM nutritional supplements for years.

Marla Stauffer recently added ALTRUM Nutritional Drink Mix to her regimen. “I love that

stuff,” she said. “This is the fourth brand that I’ve tried over the years and it is tops. It is delicious compared to the other brands that you want to swallow as quickly as you can because of the taste.”

Quality meal replacement shakes are increasingly popular in today’s busy society. People are looking for a fast, convenient way to help meet their nutritional needs, keep

their weight under control or avoid grabbing fast food when they don’t have time to prepare a meal, according to research from Nutrition Industry Executive, June 2014.

“ALTRUM Nutritional Drink Mix is a great replacement for a meal with all the vitamins and nutrients,” Stauffer said. “It takes away the desire for an unhealthy snack between meals.”

Her favorite recipe includes 8 oz. of milk, one scoop of drink mix, 1 Tbsp. of peanut butter and one banana. “Blend and drink. Delicious,” Stauffer said.

Vision Power and Ultra Multi also are part of her daily supplement regimen. “I must also tell you

that a year ago when I went for my eye exam, my doctor told me my eyes had improved since the exam

3 years prior,” Stauffer said. “I’ve been taking the Vision Power and attribute it to that.* I am so thankful that I no longer have eye strain from using the computer or reading. Also, driving at night is no longer a problem. Thank you for your wonderful ALTRUM products.”

*These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure or prevent disease. **Please check with your physician when using prescription medications in combination with food supplements. †All testimonials about ALTRUM nutritional products are non-scientific reports and are not intended to draw any direct cause and effect link between discussed events or “results” and consuming the nutrients contained in the products described. Results are individual and will vary from person to person.

Dealer Credits Nutritional Drink for Help Avoiding Snacks

Direct Jobbers Wes and Marla Stauffer

Meal Replacement Products Popular in Fast-Paced SocietyMeal replacement shakes are increasingly popular in today’s busy society because they’re quick, portable and convenient, and shakes that are low in calories can help with weight loss and maintenance.

Meal replacement products have become popular as people try to make up for missed or imbalanced meals, according to Jack Grogan, CN, chief science officer with Michigan-based Uckele Health & Nutrition. (Nutrition Executive, June 2014.)

“Today’s busy lifestyle often doesn’t leave enough time for well-planned, balanced meals, which can ultimately lead to excess body fat and poor nutrition,” Grogan said. “Eating on the run or missing meals can lead to overconsumption of fast foods high in sugar, sodium and fat, and inadequate protein and fiber intake. Poor diet can lead to physical, mental and emotional fatigue causing food cravings, over-reliance on sweets and caffeinated beverages, irritability or an inability to focus or concentrate.”

According to Grogan, the most absorbable and effective formulations of meal replacement shakes contain higher quality and amounts of protein that more efficiently simulate the protein contained in a complete meal.

“In terms of protein, whey protein isolate is dominating the higher quality meal replacement formulas,” Grogan said. “Long considered the gold standard of proteins, it is derived from milk and is one of the highest quality proteins ever measured.”

Plant-based proteins also are available for those who do not want to use whey protein. Plant-based proteins are not as biologically complete or as active and cannot as effectively protect and improve lean body mass, according to Grogan. However, there are good plant-based proteins, such as rice or pea, that are close to whey protein isolate’s performance, price, digestibility and sustainability, Grogan said.

Meal replacement shakes also can help people lose weight. According to Nutrition Executive, research shows that people who use meal replacement shakes daily lose more weight over the course of the research than those who do not.

“The best shakes are high in protein and fiber, low in fats — and minus the sugar,” Grogan said.

Page 3: JULY 2014 Dealers: Nutritional Drink Mix Satisfies...Nutritional Drink Mix to her regimen. “I love that stuff,” she said. “This is the fourth brand that I’ve tried over the

3 JULY 2014 ALTRUM www.altrumonline.com

Online/Catalog Retail Customers Now Receive FREE Shipping

ORDER #: 1-800-777-7094 | To Fax Your Order 1-715-392-5225 or 1-715-392-5267Dealers and Preferred Customers can order at www.altrumonline.com

ALTRUM online/catalog retail customers in the continental U.S. now receive free shipping on orders of $100 or more. Customers who order less than $100 now pay a flat shipping fee of $8.50.

Preferred Customer memberships continue to offer the best value. Preferred Customers continue to receive

wholesale pricing on all ALTRUM products, and they will continue to pay shipping. Even with shipping costs, Preferred Customers still pay approximately 25 percent less than online/catalog retail customers. ALTRUM will continue to encourage customers to upgrade to Preferred Customer status, and Dealers should do the same.

*These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure or prevent disease. **Please check with your physician when using prescription medications in combination with food supplements. †Dealers and Preferred Customers pay wholesale price.

ALTRUM Nutritional Drink Mix is a tasty and convenient way to get good nutrition anytime. The ALTRUM Blender Bottle is designed to make ALTRUM Nutritional Drink Mix even easier to use.

Nutritional Drink Mix can be used as a meal replacement beverage or as a quick and easy supplement to your daily nutrition. Nutritional Drink Mix comes in a rich, chocolate flavor. It provides whey protein, vitamins and minerals, enzymes and more.

The ALTRUM Blender Bottle gives you the freedom of on-the-go nutrition. It features a BlenderBall® whisk inside to thoroughly mix ingredients and embossed ounce and milliliter markings for easy measurement. Other features include a wide mouth to make adding ingredients easy, a secure screw-on lid, StayOpen flip cap™, GripperBars™ to make it easy to hold and a large drink/pour spout. The ALTRUM Blender Bottle is easy to clean, dishwasher safe, fits in most car drink holders and is BPA-free.

To use the Blender Bottle, simply drop the BlenderBall wire whisk in with the ingredients, screw on the lid and shake.

The surgical-grade stainless steel BlenderBall is designed to remain in the cup. Just drinking water? No need to remove the BlenderBall — it won’t rust, chip or peel.

ALTRUM Blender Bottle U.S. Stock# Units Pkg/Size Wholesale Price† Catalog PriceG3267 (1) 1 bottle 7.99 9.25 Can. Stock# Units Pkg/Size Wholesale Price† Catalog PriceG3267 (1) 1 bottle 9.70 10.70

Nutritional Drink Mix Stock# Units Wt. Lbs. Wholesale Price Catalog PriceDPS01 EA (1) 2.3 48.00 70.60DPS01 CA (4) 9.2 192.00 282.40

Can Stock# Units Wt. Lbs. Wholesale Price Catalog PriceCPS01 CA (4) 9.2 222.30 N/A

Nutritional Drink Mix, Blender Bottle Selling FAST

G3267

Page 4: JULY 2014 Dealers: Nutritional Drink Mix Satisfies...Nutritional Drink Mix to her regimen. “I love that stuff,” she said. “This is the fourth brand that I’ve tried over the

4 JULY 2014 ALTRUM www.altrumonline.com

ORDER #: 1-800-777-7094 | To Fax Your Order 1-715-392-5225 or 1-715-392-5267Dealers and Preferred Customers can order at www.altrumonline.com

Renew the Body, Extend Youthfulness*The enzymes in Longevity Enzymes are known as “systemic enzymes,” which aid the body in staying youthful and energetic.

These enzymes support metabolic enzymes, which run and renew the body.* Because the natural supply of metabolic enzymes is limited, it is important to take in additional enzymes that can help protect against chronic health problems and accelerated aging.*

Longevity Enzymes may help the body recover more quickly from injury, reduce stiffness, restore healthy autoimmune conditions, aid detoxification, improve the efficiency of blood circulation and slow aging.*

ALTRUM enzyme formulas help maximize and conserve metabolic enzymes that run, renew and revitalize the body.*

Supplementing With Longevity EnzymesTake two capsules twice daily on an empty stomach with a full glass of water. Double the daily recommended dosage for added joint and muscle comfort.*

Longevity Enzymes can be taken along with ALTRUM Joint Formula.

Longevity Enzymes™Stock# Units Pkg/Size Wt. Lbs. EA Wholesale Price Catalog PriceDZM01 EA (1) 90-count 0.2 25.35 37.65DZM01 CA (6) 90-count 1.2 144.90 225.25

Note: If you are presently using blood-thinning drugs please consult with your physician before supplementing your diet with systemic enzymes. *These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent disease. * *Do not take this product if you are pregnant or lactating.

Longevity Enzymes™

Longevity Enzymes™

Page 5: JULY 2014 Dealers: Nutritional Drink Mix Satisfies...Nutritional Drink Mix to her regimen. “I love that stuff,” she said. “This is the fourth brand that I’ve tried over the

5 JULY 2014 ALTRUM www.altrumonline.com

ORDER #: 1-800-777-7094 | To Fax Your Order 1-715-392-5225 or 1-715-392-5267Dealers and Preferred Customers can order at www.altrumonline.com

*These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure or prevent disease.** Check with your physician when using prescription medications along with food supplements.^At the time of manufacture.

A Superior Digestive Formula

Ultra Daily Enzymes Ultra Daily Enzymes is a blend of 13 plant-derived enzymes that assist in digestion of foods. These enzymes help break down fats, proteins, dairy and carbohydrates to help ease digestion and to help facilitate better nutrient ab-sorption.*

Ultra Daily Enzymes Stock# Units Pkg/Size Wt. Lbs. EA Wholesale Price Catalog PriceDEU01 EA (1) 90 capsules 0.2 24.85 37.05DEU01 CA (6) 90 capsules 1.2 142.20 221.45

Too Few EnzymesEnzymes are the keys to cell life; they power every biological process.

Our bodies require specific enzymes for normal digestion. A deficiency of digestive enzymes causes the body to divert metabolic enzymes to the work of digestion and robs it of the benefits of those enzymes. This process depletes energy stores and ages the body ahead of its time.*

Most adults don’t have enough digestive enzymes in their systems because cooking and processing food destroys the natural enzymes present in raw foods.*

Moreover, our bodies produce fewer digestive enzymes as we age. This lack of enzymes leads to poor digestion.

Poor Digestion Leads to Poor EnergyFood provides the basic nutrients required for energy, growth and healing. However, even eating a perfectly balanced, healthy diet won’t do any good unless your body has the digestive enzymes to break down what you eat into absorbable nutrients.*

How To Use Ultra Daily EnzymesALTRUM Ultra Daily Enzymes contain proven, powerful digestive enzymes. Regular use may help eliminate digestive problems and supply your body with better absorption of nutrients from the food you eat.*

Take one capsule per meal, or break open a capsule and sprinkle on food or mix in water for even faster digestive action to help you feel better faster. Take an extra capsule to help digest heavier meals or to combat indigestion, heartburn or bloating.*

Ultra Daily Enzymes also may help the following:

• Relieve indigestion*• Increase stamina and energy*• Strengthen immune system*• Help digest fats*• Eliminate gas and toxins*• Slow aging*

Enzymes unlock nutrients in the foods we eat and turn them into energy that our bodies can use.*

Page 6: JULY 2014 Dealers: Nutritional Drink Mix Satisfies...Nutritional Drink Mix to her regimen. “I love that stuff,” she said. “This is the fourth brand that I’ve tried over the

REORDER AUTOMATICALLY

Feel Your Best With ALTRUM Nutritional Supplements

ALTRUM is published by the ALTRUM Division of AMSOIL INC.ALTRUM product and Dealer Information is available from your independent AMSOIL/ALTRUM Dealer, or write to AMSOIL INC., 925 Tower Ave., Superior, WI 54880.Order ALTRUM products quickly and easily. Call 1-800-777-7094 and use your VISA/MASTER/DISCOVER CARD.

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6 JULY 2014 ALTRUM

Become a Preferred Customer today and pay wholesale prices.

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ORDER #: 1-800-777-7094 | To Fax Your Order 1-715-392-5225 or 1-715-392-5267Dealers and Preferred Customers can order at www.altrumonline.com

*These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure or prevent disease. **Please check with your physician when using prescription medications in combination with food supplements. All testimonials about ALTRUM nutritional products are non-scientific reports and are not intended to draw any direct cause and effect link between discussed events or results.’