jewellery making earringsdl.booktolearn.com/ebooks2/jewelry/9781515285991... · becoming an earring...
TRANSCRIPT
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JewelleryMaking33TipsandTricksForMakingUnique
Earrings
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TableofContents
Introduction
BONUS:YourFREEGift
Chapter1–GettingStarted
Chapter2–Gettingtherightdesign
Chapter3–Choosingtherightbeadsandcharms
Chapter4–Howtomakeearrings
Chapter5–Howtosellyourearrings
Chapter6–Keepingearshealthy
Conclusion
FREEBonusReminder
BONUS#2:MoreFreeBooks
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CopyrightNotice
©Copyright2015byDebraHughes-Allrightsreserved.
Thisdocumentisgearedtowardsprovidingexactandreliableinformationinregardstothetopic and issue covered. The publication is soldwith the idea that the publisher is notrequired to render accounting, officially permitted, or otherwise, qualified services. Ifadviceisnecessary, legalorprofessional,apracticedindividual in theprofessionshouldbeordered.
- From a Declaration of Principles which was accepted and approved equally by aCommittee of the American Bar Association and a Committee of Publishers andAssociations.
Innowayisitlegaltoreproduce,duplicate,ortransmitanypartofthisdocumentineitherelectronicmeansorinprintedformat.Recordingofthispublicationisstrictlyprohibitedandanystorageofthisdocumentisnotallowedunlesswithwrittenpermissionfromthepublisher.Allrightsreserved.
Theinformationprovidedhereinisstatedtobetruthfulandconsistent,inthatanyliability,intermsofinattentionorotherwise,byanyusageorabuseofanypolicies,processes,ordirectionscontainedwithinis thesolitaryandutterresponsibilityof therecipientreader.Under no circumstances will any legal responsibility or blame be held against thepublisher for any reparation, damages, ormonetary loss due to the information herein,eitherdirectlyorindirectly.
Respectiveauthorsownallcopyrightsnotheldbythepublisher.
Theinformationhereinisofferedforinformationalpurposessolely,andisuniversalasso.Thepresentationoftheinformationiswithoutcontractoranytypeofguaranteeassurance.
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Disclaimer
While all attemptshavebeenmade toverify the informationprovided in this book, theauthordoesnotassumeanyresponsibilityforerrors,omissions,orcontraryinterpretationsof the subjectmatter containedwithin.The information provided in this book is foreducationalandentertainmentpurposesonly.Thereaderisresponsibleforhisorherownactionsandtheauthordoesnotacceptanyresponsibilitiesforanyliabilitiesordamages,realorperceived,resultingfromtheuseofthisinformation.
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Introduction
Becoming an earring designer is one of the most rewarding, affordable and fulfillingcreativepursuitsthatalmostanyonecandointhecomfortoftheirownhome.
Whether you are searching for a new stream of income, up-skilling, or are looking forways to create beautiful and personalised gifts and accessories, earring design andconstructioncanbeasversatileasyouare.
Brimmingwith33tipsandtrickstosharpenyourdesignskills,thishandyguidewilltakeyoustep-by-step through the foundations togetyouonyourway tobuildingadazzlingempire.
So,readonandenjoy!
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BONUS:YourFREEGift
Thankyou for purchasingmybook: “JewelryMaking“. Iwant to showyoumyappreciationbyofferinganexclusiveeBook“12AmazingDIYGiftIdeasforAnyOccasion”forFREE.
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Chapter1–GettingStarted
So,you’vetakentheplungeintoearringdesign–fabulous!
While most crafters enter the industry with some inclination as to what they want todesign,therearetimeswhenitisdifficulttogetthecreativejuicesflowingortofigureoutwheretostart.
Herearesomehandytipsongettingstartedonyourproject.
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1. Havetherighttools
Having theright toolsfor the taskaheadwillensure thatyourearringsaresafe towear,resistanttoprematurewear-and-tearandofferthehighestfinish.
Yourtoolboxshouldinclude:
Round-nosepliers
Wire-cutter
Chain-nosepliers
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Crimper
Flat-nosedpliers
Scalesthatmeasuregrams(optional)
Non-slipperysurfacetoworkon(e.g.siliconeorlinenmats)
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2. Knowtherightmaterialstouse
Material selection is often considered farmore important than the eventual design of apiece;earringsthatcauseirritationwillnotbewornagain.
Metal and material sensitivities are often caused by skin reactions to non-preciouselements that exist within the final product; reactions can be exacerbated by diet,hormonesandskinacidity.
Duetothenatureofitsextraction,preciousmetalsthatareavailableforjewellerymakingarerarelyever100percentpure.Batchesofgoldandsilveraremeasuredfortheirpuritylevelandsoldtosuit.Thisdoesnotmeanthatimpuregoldorsilverisworse,infact,theyadoptcharacteristicsthatmakethemeasiertowearanduse.
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Silver
PureSilver=purityrateof100/100,thismaterialisverysoft
Sterling Silver = purity rate of 92.5/100, this material offers strength and flexibility.CommercialproductsmadeinSterlingSilverfeaturethestamp“925”.
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Gold
PureGold:24carat,thismaterialhasaverywarmyellowappearanceandissosoftitcanbemanipulatedbyhand.
Goldisthenmadeavailableinthefollowingpurities:
22carat(22partsgoldto2partsother)
18carat(18partsgoldto6partsother)
14carat(14partsgoldto10partsother)
9 carat (9 parts gold to 15 parts other): the strongest and most versatile goldproductavailable;veryfewpeoplewillreacttothisalloy
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Widthstouse
22Gauge: probably the thinnest recommendation to use, thiswidth is suitable for fineearrings,butmayneedtobework-hardenedtomakeitlessflimsy.
21Gauge:themostversatilewidth;thiswillfitmost,ifnotallpiercingsandoffersgreatversatility.
20Gauge:thickerthanthe21,thisoffersalittlemoresturdinessbutmaynotslipeasilyintomostpiercings.
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Beads
This is where you have a lot of creative license to explore and put together creativecombinations.Justmakesurethatyouandyourwearersunderstandtheafter-careneededforthebeadsassomewillreacttoperfumes,hairsprays,cosmeticsandsoaps.
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3. Knowthattherearelow-costalternativestopreciousmetals
Whilesilverandgoldareidealforpreciousearrings,therearesomelow-costalternativesthatyoucanuseformoreaffordableordress-styleearrings:
SurgicalSteel–idealforsensitiveskin
Silver plated – ideal for most skin-types, but there are cases of skin irritationsdevelopingafterlong-termwearandtear
4. Beconsciousofhowmuchyourfinishedproductisgoingtoweigh
Whileeachwearerwillhaveadifferentweighttolerancewhenitcomestoearrings,itisrecommendedthatearringsshouldnotweighmorethan4gramseach.
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5. Figureoutwhatsortofoccasiontheearringswillsuit
Whileearringsarearguablythemostversatileaccessoriesinthemarket,itisfareasiertogiftandsellearringsthatsuitaparticularoccasion:
Weddings–usuallysimpletocomplementthestyleofthebrideandbridesmaids,greatopportunitytoworkintheme-colours
Formaloccasions–largerstatementpiecesindrop,cuffandchandelierstyle
Fashion-forwardoccasions–again, largerstatementpiecessuchasearcuffs thatareunusualforeverydaywear
Workplace–usuallysimpleandregulatedbylength,thisstylewillbestshowcaseyourworkmanship
Schools–perfectforthosewhoenjoynovelty,youcanexperimentwithdifferentstudsdesignsfromthecutetothewacky
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Chapter2–Gettingtherightdesign
Designing a beautiful set of earrings is often one of the hardest elements of jewellerymaking; butwith a few simple tips and tricks, you can design the perfect pair for anywardrobeandneed.
6. Makesureyoufindtherightshapetosuitroundfaces
Wearerswithroundfacesarebettersuitedtoearringsthatgivetheillusionoflengthtothefacialstructure.Stayawayfromlargestuds,hoopsandthickchunkydesignsthatwillonlyservetodrawattentiontothewidthoftheface.
Recommended:
Longteardrops
Earthreads
Narrowchandeliers
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7. Makesureyoufindtherightshapetosuitdiamondandheart-shapedfaces
Wearerswithheart-shaped facescanbalance theirhighcheekbonesandnarrowchinwithdropearringsthatwidentowardthebaseorfeatureromantic,softcurves.Avoidlargestudsasthesemaydrawattentiontothewidthoftheforeheadandcheekbones.
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8. Makesureyoufindtherightshapetosuitsquare-shapedfaces
Wearers with square-shaped faces will benefit from simple teardrops, hoops anddanglingpieceswithelongatedcurvestoaddsoftness.Itisbesttoavoidlargesquareoroverlyroundedpiecesastheymayaddtotheillusionofawiderface.
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9. Pickastyletosuitofficeandcorporateworkers
Most employers have strict requirements when it comes to jewellery.Whether it’s forhealth and safety reasons, or tomaintain a corporate look,muted piecesworkwell forthesepurchasers.
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10.Knowwhichstylesworkforweddings
Whetherit’saformalaffairoraneventfilledwithwhimsy,bridalearringsareamongthemostrewardingandsentimentalpiecesthatajewellercancreate.Asanartist,youwillbeabletoworkwiththebridetocreatesignaturestylesthatworktocomplementthebride’s facialstructure,hairstyleandweddingcolourpalette.Arguable themostdiverseeventtodesignfor,jewellersareoftenaskedtocreatecustomstudsthroughtoelaboratedropstocelebratethebigday.
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Chapter3–Choosingtherightbeadsandcharms
Withthousandsuponthousandsofbeadsandcharmstochoosefromtoyoucantaketheguessworkoutofbeadselectionusingthesehandytips:
11.Knowwhichcolourcombinationsworktogether
Colourscansayalotaboutthedesignerandwearer,abadcombinationcanmakeevenanexpensivepiecelookcheapandtacky.
Usingthecolourwheel:
ComplementaryColours
Thesearecoloursthatappearoppositeeachother,theylookespeciallyvibrantwhenusedinpartnership.
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Analogous
Great for colour schemes, these side-by-side colour combinations are naturallyharmonious.Itisbesttouseonecolourasthe‘hero’,asecondtosupportwiththethirdasanaccent.
Triad
Thisusescolours thatareevenlyspacedthroughout thecolourwheel tocreateavibrantcombination.Perfectwhenusingpaledor saturatedversionsof thecolours, it isbest tofocusonone‘hero’colourwiththeothertwoasaccents.
Split-Complementary
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AvariationoftheComplementarystyle,thisusesabasecolourandtwocoloursadjacenttothebase’scomplement.Thisoffersaslightlygentlerpalette.
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12.Makesurethedesignyoupickmatchestheclient’sskintone
Youmayhavenoticedthatcertaincoloursworkbestonyourskintonethanothers;thisislargelyinfluencedbywhetheryouhaveawarm,orcool,skintone.
Tofindoutwhatsortofskintoneapersonhas,drapeasilverandthenagoldribbonoverthe person’s wrist; a person with warmer skin tones will look more appealing whenmatched with the gold ribbon, a person with cooler skin tones will look better whenmatchedwiththesilverribbon.
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13.Coloursthatsuitcool-tonedskin
Silver
Brightpinks
Purplesofallshades
Lilacs
Vibrantgreens
Aqua
Teal
Grey
Burgundy
Black
Blue
Crispwhites
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14.Coloursthatsuitwarm-tonedskin
Gold
Warmyellows
Grassygreens
Peach
Rose
Coral
Brown
Pearl
Cream
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15.Knowwhichcolourbeadsusuallysuitdifferentoccasions
Specialoccasions:
Glitterysilvers
Black
Clear
Purples
Green
Orange
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Corporate:
Black
Blue
Teal
White(andderivativesof)
Coral
Red
Weddings:
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White
Ivory
Cream
Pearlescenthues
Pastelpinks
Pastelyellow
Clear
Royalblue(statementpiece)
Glitterysilvers
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16.Understandthesubtlecharacteristicsofculturally-inspiredearringdesigns
If you’re designing culturally specific earrings it’s best that you have a rudimentaryunderstandingofsomeofthethemecoloursandsymbolismimportanttothosecultures:
Chinese:elementsofred,goldandjadearewellliked
Vietnamese:jadeandpearlarewidelyused
Indian:largeornamentalfiligree-chandelierstyleearringsingold,redandgreenareoftenworn
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Eastern-European: often silvery and bead and stone-centric, popular styles include theteardropandhoopswithcurtainedbeads
African: drops are frequently designed using brightly coloured ceramic, wooden andblownglassbeads.
Nordic:predominantlysilvery,theseearringsoftenshowcasethejewellersskillattwistingandweavingmetalthreadsintoornatepatterns
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Native Americas: featuring feathers, dream-catcher motifs and brightly colouredcascadingbeads,theseareamongthemostdecorative.
Peruvian:whilesharingsimilarcharacteristicswiththeircousinsofthenorth,thisregionishometotheimpressivePeruvianStringearrings
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17.Understandart-decostyle
Withdesignsoriginallyheraldingfromthe1920s-40s,art-decoinspiredaccessorieshavebecome a wardrobe must-have in recent years. Art-deco inspired earring often featurestrong geometric ‘industrial’ like designs with clean, bold lines and structured drops.Drops featuringcascadingcurbchainsandstatement stonesorbeadswillworkwell forthisstyle.
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18.Understandbohostyle
Undeniably the most eclectic of all styles, jewellers playing with boho styling will bespoiltforchoicewhenitcomestostructuringandbeadingtheirpiece.Notforthefaintofheart, the boho-style earing is often a drop hoop or stud featuring additional drop-beadings.Beadsofmixedorigin,suchasglass,ceramic,bone,metalandsemi-precious,arecombinedcolour-wisetocreateasoftfemininedesign.
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19.Understandmodernistearrings
Focusingonformovercolour,thesetypesofearringsfavourstriking,orunusual,shapesandstatementcolours.With lotsofdesignoptions for studs,dropsandcuffs, a jewellercreatingaminimalist-styleearringshouldfocusonclean,stronglines.
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20.Ideasforwhimsicaldesigns
Unlike the boho style, which focuses on creating feminine designs to complement thewearers,whimsicalearringsareconsideredasstandalonepiecesofart.Arguablythemostdemandinggenrecreatively,jewellersareencouragedtolookforinspirationfromunusualmaterialsandsourcesfromhand-paintedceramics,plasticfigurines,paintedglass,pressedmetals,felt,enamel,shell,woodandmore.
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21.Makingstar-signearrings
Creatinganaccessory thatsharessomeof theuniqueattributesassociatedwithazodiacsign is a fantastic way to add a personal touch to your jewellery. While some of thematerials listed below are unsuitable or unaffordable for earring use, you can findalternativesthatprovideasimilarlookandfeel.Hereisasimpleguideonhowtochoosematerialsforyourstar-signfriends:
Aries(March21–April20)
Colour:Red
Metal:Iron
Stones:Diamond
Taurus(April21–May20)
Colour:Green,orange,earthtones
Metal:Copper
Stones:Emerald
Gemini(May21–June20)
Colour:Yellow
Metal:Quicksilver
Stones:Pearl
Cancer(June21–July20)
Colour:Violet,seagreen
Metal:Silver
Stones:Ruby
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Leo(July21–August21)
Colour:Orange
Metal:Gold
Stones:Peridot
Virgo(August22–September22)
Colour:Navyblue
Metal:Quicksilver
Stones:Sapphire
Libra(September23–October22)
Colour:Indigoblue
Metal:Quicksilver
Stones:Opal
Scorpio(October23–November22)
Colour:Deepred
Metal:Steel
Stones:Citrine
Sagittarius(November23-December20)
Colour:Lightblueandpurple
Metal:Tin
Stones:Topaz
Capricorn(December21–January19)
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Colour:Darkgreenandblue
Metal:Lead
Stones:Garnet
Aquarius(January20–February18)
Colour:Skyblue
Metal:Uranium
Stones:Amethyst
Pisces(February19–March20)
Colour:Lavender
Metal:Platinum
Stones:Aquamarine
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22.Makesureyouunderstandtheusesofsymbolism
Adopting beads that feature special symbolism is a wonderful way to add somepersonalityandmeaningtoyourdesigns;youcancreatearepertoireofworkbyadaptingsomespecialbeadsintoyourfavouritedesigns:
Prosperity:
Ankh
Heart
Turtle
ManekiNeko(wavingcat)
Salmon
Peaceandbalance:
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Peacesign
YinandYang
Olivebranch
Doves
Lotus
Aum(Sanskrit)
Goodluck:
Four-leafclover
Shooting-star
Lady-birds
Wish-bones
Rainbows
Horseshoes
Keys
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Acorn
Dreamcatchers
HandofFatima
Crescentmoon
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23.Createalibraryofhealingcrystalearrings
Lotsofpeopleareturningtoalternativemedicineandhealingpracticestoimprovetheirhealth;crystalhealingisoneofthese.
Byincorporatingarangeofsemi-preciouscrystalsandbeadsintoyourdesigns,youcancreate thoughtful anduniquegifts; here is a list of stones that canbeused to influenceailments:
Headaches:amethyst,amber,lapislazuli
Sleeplessness:rosequartz,citrine,amethyst
Nightmares:tourmaline
Unsettledstomachs:moonstone
Lethargy:yellowtopaz,goldenamber
Lowspirits:tiger’seye,clearquartz,citrine
Lowlibido:redgarnet,fluorite
Lackofconcentration:quartz,carnelian
Forgetfulness:citrine,lapislazuli
Difficultystudying:sodalite
Nervousness:greenjade,rosequartz,bluelaceagate,opal
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Chapter4–Howtomakeearrings
Nowthatwehavegonethroughthedesignelementsofyourearringswecannowstarttocreatetheearrings.
Inthischapteryouwilllearnhowtomakea:
Dropearring
Chandelierearring
Studearring
Interchangeablehoopearing
Cuffearring,and
Peruvianthreadstringearring
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24.Howtomakeadropearring
Youwillneed:
Wireclippers
Round-nosedpliers
Chain-nosedpliers
Twohook-and-coilearringmounts
Two2-inch22gaugehead-pins(forthedrop)
Beadsandcharmsofyourchoice
Method:
Slideaninch-worthofbeadsandcharmsofyourchoiceontothehead-pin
Takeyourround-nosepliers,grabtheheadpinatthetopofthelastbeadandbenditclockwisetoaright-angle,release
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Repositionyourround-nosedplierstojustpastyournewbendandbendthewirebackonitselfinananticlockwisedirectiontocreatealoop
Holdtheloopyoujustcreatedinthepliersandusingyourhandsorchain-noseplierwraptheheadpinexcessaroundthebaseofthelooplikeacoiltowardyourbeads,thiswillpreventthebeadsslidingupanddownthepin
Clip the excess and using your chain-nose pliers squeeze the coil endclosed
Tomount the earrings take your pre-made hook-and-coil earring mount,withyourroundnosedpliergentlyeasethejump-ringatthebottomtotheside
Threadyourtear-droploopthroughthejumpring
Easethejump-ringbackinplaceandyou’redone!
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NOTE:Ifyouwanttodangleacharmfromthebaseofthedropusea22gaugeeyepin
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25.Howtomakeachandelierearring
Youwillneed:
Twopre-madechandelierfindings(skeletons)
Two2-inch22gaugehead-pins(forthedrop)
Wireclippers
Round-nosedpliers
Chain-nosedpliers
Beadsandcharmsofyourchoice
Method:
Slideasmalllengthofbeadsandcharmsofyourchoiceontothehead-pin
Tofinishthisdrop,followtheinstructionsin“howtomakeadropearring”oncreatingaloop
Beforeclosingtheloop,choosewhichpartofthechandelieryouwantthisdroptosit.Threadyourdropthroughtheportionofthefindingyouwantittosit
Now,youmayclosetheloopwithyourpliers
Repeatthismethodwithyourotherdrops
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To mount the earrings take your pre-made hook-and-coil earring mount,withyourroundnosedpliergentlyeasethejump-ringatthebottomtotheside
Threadyourchandelierloopthroughthejumpring
Easethejump-ringbackinplaceandyou’redone!
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26.Howtomakeacluster-beadstudearring
Youwillneed:
Twopre-caststudbacks
Superglue
Tweezers
Waxpaper
Beadsandcharmsofyourchoice
Method:
Playwithyourbeadstocomeupwithanarrangementthatyoulike
Squirtadropofsuperglueontothewaxedpaper
Takingyourtweezers,gentlyassembleyourbeadarrangementintothespotofgluemakingsurethatthebeadsrestintheglue
Letthisdryfor15minutesandcreateyoursecondset
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Gentlypeelthespotofdriedgluefromthewaxedpaperandusinganotherspotofglue,fixthebeadarrangementtothepost
Let the earring dry for 24-48 hours upside down (bead-head down) to let theearringdesignset
NOTE:gluedearringsarenotsuitableforwetconditions,somakesuretoletyourwearersknowtheyneedtobetakenoutbeforeswimmingandbathing
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27.Howtomakeaninterchangeableearrings
Youwillneed:
Twopre-casthoops
Two2-inch22gaugehead-pins(forthedrop)
Wireclippers
Round-nosedpliers
Chain-nosedpliers
Beadsandcharmsofyourchoice
Method:
Slidesomebeadsontothehead-pin,youonlyneedacouple
Tofinishthisdrop,followtheinstructionsin“howtomakeadropearring”oncreatingaloop–butmakeyourfinallooplargeenoughtoslideontothe
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hoop
Slipthenewdropthroughthehoop,andyouaredone!
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28.Howtomakeacuffearring
Youwillneed:
Aboutthreeinchesof21gaugewiretocreatethecuff
Wireclippers
Round-nosedpliers
Chain-nosedpliers
Method:
Takeyour21gaugewire
Usingyourround-nosedpliers,createansmalleyeletateachend
Takeyour flat-nosedpliers andholdingoneeyelet flat, start spiralling theeyeletinwardsabout1.5-2turns.Thisspiralwillsitontheearlobe
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At about the half-waymark, use your round-nosed pliers to bend the wire to aright-angle
Repositionyourround-nosedpliersabouta1.5cmfromthenewbendandbenditbacktocreatealongu-bend
Createanotheru-bends
Usingyour round-nosedpliers youwant to bend theu-bends toward eachother,
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thesebendswillendupholdingthecuffinplaceontheear
Checkthefitwithyourear,makingminoradjustmentstosuit–andyou’redone!
NOTE:Addingbeads to the lobeportionof thecuff is agreatway toaddsomepersonalitytothepiece
29.HowtomakeaPeruvianthreadstringearring
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Youwillneed:
Aroundwoodenspoonhandle,orrodtoshapetheteardropbase
24gaugewiretocreateaspringcoil
20gaugewiretocreatea‘spine’forthetear-drop
A‘CoilingGizmo’(availableatallgoodcraftshops)
Twohook-and-coilearringmounts
Twocoloursofthicksilkthreadorthicksheenythread
Clearnailpolish
Wireclippers
Round-nosedpliers
Chain-nosedpliers
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Method:
Cutoff roughly11cmof18gaugewire andusingyour spoonhandleor similar,shapetheteardropbasebygentlybendingthemiddleofthewireandsqueezingtheendstogether.Setaside
UsingtheinstructionsontheCoilingGizmo,usethethinner21-24gaugewiretocreateasinglespringlongroughly7cmlong
Takingyourtwosetsofpliers,gentlypulltheendsofthecoilapart,it’sfinallengthshouldbearound12-13cm
Slideyour20gaugewirethroughthecoil,thecoilendsshouldgopastthe‘spine’
Wrapthecoiledendstogethertightlytocreatea‘stem’,youonlyneedabout1cmofexcessheresocliptherest
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Usingyourround-nosedpliers,bendoverthestemtocreatealoopthatliesflatonthesurface(thiswillstoptheearringsswingingsidewayswhenyouwearthem)
Now,forthethreading.Takingonepieceofthreadtieaslip-knotatthetopofthetear-drop
Youwillhavenoticedthatthecoilhascreatedexcellentmarkers;makeanoteofthewhere3o’clock,6o’clockand9o’clocksitonthetear-drop,youwillgetthebestdesignswithyourdifferentcolouredthreadstartsintheseareas
Tocreateabackground,taketheendofyourtiedthreadandbringitoveranddownto6o’clock,gounderthetear-dropandtakethetreadtothenextcoilslotfrom12o’clockontheRIGHT.Now,takethethreadoverthefrontofthedropandheadtothenextcoilslottotheLEFTof6o’clock
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Keep looping the thread over and under and in a clockwise direction until youreach12o’clockagain
Tie another slip-knot and using your clear nail polish leave a thin film over theknots
Once thepolishdries takeyoursecond threadand tieaslip-knot in the top.Youwillalwaysstartyourthreadfrom12o’clock.
If youwanted to create a gentle slope in thebaseof thedrop, takeyour secondthreadto6o’clock,gounder,thenheadto3o’clock
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At 3 o’clock, take your thread over and head to the coil slot to the LEFT of 6o’clock,justlikewhatwedidwithmakingthebackground
Keep heading in a clock-wise direction until you reach 6 o’clock, where you’llheadbackto12o’clockandtieanotherslip-knot
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Addanotherthinfilmofnailpolishandletitdry
Repeatthedesignonthesecondearring
Tomounttheearringstakeyourpre-madehook-and-coilearringmount,withyourroundnosedpliergentlyeasethejump-ringatthebottomtotheside
Threadyourtear-droploopthroughthejumpring
Easethejump-ringbackinplaceandyou’redone!
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Chapter5–Howtosellyourearrings
Ifearringdesignistobecomeanewincomestreamforyourcraftsmanship,thenyouneedtoknowthemostcost-effectivewaystopromoteandsellyourearrings.
30.Knowwheretosellandpromoteyourproducts
Therearelotsoftraditional,andnon-traditional,placestopromoteandsellyourproducts.
Website-Aperfectplacetoshowcaseandpromoteyourdesigns.Agoodwebsitewill let you add images, descriptions and images easily, but this is not themostaffordableoption.
Onlineshoppingsites-Thisisagreatanchor-pointforthosewhoarestartingoutor are creating earrings as a side-project.Many of these sites will take a smallcommissionfromthesaleofyourproduct.
Socialmedia-Alovelywaytopromoteyourproductscost-effectivelyFacebook,PinterestandInstagramareallviableoptionstogetpeopleinterestedinyourbrandand product. User-friendly, these sites will often let you link to your onlineshoppingportals(orletyouleaveyourcontactdetails)soyoucanpromoteandsellyouritemsfarandwide.
Markets-Marketsarestillamassivelypopularoptionforjewellers.Whilenotthemostaffordableoption, ifyoudoyour researchandfindanotherstallholderwithcomplementary items (e.g. beauty products, fashion items) youmight be able tosplitthecostsofastallandsharethespace.
Shopcross-promotion -Thereare lotsof formal andbridal-wearboutiques thatwillletjewellerydesignershireorutilisecabinetspacetodisplaygoods.Thisisagreatwaytoshowcasebeautifulstylesandpromoteabespokeservice.
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Privatelabel-Ifbuildingabrandisnotnecessarilyyourplan,youcanstillearnanincomefromyourdesignskillsandworkmanshipbysecuringacontractwithanexistingaccessorycompany.Lotsof companieswill engageartists todesignandcreatelooks,sopresentingaportfolioofdifferentworksisamustforthischannel.
Jewelleryparties-LikeyourTupperwareparties,thisisaterrificinformalwaytoshowcaseyour jewellery toyour interested targetdemographic.Parties involveahostwhowill organise drinks and snacks in return for freebies fromyour store.The parties usually involve some casual chatter before the jewellery isdemonstrated.Partiesaremostsuccessfulwhenthereisasalespromotioninvolvedandavarietyofpaymentoptionsavailable(cash,banktransfer,PayPal).
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31.Howtopresentyourearringsforsale
Abeautifuldesignmadewithexpertcraftsmanshipwillamounttonothingiftheearringsarenotdisplayedwell.
While cost-effectiveness is important, purchaserswill bemore inclined to pay a dearerpriceifthepiecesaredisplayedfittingly:
Photographs-Ifyouaretakingthephotosyourself,makesureyouhaveahigh-definitioncamera, extra lighting sources andagoodearringmount that suits theproduct’s colour and shape.Thereare lotsofonline resources thatwillgiveyouinstructionsonhowtosetupagoodphoto,butifyouareusingamodelmakesurethat themodel is wearing heavier than usual natural-colouredmakeup and theirhairispleasantlycolouredandstyled.
In-shoppromotions -Plain clearorwhite earringmounts tend toworkbest forcabinetdisplaysofearrings.Mostcabinetswillbefittedwithpowerfullighting,soacolouredmountmaymakethedisplayseemclutteredanddusty.
Marketdisplays-Mostjewellerstendtousevelvetpin-boardsinblackornavytodisplay their productsAs you are reliant upon natural lighting sources, the darkbackgroundswillmakeyourearringdesignsstandout,butyoumustbecarefultoresisttheneedtocluttertheboards.Makesureyoubuymorethanenoughboardsandarrange theboards in styles (drop, stud, chandelier).Arrange theearrings inneatrowsandcolumns,andtrytoonlyhaveoneofeachstyleondisplay.Postingsignsaroundyourdisplaypromotingyourcustomdesigningabilitiesandrangeofcolourswillencouragepurchaserstospendmoretimebrowsing.
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32.Wrappingandpresentingyourearringsasgifts
Asure-firewaytogetpeopleexcitedabouttheirnewpurchaseorgiftistomakesuretheyarepresentedingoodqualitymaterials.
Therearelotsofopportunitiestopurchaseorcreatepresentationboxes;herearejustafewfrommostexpensivetotheleastexpensive:
Clamshellboxes - Themost traditional kind of box, these are oftenmade fromleather, leatherette,polishedwoodorwrappedcardboardandfrequentlyfeatureavelveteen‘tongue’insideinwhichtomounttheearrings.
Shoebox - Simpler than the clamshell, the lid of this box will be severalmillimetreslargerthanthebasebox.Theseboxeswillusuallycontainacolouredfoaminsertfortheearringstobemounted.
Cardboardenvelope -Among themost cost-effective, these die-cut and scoredcardboard boxes are squeezed into shape and the ends folded down. This styleworks best when there is a card insert in which to mount the earrings, whichprotectstheearringsintransit.
Tulle bags - The easiest option, tulle or satin bags are perfect for fun orinexpensiveearringcombinations.Makesurethatthebagscomewithadrawstringclosesotheearringsdon’tescape.
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Chapter6–Keepingearshealthy
Whilemany people have pierced ears, it is still highly possible forwearers to developirritationsandinfectionsfromjewellery.
33.Keepingyourclients’earshealthyandhappy
Makesurethatyouonlyusemetalposts,pinsandstudsthataresafestforsensitive skin. If a client develops a skin irritation and you suspect themountingistheproblem,taketheremainingmountingsbacktotheoriginalstorewithyourproofofpurchaseandgetareplacement.
Makesureyourearringsarenottooheavy,wearerswithfineskinmayfindheaviersetstendtopullorriptheirlobes.
Clean each finished product you create with antiseptic ear piercingaftercarespraybeforestorage.
Donotletcustomerstryontheearringsbeforepurchase.Instead,youcanbuyclearearringmountsthataprospectivepurchasercanusewhenlookinginamirror.
Spray the posts of purchased earrings with antiseptic ear piercing spraybeforewrapping.
Provideearringcareinstructionstoallclients,particularlythosewhohavepurchasedgluedstuds.
Provideyourprofessionalcontactdetailstoallpurchaserssoanyenquiriescanbeswiftlysolved.
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Conclusion
Now thatyouhave seenhow togetyourself startedas a jeweller,youwill findearringdesignisanincrediblydiverseandrewardingcrafttogetinto!
From designs that complement a wearer’s facial structure through to power-crystalcombinationsthatarebelievedtocorrectimbalanceswithinthebody,thereissomuchtolearnanduseinearringdesign.
For thosewith business acumen, there are plenty of opportunities for new jewellers toutilisecost-effectivesolutionstobuildasteadystreamofincome.
We hope you enjoyed this handy guide, and wish you all the best in your jewellerycreations!
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