Job Search With Social Media & Mobile

Download Job Search With Social Media & Mobile

Post on 21-Apr-2017

147.281 views

Category:

Business

2 download

TRANSCRIPT

  • social networking for a job

    1

    cc licensed image by luc legayby Gabe Zichermann, CEO rmbrME

  • finding a job with social media

    Framework: changing rules, values, downsides, opportunities

    Its who you know!

    Linkedin

    Facebook

    Twitter

    Mobilizing the job search: iPhone & Beyond

    2

  • Networking: #1 Method for Finding a Job (and it can be fun too)

    3

  • changing rules, values

    The greatest networking advance ever:

    Meaning of Friend has changed

    Ability to silently deflect empowers you to be louder

    Frequency, Recency, Relevance rewarded over longevity, appearance, age

    Networking is a game, Social Networks merely expose the games mechanics:

    Scores, Levels, Badges

    4

    CC Licensed image by Unlisted Sightings

  • the downside?

    Less attention

    Shorter-term investment strategy

    Introductions, connections, friendships value is reduced

    Its very easy to ignore people

    5

  • social media user types

    Connector

    Adds as many people as humanly (bot-ly) possible

    Leverages connections for projects, activities (1:1)

    Maven

    Resident expert on topics

    Often famous

    Salesperson

    Always pushing something

    Most bots (and reporters) are in this category

    6

    *with thanks to Malcolm Gladwell

  • your levers

    Status

    Profile

    Connections

    7

    CC licensed image by BitHead

  • Its who you know: SN can help

    8

    Linkedin: I want to find people @ XYZ company

    Facebook: I dont remember everyone I know & I want to meet people with shared interests

    Twitter: I want to engage people outside of my immediate network

  • Leveraging LinkedinAdd everyone

    Recommendations!

    Use a real email address

    More than 2 degrees? Nah.

    Get an InMail subscription

    Status = useless

    Groups? Groups!

    9

  • Forging FacebookStatus. Status. Status.

    Comments from others are key

    Number of friends is conspicuous

    Photos can be your friend

    Page for your consulting

    Groups, direct adding

    Tiered Access to Profiles

    10

  • 11

    talking twitter

  • twitter tactics

    12

    acquire followers:

    start with address book import

    follow you, follow me

    get retweeted (write interesting stuff)

    Especially interesting if youre unemployed

    #hashtags (tags for content)

    join the conversation

    Link to Facebook (make your life easier)

  • mobilizing the search

    iPhone platform gives you unprecedented real-time opportunities:

    Discover

    Network (social net and otherwise)

    Apply

    Close the gap between opportunity and action

    Works on other phones too (but not as well)

    13

  • 14

    a few great job-related apps

    beamME CV (beam resume)LinkediN, Facebook, TwitterFonCareerBuilder, iJobs, JobCompass

    CraigsterTo-Dos, Notecards

    100 Words ... Smart

  • 15

    beam your resume instantly from iPhone

    respond to job opportunities in real time

    beams formatted for phones or PCs

    make a lasting impression

    social network integration

    follow up easily with integrated history

    http://beamMEcv.com

    beamME CV: mobile networking

  • summary

    mostly, social networking is a major opportunity

    maxims remain the same: its who you know

    tactics are very different

    mobilize your job search to improve efficiency

    networking objectives and strategy remain the same

    16

  • download this+: blog.rmbrME.comfollow me: @gzicherm

    17