jamaican eats july 2010

4
Just over two months ago when we announced, via our newly created monthly newsletter, that JamaicanEats magazine would become a digital publication, we heard from our readers. Some of you liked the idea and quickly subscribed for the digital edition. A handful noted that you had no desire for a digital magazine. Many of you commented that while you were not thrilled by the move you would remain loyal readers. Thanks to Mary Petty of London, England, and several other readers, we’re introducing the JAmAICANEATS mEmBERShIP PROgRAm as a way to support both a printed (hard copy) and digital version. Go to page 3 for all the details on: n The perks and privileges of being a JamaicanEats Member n Subscription for those who want this option n Price changes and sales in bookstores and retail outlets Good food. Good vibes. jamaicaneats.com Big, big news! Diehard fans of the printed version of JamaicanEats magazine, rejoice! Thanks to suggestions from our awesome readers, the hard copy (printed) magazine is coming back. Catch the vibes. Read on for details on how you can be a supporter of JamaicanEats magazine. JamaicanEats magazine newsletter - July 2010 e-mail: [email protected] Photo by Franz Marzouca Styling by Donna Noble Your Passport to Caribbean Eating Where to eat & buy Caribbean food. Coming in August! Coming mid-August in JamaicanEats magazine: Dig into Grandma’s ol’time cooking. PLUS: The late cultural icon Rex Nettleford’s school- boy eats. AND: Cracking the health secrets of the coconut. * From the dutch- pot. Why dutchie cooking so “sweet”. JULY RECIPES: Don’t sweat it! Dive into these Caribbean-inspired drinks and keep your cool all summer long. Get the recipes on page 2 Cucumber Cooler Photo by Jenn Walton www.digiwerxstudio.com WANT TO BE JUST A SUBSCRIBER? If you just want to remain or become a subscriber, simply go to www.jamaicaneats.com and click on subscription. PLUS, act before August 31 and be enterd to win one of two signed copies of the nostalgic book Kin Teet’ Kibba Heart Bun. Taste the Rhythm Calendar: Become a JamaicanEats member and get this gorgeous Caribbean calendar. n Feast your eyes on each month’s mouth watering picture n Then treat yourself to the national island dish of the month. Find out the other privileges of membership on page 3. Grandma Mabel cuts her ‘titanic’ sweet potato pudding. Photo by Rosemary Parkinson Get this luscious calendar and hilarious CD when you join WIN! Become a member of JamaicanEats & win a copy of the gold medal winning book Nyam Jamaica OR the newly released nostalgic book Kin Teet’ Kibba Heart Bun Get the juicy details on these prizes and the other perks of membership on page 3. You’ll want to get this CD of Jamaican proverbs and the quirks of island culture

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Jamaican Food served worldwide.

TRANSCRIPT

Page 1: Jamaican Eats July 2010

Just over two months ago when we announced, via our newly created

monthly newsletter, that JamaicanEats magazine would become a

digital publication, we heard from our readers.

Some of you liked the idea and quickly subscribed for the digital

edition. A handful noted that you had no desire for a digital magazine.

Many of you commented that while you were not thrilled by the move

you would remain loyal readers.

Thanks to Mary Petty of London, England, and several other readers,

we’re introducing the JAmAICANEATS mEmBERShIP PROgRAmas a way to support both a printed (hard copy) and digital version.

Go to page 3 for all the details on:

n The perks and privileges of being a JamaicanEats Member

n Subscription for those who want this option

n Price changes and sales in bookstores and retail outlets

Good food. Good vibes. jamaicaneats.com

Big, big news!Diehard fans of the printed version of JamaicanEats magazine, rejoice! Thanks to suggestions from our awesomereaders, the hard copy (printed) magazineis coming back.Catch the vibes. Read on for details on how you can be a supporter of JamaicanEats magazine.

JamaicanEats magazine newsletter - July 2010 e-mail: [email protected] Photo by Franz Marzouca Styling by Donna Noble

Your Passport toCaribbean EatingWhere to eat & buy Caribbeanfood. Coming in August!

Comingmid-Augustin JamaicanEats

magazine: Dig into

Grandma’s ol’time

cooking.

PLUS: The late

cultural icon Rex

Nettleford’s school-

boy eats.

AND: Cracking the

health secrets of

the coconut.

* From the dutch-

pot. Why dutchie

cooking so “sweet”.

JULY RECIPES:Don’t sweat it! Dive into theseCaribbean-inspired drinks and keep your

cool all summer long.

Get the recipes on page 2

Cucumber Cooler

Photo by Jenn Walton www.digiwerxstudio.com

WANT TO BE JUST A SUBSCRIBER? If you just want to remain or

become a subscriber, simply go to www.jamaicaneats.com and click on subscription.PLUS, act before August 31 and be enterd to win one of two signed copies of thenostalgic book Kin Teet’ Kibba Heart Bun.

Taste the Rhythm Calendar:

Become a JamaicanEats member

and get this gorgeous Caribbean

calendar.

n Feast your eyes on eachmonth’s mouth watering picture

n Then treat yourself to the national island dish of the month.

Find out the other privileges of

membership on page 3.

Grandma Mabel cutsher ‘titanic’ sweetpotato pudding.

Photo by RosemaryParkinson

Get this luscious calendar and hilarious CD when you join

WIN!Become a member

of JamaicanEats & win a copy of the gold medal

winning book Nyam Jamaica OR the newly

released nostalgic book Kin Teet’ Kibba

Heart Bun

Get the juicy details on theseprizes and the other perks ofmembership on page 3.

You’ll want to get this CDof Jamaican proverbs andthe quirks of island culture

Page 2: Jamaican Eats July 2010

Cool Runnings

Cucumber Cooler

1 large cucumber, peeled and cut into large pieces

2 cups water

1 cup ice

3 tablespoons sugar, or to taste

Juice of 1/2 lime, or to taste

1. Place cucumber in blender, and puree with

other ingredients until completely smooth.

2. Serve immediately, garnished with cucumber

and lime.

Serves 4

Roll with the punchesTwo yummy punches from the tropics

Sweet Potato Punch

1 cup diced cooked potato 2 cups milk

1 cup water 1 teaspoon vanilla

½ teaspoon nutmeg 2 drops bitters

Sugar to taste Dash of rum

1. Combine potato, milk, water and sugar. Blend

until smooth.

2. Stir in other ingredients.s

Plantain Punch

1 cup ripe plantain (seeds removed)

5 cups water 2 teaspoons lime juice

½ ounce ginger Sugar to taste

1. Combine all ingredients, except sugar in

blender.

2. Blend and strain.

3. Sweeten to taste.

4. Chill and serve.

For a twist: Use 4 cups of water, add a

bottle of Guiness stout, top with grated nutmeg

- Paulette Duncan, Rural Agricultural Develop-

ment Agency (RADA), St. Thomas, Jamaica

Jamaica Dream

1 ounce brown rum

1 ounce tequila

2 ounces coconut rum cream

1ounce coconut water

1 ounce pineapple juice

Dash Cointreau

1 slice fresh pineapple

1 slice banana

Flesh from 1/2 star apple (optional)

1 ounce freshly grated coconut or

coconut “meat”(pulp)

Simple syrup, to taste

Dash of Aromatic Bitters

1. Blend all ingredients with ice.

2. Pour into large cocktail glasses.

3. Top with a dash of pineapple syrup.

Photo and recipe by Rosemary Parkinson

A creamy dream foradults only

Photo by Jenn Walton

Photo by Carlington Wilmot

Page 3: Jamaican Eats July 2010

n A yeAR’S (4 iSSueS)

SubSCRiPTion to JamaicanEats

magazine - both the printed and digital

(e-zine) versions.

n A gorgeous annual CARibbeAn

fooD CAlenDAR produced by

Spice It Up World, based in Missis-

sauga, Ontario, Canada.

In addition to the yummy pictures,you’ll get a tasty dish from a dif-

ferent island eachmonth.

n A CD of great Jamaican proverbs by

comedienne and Jamaican writer and

cultural educator Joan Andrea

Hutchinson.

Dry stump a cane piece no fi laughentime cane piece ketch fire’ – oneof the delightful proverbs on this CD.

The Jamaican proverb is part of the ver-

bal armoury, the tool kit, of the proud

Jamaican, says Hutchinson.

n MeMbeRS only ACCeSS

to a section of the Jamaicaneats web

site - ww.jamaicaneats.com.

This area of the site will include all

the recipes printed in JamaicanEats

and updated with each new edition

Recipes will be indexed, saving you

the time and frustration of locating,

then searching through each back

edition to find the recipe you need.

Plus, that sister-in-law of yoursmay have borrowed - yet again -your magazine.

MoRe MeMbeRS’ GooDieS

Throughout the year members will will

have a chance to win GReAT

PRizeS. (see below)

STAy TuneD foR SPeCiAl

offeRS to JamaicanEats readers from

advertisers. Updates will be posted in

the members area of

www.jamaicaneats.com throughout the

year.

INTRODUCING

The JamaicanEats Membership Program

Support JamaicanEats magazine. Please go towww.jamaicaneats.com and sign up to keep the good food, good vibes going around the world

JamaicanEatsmembers get

delicious and ribtickling goodies

The printed (hard copy) and

the versions of the magazine

A CD of delightful proverbs

by prominent Jamaican

writer and cultural educator

Joan Andrea Hutchinson.

A mouth watering calendarof Caribbean dishes bySpice It Up World. You’lllove the gorgeous picturesand yummy island eats allyear long.

mOREBENEFITS

If you’re a current JamaicanEats subscriber, you cantransfer subscription to membership.For example, if you’ve subscribed but have not yet received your

first edition, you will be able to deduct the entire amount from themembership fee.

Go to www.jamaicaneats.com and the membership area for more details and to sign up for your membership.

If you’re not sure of how many copies you have left on your

subscription, please e-mail us at [email protected]

JamaicanEats membersalso get exclusive access

to a section of the websitethat will include allrecipes printed in

the magazine.

Privileges of membership: What JamaicanEatsMembership Program has in store for you

ANNUAL mEmBERShIP FEESUS/Cdn $100; 75 pounds; J$8,500You can also pay in 4 easy installments

SPECIAL OFFER!

Become a member by August 31, 2010, and beentered to win a copy of Nyam Jamaica or one of

2 signed copies of the new book Kin Teet’ Kibba

heart Bun

Many Jamaicans grew up

‘poor’ but did not realize

this until as adults they

looked back at their lives

and realized what they

did not have.

- Kin Teet’ Kibba Heart

Bun

YOU COULD WIN a copy of RosemaryParkinson’s lusciousbook, NyamJamaica.In 2009 Nyam won the coveted GourmandWorld Cookbook Awardfor Best Culinary BookDesign in Paris.

OR one of two signed

copies of Kin Teet’Kibba Heart Bun by Ja-maican writer and cul-tural educator JoanAndrea Hutchinson.

NEW PRICES:Subscription: US/Cdn$29.95; GBP 22.50; J$2,200New cover prices: US/Cdn$6.95; GBP4.50; J$500

The printed (hard copy) magazine will only beavailable for sale in a handful of retail outlets andcities (to be decided). Back editions can be ordered at jamaicaneats.com while quantities last.

Click here or go to

jamaicaneats.com

for details

Page 4: Jamaican Eats July 2010

what do you mean by hard (printed)

copy magazine?

This is the physical magazine printed on

paper.

what do you mean by digital (e-zine)

magazine?

This is an electronic or computer-based

magazine. It can be read online or

downloaded from a particular web site

to your computer.

when and why did you decide to

have a digital magazine?

The decision was made earlier in 2010

after much consideration to take advan-

tage of technology.

Many small and niche market publish-

ers are going this route, because it pro-

vides flexibility, greater reach and

allows them to continue publishing.

Are you going to now have a hard

copy and a digital version of

JamaicanEats magazine?

Yes. The introduction of the Ja-

maicanEats Membership ship program

will allow us to offer both versions.

This provides options for readers who

want to do away with paper and prefer a

digital magazine, and it satisfies readers

who prefer to have the paper version of

the magazine in hand.

what is the difference between being

a subscriber and a member?

Subscribers get 4 editions of the

(printed)magazine.

Those who subscribe to the digital ver-

sion will get the digital version only.

Members receive:

4 editions of the printed and digital ver-

sions of the magazine.

* A gorgeous Caribbean food calendar

(with recipes from various islands).

* A CD of Jamaican proverbs and the

quirks of island life by well known

Jamaican writer, cultural educator and

comedienne Joan Andrea Hutchinson.

*Members only access to a section of

the JamaicanEats web site. This area of

the site will include all the recipes

printed in JamaicanEats magazine and

updated with each new edition.

Recipes will be indexed, saving time

and frustration of locating, then search-

ing through each back edition to find a

recipe.

* Giveaways for members only.

Throughout the year members will be

able to win great prizes. Join by August

31, 2010, and be entered to win Rose-

mary Parkinson’s much sought after

book Nyam Jamaica or one of 2 signed

copies of Joan Andrea Hutchinson’s

fantastic new book, Kin Teet’ Kibba

Heart Bun.

* Plus, members will get special dis-

counts from JamaicanEats advertisers

and sponsors. Updates will be made

available throughout the year.

i’m a subscriber, can i transfer my

subscription to a membership?

Yes. Please go to

www.jamaicaneats.com and click on

membership for details.

Can i simply remain a subscriber?

Yes. Subscribe or renew your subscrip-

tion by August 31, 2010, and be entered

in a draw to win one of 2 signed copies

of Joan Andrea Hutchinson’s fantastic

new book, Kin Teet’ Kibba Heart Bun.

Note: A total of 4 signed copies of Kin

Teet’ Kibba Heart Bun are up for grabs.

Two will be given away to randomly se-

lected members who join by August 31;

and 2 to randomly selected subscribers

who subscribe or renew their

subscriptions by August 31.

is there a price difference between a

regular subscription and a digital

subscription?

Yes, please go to

www.jamaicaneats.com and click on

subscription for details.

How can i find out how many edi-

tions i have left on my membership?

If you’re unsure, please e-mail us at

[email protected] or sweetpotato-

[email protected].

will i be able to buy copies of the

magazine in bookstores and other

retail outlets?

A small quantity of magazines may be

on sale in a handful of outlets in one

or two cities (to be decided).

Digital versions will soon be on sale.

will i still be able to purchase back

editions?

You will be able to purchase hard

copies of back issues while quantities

last.

Digital versions of the back issues will

be available for purchase.

How many editions of the magazine

will you be publishing in 2010?

Two editions: August 2010 (Vol. 3 #3)

and December 2010 (Vol. 3 #4).

when will i get the August 2010

edition?

The digital (e-zine) version will first be

distributed starting in mid-August. All

subscribers and members will receive a

password allowing them to download it

to their computer.

The hard copy will be printed and

distributed along with the December

edition later in the year.

Frequently Asked Questions