jasbir emgt 5300 f11final
TRANSCRIPT
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ORGANIZATIONAL BEHAVIOUR STUDY Fall 2011
Jasbir Singh, Northeastern University 1
RAISING CONCEPTUAL AWARENESS OF
MATRIX STRUCTURE RELATIONSHIPS
IN MODERN ORGANIZATIONS
East Coast Widgets Co. Ltd.
Boston, Massachusetts
Dec 8th
2011
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ORGANIZATIONAL BEHAVIOUR STUDY Fall 2011
Jasbir Singh, Northeastern University 2
ABSTRACT
As we all know, the latest decision taken by the Board of Directors of East Coast Widgets tochange the working principles of the organization by incorporating a new management system, it
is clear to say, the transition will not be smooth. With so much pride and prestige that is set up in
the working culture of a business organization for many years, it is easy to oppose change, but inthe best interests of the company, it is necessary so as to be competitive in the globalized world
and be a step ahead in a rapidly changing economy.
This proposal would reflect on the importance of a matrix based knowledge infrastructure in an
organization and how it would work effectively on a much broader scale to the lowest level
within the organization. As an organized firm, there are many departments and levels ofhierarchy within which knowledge is processed. In the current structure i.e. hierarchical
organization, information can be misled and not channeled properly to the lowest level and could
have negative consequences. This can all be avoided with the help of a matrix structure based
organization which has cross functional teams working together for a common goal towards thecompanys profile in the market in a positive way.
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ORGANIZATIONAL BEHAVIOUR STUDY Fall 2011
Jasbir Singh, Northeastern University 3
INTRODUCTION:
In the modern world of globalization and liberalization of economies of developing countries,competition between organizations has reached a new level. There has been tremendous business
practices tried and tested and implemented and the traditional form of managing an organization
has taken a back seat which was pre-dominantly hierarchical. The parenting based style ofmanagement limited creativity of individuals across all disciplines within the company thereby
reducing the potential of the company considerably.
Our recent experience at Godrej & Boyce Manufacturing Ltd. suggests the importance and
effectiveness of a matrix structure based organization and should be implemented in all kinds of
industries and firms which involve knowledge processing and sharing of bulk of information
across various levels of hierarchy within the organizational structure. Based on this experience,we would like to propose our ideas and seeing it being successfully implemented before, we are
pretty confident to act as a consultant for your esteemed company and smoothly help you phase
in a new chapter of organizational structure for the betterment of your business practices.
In a more political sense, cross functioning departments within an organization is analogous to ademocratic system where in employees within this structure have their say, can stand up against
any attrition from higher authority and have rights which in return again only benefits the
company and its image across other organizations. Generally, people to tend have more freedom
of thought and creativity in such a system which is proven by the fact that most successful andsustaining economies are from democratic countries with satisfied employees and the standard of
living and lifestyles in such systems.
PROBLEM STATEMENT:
Our main task is to change a medium-sized business firms organizational structure from a
traditional hierarchical based to a new-look modern cross functional team based system to carry
out the core work more systematically and effectively.
Our research shows that the current organization system is a one dimensional monotonous
system where the system acts more in the form of an open loop system with no chance of
feedback to improve the cycle or relay modifications or changes to the original decisions that
were made. This works well in a military styled ranked systems wherein orders are passed andcompleted without any questions asked, but at a medium sized business unit it can have long
term side effects and losing out to competitors in terms of profit and market share value. Themajor drawbacks of such a system are noted below:
Attitude problems between employee & their boss
This can create friction between an employee and his boss if they do not have the same
working relationship or have different opinions on matters. If there is a difference of
opinion, it can lead the employee to ignore his boss or even act lazy and this generates
unethical work related issues all around
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ORGANIZATIONAL BEHAVIOUR STUDY Fall 2011
Jasbir Singh, Northeastern University 4
Stereotyping opinions based on an individuals past experience
If the person at higher authority has experienced before some kind of prejudice and
discriminatory behavior from within the organization, he may try to get a payback with
his new formed attitude that develops subconsciously but surely over a period of manyyears. This is a regular and most common feature prevalent in modern day organization
firms which can only be highlighted and removed using the cross functional mode of
organization systems.
Job satisfaction
One of the most important and negative implication of hierarchical structure is for a
person to be happy and satisfied with the job he is doing. As a research shows, jobsatisfaction is declining in the US over the last two decades which just means and proves
that the old styled structure needs to be changed and something new needs to be
implemented to keep the employee interested and at the same time satisfied. In this high
tech age with mobile communications and internet data services, a firm should be upbeat
and ready to incorporate within their structure these modern innovations.
Motivation
We have seen in our research at Godrej & Boyce, that experienced people who have beenworking for 15-20 years, when no one respects their judgment or considers their opinion,
they seem to lose motivation for further talk and hide and shy away all their knowledge
which in hindsight is a massive loss of potential in any firm. Many times experiencedpeople who are not qualified as per the degree requirements develop fear for their lack of
job safety which hampers their progress within the department as well the creativity that
is lost for the company. Once motivation suffers, work ethics go out of the window,
employees feel lazy or stressful and nothing new or creative input is generated.
Abuse of Power
One of the most concerning and hard hitting fact of a hierarchical structure is its topdown approach can sometimes lead to an autocratic form of decision making and where
there is a possibility of abuse of power at higher ranks corruption and greed rules the
roost. This breeds in a lot of indifference and usually leads to formation of coalitions and
firm loses its unity which is supposed to work in the form of a family idealistically.
PROJECT PROPOSAL GOAL
As an organizational design consultant, our major role is to allow a smooth transition andallocation of new roles depending on past experiences of people working there and incorporate
new ideas and creative minded people to support the existing infra structure and give an
instantaneous added impetus to companies changeover so that there is no lag in its work and
everything is on schedule. A few major points we would be addressing are noted below.
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ORGANIZATIONAL BEHAVIOUR STUDY Fall 2011
Jasbir Singh, Northeastern University 5
Transition to a team based cross functioning departments in the organization structure
As per the decision to form a new organization structure to have a positive impact across
all departments, we propose a flexible model of change involving a matrix sub-structure
at the middle level of the organization where the communication flow is smooth and with
effective feedback systems to be traced back and forth to the upper level hierarchy.
Work force composition and allocation of labor
As in all organization structures, major decisions and information pass out is done at the
upper level of hierarchy. But the major output of work is done at the middle level with
the aid of highly skilled and trained engineers and managers to fulfill the demands. Hence
to properly allocate qualified individuals as leaders and managers within a departmentand to maintain balance of trained skilled workers in each department is a necessary must
to avoid any differences between departments due to work load.
Strategic change in work culture and new ethics
It is necessary to update current employees of the changes and train them accordingly for
a smoother transition between all departments across all disciplines. In the matrix based
system of organization structure, information and knowledge sharing is the key which in
turn would be greatly beneficial to the company during critical periods of release dates ororder completion. Experienced professionals who have been working in a fixed system
for more than 10-15 years need to adjust to the new system quickly and to learn to be
flexible. Sometimes as we all know, it is easy to oppose change but the above mentionedviewpoints surely needs no convincing that change is a necessary must to compete in this
modern business environment. Young recruits should take the lead in understanding the
principles as fresh minds in industry are always willing to learn more and have an open
mind. They should in turn share their view points with senior employees in order to givethem a modern perspective of things and keep them abreast with modern innovations and
technologies.
Innovation & creativity
Matrix based cross functioning departments will also definitely lead to competition
within the organization but which is very healthy for the company overall. The major
plus point of this very situation is free flowing of ideas and recognizing of talent andpotential which would have remained hidden in the old monotonous structure. Healthy
competition within a team or organization definitely brings out the best in individuals
which is a proven fact when you relate it to sports teams and clubs where players need
constant motivation to be in the starting line up all the time thereby, pushing themselvesand maximizing their potential. As a result, with creative individuals in a team, comes
innovative concepts and ideas which once ready to implement, keeps the organization
motivated across all levels which could end being the next big product or idea.
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ORGANIZATIONAL BEHAVIOUR STUDY Fall 2011
Jasbir Singh, Northeastern University 6
IMPLEMENTING ORGANIZATIONAL CHANGE
The first step before implementing the change is to conduct an anonymous survey orfeedback to the proposed decision taken by the Board. Based on the feedback, actionplans will be made.
Based on a negative feedback or too much opposition, excellent case studies andexamples should be presented to the employees for better understanding the modern
business practices.
Basic education and training features should be incorporated over a period of months totrain each member of all departments collectively so that there is no loose end and
everyone is on the same page with the process.
Identify potential leaders and managers to allocate them respective department disciplinesand ask them to involve employees for change efforts at the root level of organization.
Incorporate ideas and support of selected leaders and managers and build on their workethics for the company
Through collective and constructive efforts of departments, develop a social and informalstructure where information and knowledgebase is freely shared to remove all
possibilities of egos and hate to develop.
Consider anonymous feedback sessions from employees every month at a personal andorganizational level to reduce stress levels in the working environment.
Another major factor to consider is the influx of employees coming from differentbackgrounds, cultures and societies. The point should be to make work with everyonetowards one common goal as justified by the company or firms mission statement. Theyshould be prepared and properly trained with specific programs designed to ease their
way into the new working culture and ethics.
Concerns about downsizing would not be considered immediately and all performanceswill be taken in to account after the change is complete and implemented successfully.
This is the basic proposal that we have setup to begin with. Once we are ready to implement it,further modifications and changes with the addition of new ideas that come across duringinteractions with employees will be incorporated so as to keep the employee satisfied and the
organization motivated throughout.
We hope that our proposal would give you more insight into the field of organization
development and for us it would be another learning experience, another development phase to
incorporate within your esteemed company.