2018

MAGNA EXPOMOBILIARIOE INTERIORES

www.hfmexico.mx

January 17 - 20, 2018Centro Citibanamex, Mexico City, Mexico

Leading Trade Fair for Furnishings,Decoration, Appliances and Flooring

Building synergies, promoting business

MOBILIARIO E INTERIORES

Welcome to themost importanttrade event for the furniture and decoration industries

Dear industry professional,

We cordially invite you to take part in the most important event for interior furnishing and decoration in Mexico, Magna Expo Mobiliario e Interiores, which will take place from January 17-20, 2018 at Centro Citibanamex in Mexico City.

After 23 years of evolution, from 2018 onwards Magna Expo Mueblera will provide specific business platforms for each segment -industry and trade- in order to simplify the communication and sales strategy, and to create better business opportunities for everyone in attendance, enabling the participation of more trade buyers and decision makers, attracted by better-defined product groups.

Magna Expo Mobiliario e Interiores is the trade fair focused on home & office furniture, flooring, and accessories for interior decoration. This show will present all trade visitors with a wide and well-structured range of products, providing a useful platform for business and information exchange and innovation display for all participating subsectors.

By joining this community, your company will become part of a network which creates synergies, opens up new opportunities, and speeds up your business.

We look forward to seeing you at Magna Expo Mobiliarioe Interiores 2018.

Bernd RohdeManaging Director

Hannover Fairs México

Eugenio CarrilloProject Director

Magna Expo Mueblera

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Why MagnaExpo Mobiliarioe Interiores 2018?

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Meet face to face with actual decision makers

Ideal showcase for newproduct tests and launches

Do business efficiently ina proper business environment

Get ahead of your competition by taking advantage of our multiple advertising and promotion opportunities

Build and strengthen your business relationships with current and future customers

Obtain intelligence on industry trends, designs and pricing, and measure yourself against your competitors

Train your clients in use and application of new products and technologies

Generate new sales prospects in the largest event of the industry

Promote your brands and products among a professional audience

Improve your sales process by prospecting, qualifying and closing deals in a single event

Gain positioning and awarenessby being part of the leading eventof the industry

INCREASE YOUR SALES

BOOST YOUR MARKETING STRATEGY

A wide offer creating synergies.

Magna Expo Mobiliario e Interiores presents a clear and organized product segmentation for wholesalers and retailers from the furnishing and interior decoration industry.

The show attracts a well defined audience of trade buyers for each segment. The participating suppliers will be visited by decision-making professionals, with product-specific interest and willingness to close deals in the short term.

Sectors

Products

Chairs& Desks

File Cabinets, Bookshelves & Drawers

Home Accessories & Decoration Items

Living Room, Bedroom, Dining Room, Beds & Mattresses

Parquet, Wood & Laminate Flooring

Carpeting

Modular Furniture & Work Stations

Office Accessories & Decoration Items

Resilient Flooring

Rugs, Textile & Handmade Products

Washing Machines & Dryers

Heating & Air Conditioning

Other Appliances

Sofas, Reclining Chairs, Desks& Tables

Bath & Kitchen

Appliances

Refrigerators,Stoves,Hoods & Extractors

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OfficeFurnishing and Accessories

Home Furnishings and Decoration

Floor Coverings

Supported by

A growing market...

...needs a specialized platform.

The Mexican furniture industry reached a market value

of 1.78 billion USD

The leading event of the industry, located within thelargest buying market in the region

Sales rose by 15% in the furniture and decoration products market during 2016

The constant growth of the hotel, residential and officereal estate markets drives the sales of the

furnishing, interior decoration and appliance industries in Mexico.

Extensive promotional plan for the acquisition of trade buyers

Presence of relevant international buyers

Comprehensive educational program, including conferences, workshops and seminars

Part of Deutsche Messeinternational portfolio

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ExhibitionFloorplanCentro Citibanamex

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Appliances

Home Furnishings and Decoration

Floor Coverings

Supported by

ParticipationFees

Basic Package (minimum 18 sqm) MXNInclusions:

$1,450/m2 + VAT

Carpeted area

Hardwall booth construction

Lettering

Electric power supply (110V)

Exhibitor badges

Exhibitor Directory listing

Premium Package (minimum 18 sqm) MXNInclusions:

$2,400/m2 + VAT

Carpeted area

Hardwall booth construction

Signboard and lettering

Electric power supply (110V)

Lighting (slimline)

Bar counter w/ bar stool

Round table w/ 3 chairs

Exhibitor badges

Exhibitor Directory listing

Raw Space (minimum 54 sqm) MXN

Inclusions:

$1,250/m2 + VATExhibit space (without carpet)

Electric power supply (110V)

Exhibitor badges

Exhibitor Directory listing

Space is sold in 9 sqm increments only.Please contact us for specific offers.

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Office Furnishings and Accessories

MOBILIARIO E INTERIORES

Take advantage of our early bird rates! Offer expires on July 31, 2017

Contact us for further information

Hannover Fairs MéxicoReforma 381, 1er pisoCol. Cuauhtémoc06500, Ciudad de MéxicoMéxico

Tel: +52 55 – 7028 3335 al 40info@hfmexico.mxwww.hfmexico.mx

Deutsche MesseMessegelände30521 HannoverGermany

Tel: +49 511 89 - 0Fax: +49 511 89 - 32626info@messe.dewww.messe.de

Your personal contacts:

You can find us on the following networks

Contact details for our local sales partners worldwide are listed at:www.messe.de/salespartner_gb

Eugenio CarrilloProject Director Magna Expo Mobiliario e Interiores

Tel: +52 55 - 7028 3335 ext. 807eugenio.carrillo@hfmexico.mx