john angove am - unisa · quality • world’s best education institutions for winemaking and...
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John Angove AM Managing Director Angove Family Winemakers
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Sale
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Year
Domestic and Export Sales
Domestic (left axis) Export (left axis) Value $ Export (right axis)
Key Drivers for Australian Wine
Quality • World’s best education institutions for winemaking and viticulture. • Unmatched diversity of grape growing regions. • World leading research facility in the Australian Wine Research Institute.
Marketing Representation Tourism Export
Industry Risks
Anti- Alcohol Lobby
Taxation
Climate Change
Exchange Rate
Taxation Change Impacts
Current Volumetric Volumetric
WET tax tax at tax at
Current 29% beer rate spirits rate
4 litre soft pack 10% alc/vol 12.00 35.50 53.95
tax content per pack incl GST 2.91 21.50 34.96
price of wine, excluding the tax. 9.09 14.00 18.99
Retail price per 750ml bottle 13.5% alc/vol 10.00 14.75 19.50
tax content per bottle incl GST 2.37 5.83 9.38
price of wine excluding the tax 7.63 8.92 10.12
Retail price per 750ml bottle 13.5% alc/vol 20.00 22.50 27.50
tax content per bottle incl GST 4.73 6.55 10.11
price of wine excluding the tax 15.27 15.95 17.39
Australian exports – Asia small but growing
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• Asia is the growth centre for Australian exports BUT • The growth is off a small base – 5% share in 1996; 10% share in 2011 • Europe and North America down but still account for a combined 85% share of
exports Australian exports by destination region
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1996 2001 2006 2011 1996 2001 2006 2011 1996 2001 2006 2011 1996 2001 2006 2011
Europe North America Asia Other
Expo
rt v
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20%
11%
-2%
% = 5 year CAGR
30%
23%
-3%
13%
29%
8%
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8%-5%
Source: Wine Australia
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How we would like the wine industry to look in 20
years…
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How the wine industry
might end up…