john burke, trek ceo to present in omaha
TRANSCRIPT
8/14/2019 John Burke, Trek CEO to present in Omaha
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FOR IMMEDIATE RELEASE:
CEO of Trek Bicycles Presents in Omaha
(Omaha, NE – November 4, 2008) John Burke, CEO of Trek Bicycle Corporation, will visits Omaha on November 11 for a
public presentation discussing the role that bicycle friendly communities can play in solving global issues.
Activate Omaha and WELCOM, in partnership with Midwest Cycling, are sponsoring a lunch on November 11 from
11:30am –
1:00pm
at
UNO’s
W.H.
Thompson
Alumni
Center
(6705
Dodge
Street).
The
general
public
is
invited
to
attend, and is asked to please RSVP to [email protected] or (402) 934‐5923.
Mr. Burke will discuss how the nation is realizing that bicycle friendly communities can work to address a myriad of
issues for one’s community. These issues include impacting the obesity epidemic, traffic congestion, pollution,
dependence on foreign oil and carbon footprints. Creating bicycle friendly is accomplished through combining good city
design and city policy supports with strategically targeted transportation dollars.
In addition to Mr. Burke, Andy Clarke, Executive Director of the League of American Bicyclist, will present. Andy has a
strong policy background and will speak to how to create, interpret, and implement multi‐modal transportation models
that can make Omaha more bicycle/walking friendly. Andy will also address how Omaha can be a leader in creating
bicycling friendly companies.
Omaha has previously applied to be designated by the League of American Bicyclist as a bicycle friendly community.
Despite our expansive recreational trail system, the application was denied.
Since then, efforts have been underway to change that outcome. Over $500,000 in private funding has been raised to
design and build a 20 mile bicycle loop. The first bicycle transportation map has been created. The City has instituted a
Bicycle and Pedestrian Advisory Committee to review and recommend infrastructure improvements. This momentum is
just the beginning and we would like you to join us to continue the push to change the physical face of our community.
Your involvement in this issue can help the metro Omaha area create an environment where people are active and
outdoors on a daily basis. We are pleased to invite you to attend and participate in an important discussion on utilizing
the bicycle
as
a simple
solution
to
many
of
the
complex
problems
facing
the
Omaha
metro
area.
For more information, visit HU
www.activateomaha.orgUH
, or contact Tammie Dodge at [email protected] or (402) 934‐
5923.
Related Links:
HUMidwest CyclingU
HUActivate OmahaU
HUWELCOMU
HUTrek Bicycle CorporationU
HULeague of American BicyclistsU
Contact:
Jay Thomas | Co‐Founder
Director of Personnel & Marketing
Midwest Cycling LLC
Omaha, NE
Phone: (402) 770‐6427
Email: HU
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