join our 2017 carnival experience...about miami broward carnival page 3 miamibrowardcarnival.com...
TRANSCRIPT
SEPTEMBER 30 – OCTOBER 8
SPONSORSHIP OPPORTUNITIES
JOIN OUR 2017 CARNIVAL EXPERIENCE
ABOUT MIAMI BROWARD CARNIVAL
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ATTENDANCE
150,000Attendees from across 35 states and countries
AUDIENCE OVERVIEW• 45% Male• 55% Female• 60% Managers/
Professionals• 35% Visitors• 24-45 Average Age
Range• 4 days Average
Length of Stay
AUDIENCE REACH
65 MILLION Media, Social Media and Public Relations Impressions
TOP VISITOR ORGIN
USA: Atlanta, Broward, Miami-Dade, New York, Washington DC
International: Bahamas, Barbados, Canada, Jamaica, Trinidad & Tobago,
Turks & Caicos, Virgin Islands, Barbados, U.K.
ECONOMIC IMPACT
$40,000,000
ABOUT MIAMI BROWARD CARNIVAL
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LAUNCH JUNIOR CARNIVAL
FANTASTIC FRIDAY J’OUVERT
This family oriented cultural Extravaganza known as Miami Broward Carnival, provides unique sponsorship and marketing opportunities for businesses and organizations to reach the South Florida’s fast growing Caribbean population.
Miami Broward Carnival represents the two organizations which have hosted Carnivals in Miami and Broward over the last 33 years.
ABOUT MIAMI BROWARD CARNIVAL
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CARNIVAL SUNDAY
T I T L E S P O N S O R - O N E
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$100,000
EXCLUSIVITY, MARKETING RIGHTS• Rights to the MBC property mark and logo in pre-approved advertising,
marketing and packaging material • Right to activate a co-branded promotion utilizing the MBC logo (subject to
approval and at the sponsor’s expense) • Logo on all Official Miami Broward Step & Repeat signage
ON-SITE ACTIVATION• (3) corporate (40 x 40) booths in prime location at venue, for sampling and/or
information dissemination• (4) sponsor-supplied 20' banners to be displayed at Event Venue• (5) minutes on stage to address the audience
HOSPITALITY• (25) VIP All-Access passes for 10/8/17 including hospitality booths• (25) General admission tickets
MEDIA & PR• Logo inclusion on all print and online advertising in the US, Latin America and
the Caribbean• (1) Full page premium placement ad in official souvenir book• Name inclusion in press release, radio spot, and television ads• Featured in social media integration• Featured in promotional e-blasts
P R E S E N T I N G S P O N S O R
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$50,000
EXCLUSIVITY, MARKETING RIGHTS• Right to activate a co-branded promotion utilizing the MBC logo (subject to
approval and at the sponsor’s expense) • Logo on all Official Miami Broward Step & Repeat signage
ON-SITE ACTIVATION• (2) corporate (10 x 10) booths in prime location at venue, for sampling and/or
information dissemination• (3) sponsor-supplied 20' banners to be displayed at Event Venue• (3) Minutes on stage to address the audience
HOSPITALITY• (15) VIP All-Access passes for 10/8/17 including hospitality booths• (15) General admission tickets
MEDIA & PR• Logo inclusion on all print and online advertising in the US, Latin America and
the Caribbean• (1) Full page ad in official souvenir book• Name inclusion in press release, radio spot, and television ads• Featured in social media integration• Featured in promotional e-blasts
G O L D S P O N S O R
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$25,000
EXCLUSIVITY, MARKETING RIGHTS• Logo on all Official Miami Broward Step & Repeat signage
ON-SITE ACTIVATION• (1) corporate (10 x 10) booths in prime location at venue, for sampling
and/or information dissemination• (2) sponsor-supplied 20' banners to be displayed at Event Venue• Periodic stage announcements by event host
HOSPITALITY• (10) VIP All-Access passes for 10/8/17 including hospitality booths• (10) General admission tickets
MEDIA & PR• Logo inclusion on all print and online advertising in the US, Latin America and
the Caribbean• (1) Half page ad in official souvenir book• Name inclusion in press release • Featured in social media integration• Featured in promotional e-blasts
S I L V E R S P O N S O R
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$15,000
EXCLUSIVITY, MARKETING RIGHTS• Logo on all Official Miami Broward Step & Repeat signage
ON-SITE ACTIVATION• (1) corporate (10 x 10) booths in prime location at venue, for sampling and/or
information dissemination• (1) sponsor-supplied 10' banner to be displayed at Event Venue• Periodic stage announcements by event host
HOSPITALITY• (6) VIP All-Access passes for 10/8/17 including hospitality booths• (6) General admission tickets
MEDIA & PR• Logo inclusion on all print and online advertising in the US, Latin America and
the Caribbean• (1) quarter page ad in official souvenir book• Name inclusion in press release• Featured in social media integration• Featured in promotional e-blasts
B R O N Z E S P O N S O R
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$5,000
EXCLUSIVITY, MARKETING RIGHTS• Logo on all Official Miami Broward Step & Repeat signage
ON-SITE ACTIVATION• (1) corporate (10 x 10) booths in prime location at venue, for sampling and/or
information dissemination• (1) sponsor-supplied 5' banner to be displayed at Event Venue• Periodic stage announcements by event host
HOSPITALITY• (4) VIP All-Access passes for 10/8/17 including hospitality booths• (4) General admission tickets
MEDIA & PR• Logo inclusion on all print and online advertising in the US, Latin America and
the Caribbean• Name inclusion in press release• Featured in social media integration• Featured in promotional e-blasts
U N D E R W R I T I N G
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$2,500
Underwriting opportunities available for each of the events listed above.
ON-SITE ACTIVATION• (1) sponsor-supplied 5' banner to be displayed at Event Venue• Periodic stage announcements by event host
HOSPITALITY• (2) VIP All-Access passes for 10/8/17 including hospitality booths• (2) General admission tickets
MEDIA & PR• Logo inclusion on all print and online advertising in the US, Latin America and
the Caribbean• Featured in social media integration• Featured in promotional e-blasts
LETTER OF INTENT
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I hereby commit to financial sponsorship of the 2017 Miami Broward Carnival at the level selected below.
q Title Sponsor: $100,000q Presenting Sponsor: $50,000q Gold Sponsor: $25,000q Silver Sponsor: $15,000q Bronze Sponsor: $5,000q Underwriting: $2,500 per activity
q Junior Carnival q Duck Work Lunch Time Bacchanalq King, Queen, Individual & Pan Competitionq MBC Official J'ouvert
Make checks payable to: Miami Broward Carnival18425 NW 2nd Avenue, Suite 335
Miami,Florida,33169
CONTACT INFORMATION
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Miami Broward CarnivalJohn Beckford, Director
Chair, Sponsorship & Marketing Committee954-494-4483