Jennifer Beecher

10 Principles for Building Better Products

About Me

I build products of all shapes and sizesSoundCloud

Fingerprinted by Jeremy Brooks, licensed under CC BY 2.0

Product ManagementCoachingMentoringTrainingFacilitation

So… why this talk?

#1

Treasure user input

#2

#2

Observe real people as often as you can

#3

Understand motivation

#4

Empathy and data go hand in hand

#5

Every choice is friction

#6

Don’t let information architecture happen

#7

Key user journeys are… key

#8

From stories to epics to themes

#9

Less is more

Thank you. Questions?

https://www.linkedin.com/in/jbeecher