joint new products and culinary initiatives committee summer conference 2009
TRANSCRIPT
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Joint New Products and Culinary Initiatives Committee
Summer Conference 2009
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New Products Update
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2009 Work
Round Initiative
Convenience
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XT Bottom LogFlat Triangle
-Precooked Roast Beef-Retail Round Steaks-Cube Steaks
-Premium Special Trim-Cube Steak Retail and F/S-Precooked Shredded/Dices
Bottom Round/Flat
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The Heel
Pot Roast Material
Gastrocnemius Digital Flexor
Boneless Osso BucoMerlot Steak Braison Cut
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Top Round - Cap
•Fajita Application•Premium Special Trim•Further Process Item
•Replacement/Augmentation for Petite Tender
GracilisPectineus
Round Work in Progress
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Cheese Steak Eggroll
Philly Cheese Steak Roll• BBQ Beef Eggroll• Beef Asian Eggroll• Philly Steak Empanada
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Industry Update
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Discussion Topics
• New Product Exchange
• Chuck Roll & Round
• Partnership
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New Product Exchange – Update
Goal: Exchange new product information and collaborate on ideas to introduce new beef products into the market.
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Marinade-on-Demand™ Chimichurri Beef
Marinate with all of the flavor but none of the mess. SCHWAN'S® exclusive packaging lets you marinade your meat all in one package-no additional bowls needed! This self-marinating package contains USDA Choice Ranch steaks and a popular South American Chimichurri marinade made with cilantro, onion, garlic, bell pepper, parsley and lime juice. Just thaw, marinade and grill for steak house perfection.
New Product Exchange – Update
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4-Piece Chuck Roll4-Piece Chuck RollCombo PackCombo Pack
The “Denver Steak” – Chuck Underblade – Serratus Ventralis
One of the Great New Possibilities from our 4-Piece Chuck Roll
Industry Update – Chuck Roll
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Industry Update – Chuck Roll
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Industry Update – Round
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Industry Update - Partnerships
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beefinnovationsgroup.com
Funded by The Beef CheckoffFunded by The Beef Checkoff
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Culinary Services• Creating Crave
• Publications International Multi-Branded Program
• Recipe Development
• National Beef Cook-off
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New Product Development
Chuck Roll is ROLLING!
New beef convenience items on the run!
4-Piece Chuck Roll4-Piece Chuck Roll
Combo PackCombo Pack
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FY 2010 Program SummaryInnovation. Commercialization. Culinary.
•New beef convenience items. New round cuts.
•Getting products to market – partnerships.
•Culinary expertise and support for all Checkoff
programs and industry organizations.
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Change in Focus/Program Benefits
Build on Momentum:• Maintain and enrich our industry partnerships• Continue to develop new products and ideas• Leveraging culinary expertise to new heights
Benefits:• New beef products to market• Building trust with industry stakeholders• Keeping beef delicious and a great value