james cook university brand manual - social media design

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Social media design direction 91 |

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Section from James Cook University's Brand Manual explaining social media design

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Page 1: James Cook University Brand Manual - Social media design

Social media design direction

91 |

Page 2: James Cook University Brand Manual - Social media design

JCU brand manual | 2014 92

Facebook

The image area (timeline photo)should always contain the Fibonacci spiral in Nature - it should create a sense of the greatness of tropical nature

The brand bar should be present, including the logo, gradient bar with top right curve and the tri-city lockup

Profile picture area - the logomark symbol and gradient should be used in this section

Facebook

Page 3: James Cook University Brand Manual - Social media design

JCU brand manual | 2014 93

TwitterTwitter

#IWishIWas#IfIWasJustinBieber#SosIncogibleSi#MeRompeQue#EsUnaNenaEnDuro#Jeff Hanneman#Nate Robinson#Craig Anderson#Burt#Emmett

Change

Lists

Favourites

Followers

Following

goo.gl/fb/8zcj4

goo.gl/fb/8zcgre4

goo.gl/fb/3hgh34

goo.gl/fb/3hgh34

goo.gl/fb/97sd4f

goo.gl/fb/3hgh34

goo.gl/fb/7gdf3z

goo.gl/fb/2g3jj3ge

James Cook Uni

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The background image area should always contain the Fibonacci spiral in Nature - it should create a sense of the greatness of tropical nature. It should cover the full page

The logo should CampusStackalways sit in the

top left of the image area

Please note these will appear as per name

Links should be set to the “Dark” colour from the appropriate palette

Page 4: James Cook University Brand Manual - Social media design

JCU brand manual | 2014 94

YouTubeYou Tube

The background image area should always contain the Fibonacci spiral in Nature - it should create a sense of the greatness of tropical nature. It should cover the full page

The logo should always sit in the top left of the image area

The logo should always sit in the top left of the image area

CampusStack

Page 5: James Cook University Brand Manual - Social media design

JCU brand manual | 2014 95

YouTubeYou Tube

The brand bar should be present, including the logo, gradient bar with top right curve and the tri-city lockup

The image area should always contain the Fibonacci spiral in Nature - it should create a sense of the greatness of tropical nature

Page 6: James Cook University Brand Manual - Social media design

JCU brand manual | 2014 96

Instagram

Page 7: James Cook University Brand Manual - Social media design

JCU brand manual | 2014 97

Google +

James Cook Universityjcu.edu.au