janna bastow & james mayes | theme-based roadmapping | producttank toronto
TRANSCRIPT
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@ProductTankTO | #ProductTank |
SPONSORED BY
TWEETS AWAY! producttankto.com
A MEETUP FOR PRODUCT PEOPLE, BY PRODUCT PEOPLE
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#ProductTankTWEETS AWAY!
@James_Mayes
ProductTank as a Productor…
A brief history of Mind The Productor…
Seven Lessons in Product
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Follow your users
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Give your users a voice
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Speak at a [email protected]
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Let them record detailed feedback
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Write for the [email protected]
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Keep your users up to date
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Weekly newsletterhttp://mtp.io/mtpnewsletter
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Consider an interactive user group
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Keep the conversation goinghttp://slack.mindtheproduct.com
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Listen to feature requests and discover new sources of revenue
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Need a new gig? New hire?http://jobs.mindtheproduct.com
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Reflect your own passion in the product
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Come togetherhttp://mtpcon.com
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#ProductTankTWEETS AWAY!
@James_Mayes
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HOW TO
🎆 Kick off 2017 🍾with a
THEME-BASED ROADMAP
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I’m Janna Bastow
I talk a lot about product management. Say hi at @simplybastow or [email protected]!
😃Hello!
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How’s 2016 going for you?
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I used to do this
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Everyone else is doing it...
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And it’s partly my fault 😫
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What’s wrong with a timeline roadmap?
🍾
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A timeline roadmap is....
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… waterfall!
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Over planning… or making it up
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Release plan != Roadmap
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What could possibly go wrong?
🍾 Made up release dates ☠️ Death marches 🍾 Mismanaged expectations💸 Missed market opportunities💩 Building the wrong thing😓 Sad product managers
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What’s the new way of doing it?
😎
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Time horizons
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Objectives / Themes
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Theme based roadmap
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“If we had a quarter for every time someone asked for a Gantt chart,
we’d be rich.
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““One of the things we really appreciate about ProdPad is that there is a strong vision for what is
best practice for Product Management. There were times for us where we’ve felt a bit uncomfortable
about why ProdPad does things the way it does, but having adapted to ProdPad philosophies about
theme-based roadmapping etc… we are much better off for it.”
× Jason H, a ProdPad customer
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Getting your boss on board
💪
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Step One
Separate the roadmap from the release plan
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Step Two
Wean them off the timeline format
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Step Three
Construct your counter-arguments
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“This is the only way we can actually be Lean.”
Argument One:
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“We’re wasting time and duplicating work.”
Argument Two:
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“We don’t even know how big the team will be by then.”
Argument Three:
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“Let’s stop setting unrealistic expectations.”
Argument Four:
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“Let’s stop building the wrong things.”
Argument Six:
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“Let’s just try it” / “Sure, here’s the roadmap.”
Argument Five:
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As product manager, you communicate the vision, set priorities and ask the
right questions.
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As product manager, you communicate the vision, set priorities and ask the
right questions.
You’re NOT a glorified Gantt chart jockey!
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Here’s to 2017! 🍾