journey and lessons from launching a new saas based marketing platform
DESCRIPTION
The presentation by Kaboodle used at Ciklum Mobile Conference "What's APPening Next - the Shifting Landscape of Mobile" that took place on 27 September 2012 in LondonTRANSCRIPT
Journey and lessons from launching a new SaaS based marketing platform
Kevin Freedman
My global advertising background
Marketing and Process!
Creative, Dynamic, Chaotic
Project Management and Collaboration
Document Storage and Collaboration
Enterprise Marketing Management
Alternatives
Introducing Kaboodle
Three Product Editions
The Dashboard
5 mistakes we made
5 things we got right
Enhancements coming soon
Thank you
Kevin Freedman