Journalism 2001: Journalism 2001: Reporting and WritingReporting and Writing

Week OneWeek One

January 23, 2006January 23, 2006

IntroductionsIntroductions Instructor: Lucy KragnessInstructor: Lucy Kragness

– University of Minnesota Duluth ExperienceUniversity of Minnesota Duluth Experience 3/96 to present: Executive Assistant to the Chancellor3/96 to present: Executive Assistant to the Chancellor 1/05 to present: Jour 2001 instructor1/05 to present: Jour 2001 instructor 10/90 to 3/96: Alumni Director, University Relations10/90 to 3/96: Alumni Director, University Relations 8/90 to 10/90: Acting Director, Alumni and Media 8/90 to 10/90: Acting Director, Alumni and Media

RelationsRelations 11/84 to 10/90: Publications Director, Alumni and Media 11/84 to 10/90: Publications Director, Alumni and Media

RelationsRelations 3/89 to 5/94: Taught Publications Editing, a three-credit 3/89 to 5/94: Taught Publications Editing, a three-credit

spring quarter journalism coursespring quarter journalism course 6/85 to 6/90: Volunteer editorial adviser, Statesman 6/85 to 6/90: Volunteer editorial adviser, Statesman

student newspaperstudent newspaper– Freelance Experience:Freelance Experience:

7/86 to present: Freelance writer, photographer for 7/86 to present: Freelance writer, photographer for several regional and national publicationsseveral regional and national publications

– Newspaper Experience:Newspaper Experience: 9/83 to 9/84: One-person bureau in Sheridan, Wyo., for 9/83 to 9/84: One-person bureau in Sheridan, Wyo., for

the Billings Gazette in Billings, Mont.the Billings Gazette in Billings, Mont. 3/81 to 9/83: Assistant state editor at the Billings 3/81 to 9/83: Assistant state editor at the Billings

Gazette in Billings, Mont.Gazette in Billings, Mont. 3/80 to 3/81: Managing editor of the Williston Daily 3/80 to 3/81: Managing editor of the Williston Daily

Herald, Plains Reporter (weekly) and the Williston Basin Herald, Plains Reporter (weekly) and the Williston Basin Reporter (bi-weekly), all in Williston, N.D.Reporter (bi-weekly), all in Williston, N.D.

11/79 to 3/80: Assistant managing editor/Sunday editor 11/79 to 3/80: Assistant managing editor/Sunday editor at the Williston Daily Heraldat the Williston Daily Herald

6/79 to 11/79: Reporter, business editor at the Williston 6/79 to 11/79: Reporter, business editor at the Williston Daily HeraldDaily Herald

11/78 to 6/79: Assistant editor at the Northeaster 11/78 to 6/79: Assistant editor at the Northeaster newspaper in Minneapolis.newspaper in Minneapolis.

– Education:Education: Master of Education in Educational Computing and Master of Education in Educational Computing and

Technology, University of Minnesota Duluth, 2001. Technology, University of Minnesota Duluth, 2001. Bachelor of Arts in Journalism, School of Journalism and Bachelor of Arts in Journalism, School of Journalism and

Mass Communication, University of Minnesota Mass Communication, University of Minnesota Minneapolis, 1979.Minneapolis, 1979.

TextsTexts

News Writing and Reporting for News Writing and Reporting for Today’s Media, Itule & Anderson (6Today’s Media, Itule & Anderson (6thth Edition)Edition)

Associated Press StylebookAssociated Press Stylebook

Student ResponsibilitiesStudent Responsibilities

Mandatory attendanceMandatory attendance– Please arrive on timePlease arrive on time– Turn off cell phonesTurn off cell phones– Avoid surfing the Internet!Avoid surfing the Internet!– Respect classmates/instructorRespect classmates/instructor

Weekly writing/editing assignmentsWeekly writing/editing assignments In-class assignmentsIn-class assignments Class participationClass participation If weather questionable, call UMD If weather questionable, call UMD

snow hotline: 726-SNOW.snow hotline: 726-SNOW.

Daily reading of the Daily reading of the Duluth News-TribuneDuluth News-Tribune

Front page, opinion, local news, sportsFront page, opinion, local news, sports

Weekly reading of the Weekly reading of the StatesmanStatesman Daily viewing of a local news programDaily viewing of a local news program

– WDIO-TVWDIO-TV: Channel 10 (Charter Channel 13): Channel 10 (Charter Channel 13) ABC affiliateABC affiliate

– KDLH-TVKDLH-TV : Channel 3 (Charter Channel 4) : Channel 3 (Charter Channel 4) CBS AffiliateCBS Affiliate

– KBJR-TVKBJR-TV: Channel 6 (Charter Channel 5): Channel 6 (Charter Channel 5) NBC AffiliateNBC Affiliate

What’s the connection between KDLH/KBJR?What’s the connection between KDLH/KBJR?

Weekly reading of a news magazine Weekly reading of a news magazine (or online)(or online)– NewsweekNewsweek– TimeTime– U.S. News & World ReportU.S. News & World Report

Possible current event quizzesPossible current event quizzes

Final Project: PortfolioFinal Project: Portfolio

Store academic information on your Store academic information on your Electronic Portfolio. Each student has Electronic Portfolio. Each student has 100 mb of storage.100 mb of storage.– Access Electronic Portfolio at: Access Electronic Portfolio at:

https://portfolio.umn.edu/portfolio/index.https://portfolio.umn.edu/portfolio/index.jspjsp

Words matter!Words matter!

Chapter 1: Today’s MediaChapter 1: Today’s Media

Text focuses on print reporters:Text focuses on print reporters:– Jim Heffernan, opinion editor, Duluth News-Jim Heffernan, opinion editor, Duluth News-

TribuneTribune– Tim Franklin, Minnesota Flyer magazine Tim Franklin, Minnesota Flyer magazine

(former Statesman editor, editor/reporter (former Statesman editor, editor/reporter in Cloquet, Grand Marais, Duluth)in Cloquet, Grand Marais, Duluth)

– Tom Wilkowske, Wave editor, Duluth Tom Wilkowske, Wave editor, Duluth News-TribuneNews-Tribune

Journalism skills helped these UMD Journalism skills helped these UMD grads:grads:– TV news reportersTV news reporters

Dennis Anderson, anchor for WDIO-TVDennis Anderson, anchor for WDIO-TV Amy Rutledge, former anchor for KDLH-TV; Amy Rutledge, former anchor for KDLH-TV;

Westmoreland Flint representativeWestmoreland Flint representative– Public relationsPublic relations

Susan Latto, UMD Public Relations DirectorSusan Latto, UMD Public Relations Director– Sports InformationSports Information

Bob Nygaard, UMD Sports Information DirectorBob Nygaard, UMD Sports Information Director– Grant writers/non-profit organizationsGrant writers/non-profit organizations

Cindy Finch, Woodland HillsCindy Finch, Woodland Hills– Publication editorsPublication editors

Cheryl Reitan, UMD Publications DirectorCheryl Reitan, UMD Publications Director– AdvertisingAdvertising

John Hyduke, Westmoreland FlintJohn Hyduke, Westmoreland Flint– Government relationsGovernment relations

Julene Boe, city of DuluthJulene Boe, city of Duluth Jess Myers, Minnesota Senate/former Hockey NewsJess Myers, Minnesota Senate/former Hockey News

Newspaper industry Newspaper industry shrinkingshrinking

1,745 U.S. daily newspapers in 19801,745 U.S. daily newspapers in 1980 1,457 U.S. daily newspapers in 20021,457 U.S. daily newspapers in 2002 In 1970: 78 percent of adults read a In 1970: 78 percent of adults read a

newspaper dailynewspaper daily In 2002: 58 percent of men and 53 In 2002: 58 percent of men and 53

percent of women read a daily percent of women read a daily newspapernewspaper– Biggest drop in readers 34 and youngerBiggest drop in readers 34 and younger

Newspaper industry not Newspaper industry not deaddead

One of the most profitable U.S. industriesOne of the most profitable U.S. industries– Captures huge share of U.S. advertising dollar*Captures huge share of U.S. advertising dollar*

Direct Mail: 19.4 percentDirect Mail: 19.4 percent Daily Newspapers: 18.6 percentDaily Newspapers: 18.6 percent Broadcast television: 17.8 percentBroadcast television: 17.8 percent Radio: 8 percentRadio: 8 percent Cable television: 6.9 percentCable television: 6.9 percent All other 29.3 percentAll other 29.3 percent

– All media face challengesAll media face challenges

* Source: McCann-Erickson Inc., Newspaper Association of America (News * Source: McCann-Erickson Inc., Newspaper Association of America (News Reporting and Writing, The Missouri Group)Reporting and Writing, The Missouri Group)

Multimedia OrganizationsMultimedia Organizations

Time WarnerTime Warner– Began with Time magazineBegan with Time magazine– FortuneFortune– Sports IllustratedSports Illustrated– Cable News Network (Cable News Network (www.cnn.comwww.cnn.com))– Atlanta BravesAtlanta Braves– AOLAOL

Walt Disney CompanyWalt Disney Company– Walt Disney StudiosWalt Disney Studios– Walt Disney amusement parksWalt Disney amusement parks– ABC television networkABC television network– Several local radio and television stationsSeveral local radio and television stations– ESPN and its magazineESPN and its magazine– The Disney StoreThe Disney Store– The Disney ChannelThe Disney Channel

Microsoft NetworkMicrosoft Network– Recruited from newspapers, broadcast Recruited from newspapers, broadcast

stationsstations

How reporters cover the newsHow reporters cover the news– General assignmentsGeneral assignments

Spot newsSpot news Night reporterNight reporter

– Beat reportersBeat reporters EducationEducation Crime/courtsCrime/courts Government: city, county, regional, state, Government: city, county, regional, state,

nationalnational

– Specialty reportersSpecialty reporters MulticulturalMulticultural FamilyFamily TasteTaste BusinessBusiness

Newspaper Editorial Newspaper Editorial OrganizationOrganization

ManagingEditor

Sports EditorLifestyleEditor

City Editor News EditorStateEditor

SportsReporters

LifestyleReporters Reporters Copy

editors

Chiefphotographer

Photographer

Reporters

Other Newspaper Other Newspaper DepartmentsDepartments

AdvertisingAdvertising– Local displayLocal display– ClassifiedClassified– NationalNational– Advertising artAdvertising art– Ad promotionAd promotion– Public relationsPublic relations– Community relationsCommunity relations

CirculationCirculation– Mail roomMail room– DeliveryDelivery

BusinessBusiness– AccountingAccounting– BillingBilling– CreditCredit– PayrollPayroll– Credit unionCredit union– Labor RelationsLabor Relations

ProductionProduction– ComposingComposing– PlatemakingPlatemaking– CameraCamera– Data processingData processing– PressPress

What goes in the newspaperWhat goes in the newspaper

Daily editorial meetingDaily editorial meeting– Editors make story pitchesEditors make story pitches– Editor/managing editor makes final Editor/managing editor makes final

decisiondecision– Photography or graphic assignments Photography or graphic assignments

finalizedfinalized Deadlines for multiple editionsDeadlines for multiple editions

Words matter!Words matter!

Chapter 2: Ingredients of Chapter 2: Ingredients of NewsNews

What is news?What is news?– Folklore definition:Folklore definition:

NorthNorth EastEast WestWest SouthSouth

Merriam Webster Online Definition:Merriam Webster Online Definition:1 a1 a :: a report of recent events a report of recent events bb :: previously unknown previously unknown

information <I've got information <I've got newsnews for you> for you>2 a2 a :: material reported in a newspaper or news material reported in a newspaper or news periodical or on a newscast periodical or on a newscast bb :: matter that is matter that is newsworthynewsworthy

Hard NewsHard News

MurdersMurders City Council meetingsCity Council meetings Government meetingsGovernment meetings Not always bad news: major Not always bad news: major

announcementsannouncements

SoftSoft NewsNews RetirementsRetirements School programsSchool programs Human interestHuman interest

ConvergenceConvergence

Collaboration between newspapers, Collaboration between newspapers, TV and InternetTV and Internet– KDLH/Duluth News TribuneKDLH/Duluth News Tribune– Newspaper reporter/radio reporterNewspaper reporter/radio reporter

What makes news?What makes news?

TimelinessTimeliness– Train derailmentTrain derailment

Proximity/RelevanceProximity/Relevance ConflictConflict ProminenceProminence Consequence/impactConsequence/impact Human interest/noveltyHuman interest/novelty

Factors affecting newsFactors affecting news

Instincts of reportersInstincts of reporters Audience: local vs. regionalAudience: local vs. regional News holesNews holes

– Space left after ads placedSpace left after ads placed– Dummy pagesDummy pages

Availability of newsAvailability of news– Saturday a slow news daySaturday a slow news day– Wire services: AP, Knight Ridder, GannettWire services: AP, Knight Ridder, Gannett

Pitching a news storyPitching a news story

What’s the angle?What’s the angle? Succinctness/enthusiasmSuccinctness/enthusiasm Monitoring other mediaMonitoring other media

Assignment for 1/30:Assignment for 1/30: Using the Wednesday (1/25) Duluth News-Using the Wednesday (1/25) Duluth News-

Tribune, list the stories on the front page, local Tribune, list the stories on the front page, local section and the sports section. Determine if the section and the sports section. Determine if the stories where selected on the traditional news stories where selected on the traditional news elements of:elements of:– TimelinessTimeliness– Proximity/relevanceProximity/relevance– ConflictConflict– ProminenceProminence– Consequence & impactConsequence & impact– Human InterestHuman Interest

Keep evaluations brief: no more than three sentences each.Keep evaluations brief: no more than three sentences each.

Email Microsoft Word attachment to: lkragnes@d.umn.eduEmail Microsoft Word attachment to: lkragnes@d.umn.edu

How to use AP StylebookHow to use AP Stylebook

Stylebook KeyStylebook Key– Addresses:Addresses:

Is this correct? 25 East Silver St.Is this correct? 25 East Silver St.

– Spellings:Spellings: Adviser/advisor; Legislative titlesAdviser/advisor; Legislative titles

Sports Guidelines and StyleSports Guidelines and Style Business Guidelines and StyleBusiness Guidelines and Style A Guide to PunctuationA Guide to Punctuation Editing MarksEditing Marks

Words still matter!Words still matter!

Today’s assignmentToday’s assignment AP Stylebook editing practiceAP Stylebook editing practice Prepare a Microsoft word file with the Prepare a Microsoft word file with the

following information and send it as an following information and send it as an email attachment to: lkragnes@d.umn.edu:email attachment to: lkragnes@d.umn.edu:– Your name, hometownYour name, hometown– Your year at UMDYour year at UMD– Your major/minorYour major/minor– Your career goalsYour career goals– Journalism experience (OK if none!)Journalism experience (OK if none!)– What you hope to get out of this classWhat you hope to get out of this class– Anything else you’d like me to knowAnything else you’d like me to know– Best day for media tour from 4-6 p.m.Best day for media tour from 4-6 p.m.