jigsaw marketing consultants

16
Jigsaw Marketing Consultants

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Post on 17-Jul-2015

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Page 1: Jigsaw Marketing Consultants

Jigsaw Marketing Consultants

Page 2: Jigsaw Marketing Consultants

Is your message being Heard?

Page 3: Jigsaw Marketing Consultants

Meaningful?

Page 4: Jigsaw Marketing Consultants

The Art of Being Different

Page 5: Jigsaw Marketing Consultants

Sending message, where?

Page 6: Jigsaw Marketing Consultants

Consumer’s Decision Making Process

Page 7: Jigsaw Marketing Consultants

Cognitive side=7%

Page 8: Jigsaw Marketing Consultants

Emotional side=93%

Page 9: Jigsaw Marketing Consultants

Steve Jobs

Page 10: Jigsaw Marketing Consultants

Common Thread ?

• Apple Ben & Jerry

• Virgin Harley Davidson

• Body Shop Warby Parker

• Whole Foods Chiptole

• Patagonia Mission Belt

• Aveda Judges Coffee

• New Balance Zappos

Page 11: Jigsaw Marketing Consultants

Rooted in your Story

Page 12: Jigsaw Marketing Consultants

Express yourself

Page 13: Jigsaw Marketing Consultants

Through there Eye’s

Page 14: Jigsaw Marketing Consultants

Great Expectations

Page 15: Jigsaw Marketing Consultants

Judges Coffee Roasters

Page 16: Jigsaw Marketing Consultants

Why they buy NOT what they buy

Sales

Price Varietal Appellation

Values

Green Inspiration Courage