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    [7/11/14]ENTREPRENEURSHIP PROJECT

    JACK FLAVOURAn entrepreneurship projet

    -

    Submitted By:-

    Abhinav Bhushan

    Benaaz Anam

    Kundan Kumar

    Snehasis Bhuyan

    Vikash Kumar

    1

    ! Abhinav Bhus

    Benaaz A

    Kundan Ku

    Snehasis Bhu

    Vikash Ku

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    ACKNOL!"#!$!N%

    It is our ut"ost p#e$sure to e%press our &r$titu'e $n' th$n(s to S&"&Buhr'y)

    Pro*essor) N$tion$# Institute o* +$shion Tehno#o&,) Shi##on& *or his -$#u$.#e

    &ui'$ne $n' enour$&e"ent in $o"p#ishin& our entrepreneurship projet!

    J$( +#$-our0

    This projet is .$se' on .oth pri"$r, $n' seon'$r, '$t$ $s 2e h$' to .oth

    on'ut rese$rh to &et 3rsth$n' e%periene on the proess o* openin& up $

    .usiness enterprise in Shi##on& $n' $#so 3n' the #e&$# $n' histori$#

    i"p#i$tions o* the s$"e throu&h reor's $n' other soures

    +in$##, 2e th$n( our peers $n' *rien's *or their onst$nt support $n'

    enour$&e"ent

    Abhinav Bhushan

    Benaaz Anam

    Kundan Kumar

    Snehasis Bhuyan

    Vikash Kumar

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    CON%!N%S

    1 Intro'ution!Histor, $n' ori&in o* j$(*ruit Pro'ution in 5e&h$#$,$6 Intro'ution o* the .usiness

    $8r$n' n$"e. 8r$n' #o&o 8r$n' 'esription

    4 Pro'uts

    $ 9esription. In&re'ients Reipe' P$($&in&

    : Custo"er 'esription; Co"petitors7

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    (N%RO"UC%(ON

    The JACB+RUIT is n$ti-e to p$rts o* South $n' Southe$st Asi$ $n' is .e#ie-e'

    to h$-e ori&in$te' in the r$in*orests o* estern Dh$ts o* In'i$ $n' isu#ti-$te' throu&hout the #o2 #$n's in South $n' Southe$st Asi$ 5$jorj$(*ruit pro'uin& ountries $re 8$n$'esh) In'i$) 5,$n"$r) Nep$#)Th$i#$n') =ietn$") Chin$) the Phi#ippines) In'onesi$) 5$#$,si$ $n' Sri

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    reporte' th$t the e-er&reen #e$-es $re o.#on&) o-$# or e##ipti in sh$pe) 1@!1: " in #en&th) $#tern$te) oss, $n' '$r( &reen in o#our The ju-eni#e#e$-es $re #o.e'

    NO$!NCLA%UR!

    The 2or' Artocarpus is 'eri-e' *ro" the Dree( 2or's $rtos .re$' $n'$rpos *ruit $s reporte' ., 8$i#e, 1?4? The n$"e J$(*ruit0 is 'eri-e'*ro" the Protu&uese j$$) 2hih in turn) is 'eri-e' *ro" the 5$#$,$#$"#$n&u$&e ter") h$(($ The *ruit is popu#$r#it, (no2n $s) ($th$# or ($t$!h$i in8en&$#i $n' in Hin'i The 5$#$,$#$" n$"e h$(($ 2$s reor'e' ., Hen'ri(#-$n Rhee'e 1;7>!17@6 The o""on Enish n$"e j$(*ruit is the n$"euse' ., ph,sii$n $n' n$tur$#ist D$ri$ 9e Ort$ in his 1:;6 .oo( Co#oFuios

    'os si"p#e e 'ro&$s '$ In'i$ The 2or#'s #$r&est *ruit is $##e' ., $ -$riet, o*n$"es) -i) ($th$#) p$n$s$) j$$) n$n&($) ($noon) "it or Artocarpusheterophyllus) its sienti3 n$"e

    CO55AN NA5ES O+ ATROCARPUS HETEROPH

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    In the est In'ies) "$n, ripe in June in +#ori'$) the se$son is #$te su""er

    $n' *$##

    H$r-este' J$(*ruits "$ture 6 to > "onths *ro" Go2erin& hen "$ture)

    there is usu$##, $ h$n&e o* *ruit o#or *ro" #i&ht &reen to ,e##o2!.ro2n Co#'

    stor$&e tri$#s in'i$te th$t ripe *ruits $n .e (ept *or 6 to ; 2ee(s $t :L to::L + $n' re#$ti-e hu"i'it, o* >:M to ?:MI""$ture *ruit is .oi#e') *rie') or

    ro$ste' The see's $n $#so .e .oi#e' or ro$ste' $n' e$ten si"i#$r to

    hestnuts

    )R!S!NC! (N (N"(A

    In In'i$) J$(*ruit is "$jor#, pro'ue' in the st$tes #i(e est 8en&$#) 8ih$r)

    Ass$") Tripur$) 5e&h$#$,$) Ber$#$) T$"i# N$'u) B$rn$t$($ $n' the estern

    Dh$ts It is reporte' th$t the j$(*ruit -$#ue h$in projet h$s INR4;: "i##ion

    US7?6):;: 2orth o* *un'in& o-er $ perio' o* @1 to @1; $ross thest$tes o* Ass$") Tripur$) 5e&h$#$,$) Ber$#$ $n' B$rn$t$($

    (N"(AS FOO" (N"US%R* "!SCR()%(ON

    (ndian +''d ,r'-essin. indus/ry is 2i'e#, reo&nie' $s $ sunrise

    in'ustr, h$-in& hu&e potenti$# *or up#i*tin& $&riu#tur$# eono",)

    re$tion o* #$r&e s$#e proesse' *oo' "$nu*$turin& $n' *oo' h$in

    *$i#ities) $n' the resu#t$nt &ener$tion o* e"p#o,"ent $n' e%port

    e$rnin&s

    The in'ustr, is esti"$te' to .e 2orth $roun' US0 12 bi33i'n andem,3'yin. ab'u/ 45 mi33i'n ,e',3e'iret#, $n' $.out 6: "i##ion

    peop#e in'iret#, F''d Sa+e/y and S/andards Au/h'ri/y '+ (ndiah$s the "$n'$te to

    'e-e#op st$n'$r's $n' $#so to h$r"onies the s$"e 2ith Intern$tion$#

    St$n'$r's onsistent 2ith *oo' h,&iene $n' *oo' s$*et, reFuire"ent

    $n' to the on'itions o* In'i$s *oo' in'ustr, T2o no'$# $&enies) A.ri-u3/ura3 6 )r'-essed +''d ,r'du-/s

    !7,'r/ "eve3',men/ Au/h'ri/y 8A)!"A9 and $arine )r'du-/s

    !7,'r/ "eve3',men/ Au/h'ri/y 8$)!"A) 2ere *or"e' *or

    pro"otin& e%ports *ro" In'i$ 5PE9A is responsi.#e *or o-erseein& $##

    3sh $n' 3sher, pro'ut e%ports APE9A) on the other h$n') ho#'s

    responsi.i#it, *or the e%ports o* other proesse' *oo' pro'uts

    A"VAN%A#!S FOR (N"(A

    In'i$ is one o* the #$r&est *oo' pro'uers in the 2or#'

    ;

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    In'i$ h$s 'i-erse $&ro!#i"$ti on'itions $n' h$s $ #$r&e $n' 'i-erse

    r$2 "$teri$# .$se suit$.#e *or *oo' proessin& o"p$nies

    In'i$ is #oo(in& *or in-est"ent in in*r$struture) p$($&in& $n'

    "$r(etin&

    In'i$ h$s hu&e sienti3 $n' rese$rh t$#ent poo#

    e## 'e-e#ope' in*r$struture $n' 'istri.ution net2or(

    R$pi' ur.$ni$tion) inre$se' #iter$,) h$n&in& #i*e st,#e) inre$se'

    nu".er o* 2o"en in 2or(*ore) risin& per $pit$ ino"e! #e$'in& to

    r$pi' &ro2th $n' ne2 opportunities in *oo' $n' .e-er$&es setor

    :@ per ent o* househo#' e%pen'iture ., In'i$ns is on *oo' ite"s

    Str$te&i &eo&r$phi #o$tion pro%i"it, o* In'i$ to "$r(ets in Europe$n' +$r E$st) South E$st $n' est Asi$

    (N"(AS )OS(%(ON (N ORL" )RO"UC%(ON

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    #e$r ri-ers) "e$n'erin& stre$"#ets $n' $.o-e $## 2ith stur',) inte##i&ent $n'

    hospit$.#e peop#e

    The St$te o* 5e&h$#$,$ is situ$te' on the north e$st o* In'i$ It e%ten's *or

    $.out 6@@ (i#o"etres in #en&th $n' $.out 1@@ (i#o"etres in .re$'th It is

    .oun'e' on the north ., Do$#p$r$) B$"rup $n' No2&on& 'istrits) on thee$st ., B$r.i Anon& $n' North C$h$r Hi##s 'istrits) $## o* Ass$") $n' on

    the south $n' 2est ., 8$n$'esh

    5e&h$#$,$ is su.jet to -$&$ries o* the "onsoon The #i"$te -$ries 2ith

    $#titu'e The #i"$te o* Bh$si $n' J$inti$ Hi##s is uniFue#, p#e$s$nt $n'

    .r$in& It is neither too 2$r" in su""er nor too o#' in 2inter) .ut o-er the

    p#$ins o* D$ro Hi##s) the #i"$te is 2$r" $n' hu"i') e%ept in 2inter The

    5e&h$#$,$n s(, se#'o" re"$ins *ree o* #ou's The $-er$&e $nnu$# r$in*$## is

    $.out ;@@ "" o-er 2estern 5e&h$#$,$) .et2een :@@ to 6@@@ "" o-er

    northern 5e&h$#$,$ $n' $.out 4@@@ "" o-er south!e$stern 5e&h$#$,$There is $ &re$t -$ri$tion o* r$in*$## o-er entr$# $n' southern 5e&h$#$,$

    5e&h$#$,$ is the ho"e#$n' "$in#, o* the Bh$sis) the J$inti$s $n' the D$ros

    The D$ros inh$.it 2estern 5e&h$#$,$) the Bh$sis in entr$# 5e&h$#$,$) $n'

    the J$inti$s in e$stern 5e&h$#$,$ The Bh$si) J$inti$) 8hoi) $r) o##eti-e#,

    (no2n $s the H,nnie2trep peop#e pre'o"in$nt#, inh$.it the 'istrits E$st o*

    5e&h$#$,$) $#so (no2n to .e one o* the e$r#iest ethni &roup o* sett#ers in

    the In'i$n su.!ontinent) .e#on&in& to the Proto Austro#oi' 5on(h"er r$e

    The D$ro Hi##s is pre'o"in$nt#, inh$.ite' ., the D$ros) .e#on&in& to the

    8o'o *$"i#, o* the Ti.eto!8ur"$n r$e) s$i' to h$-e "i&r$te' *ro" Ti.et

    The D$ros pre*er to $## the"se#-es $s Ahi(s $n' the #$n' the, inh$.it) $s

    the Ahi(!#$n'

    5e&h$#$,$ is .$si$##, $n A&riu#tur$# St$te 2ith $.out >@M o* its tot$#

    popu#$tion 'epen'in& entire#, on A&riu#ture *or their #i-e#ihoo' 8esi'es the

    "$jor *oo' rops o* Rie $n' 5$ie) the St$te is $#so reno2ne' *or its

    Hortiu#tur$# rops #i(e Or$n&e)

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    Aor'in& to $ ne2s pu.#ishe' in The N$&$#$n' Post) It ou#' h$-e .rou&ht

    -i##$&ers in 5e&h$#$,$ hu&e pro3ts Inste$') -$st Fu$ntities o* j$(*ruit $re

    &oin& 2$ste in the i"po-erishe' D$ro Hi##s re&ion OQi$#s esti"$te the #oss

    $t Rs464 rore e$h se$son $s -i##$&ers #e$-e the *ruit rottin& in the open It

    is $ p$r$'o% th$t D$ro Hi##s 2$stes >@ perent o* the *ruits) thou&h peop#e

    suKer *ro" #$( o* proper nutrition $n' ino"e In E$st D$ro Hi##s itse#*) the

    -i##$&ers 2ere #osin& "ore th$n Rs11> rore $ se$son ., un'eruti#iin& the

    *ruit It is #o$##, onsu"e'

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    $n' .or'erin& $re$s o* Ass$" .ut j$(*ruit h$s not .een proper#, "$r(ete'

    in 5e&h$#$,$

    In or'er to re$te $2$reness $.out j$(*ruit $n' its .ene3ts) the &o-ern"ent

    o* 5e&h$#$,$ or&$nie' J$(*ruit +esti-$# #$st ,e$r in the "onth o* Ju#, $t

    i##i$" N$&$r) E$st D$ro hi##s The *esti-$# s$2 J$(*ruit Coo(in& o"petition2herein the o"petitors 2ere reFuire' to oo( j$(*ruit .$se' *oo' The

    o"petitors oo(e' in the presene o* the spet$tors to o"pete Ap$rt *ro"

    o"petitions there 2$s $#so $ 2or(shop on j$(*ruit .$se' pro'uts

    Ho"e Siene Co##e&e *ro" Tur$) 8eth$n, Soiet, *ro" Tur$) 5en'hip$th$r

    5ut#i purpose Cooper$ti-e Soiet, *ro" 5en'hip$th$r) S$n&"$ 8$(er, *ro"

    i##i"$n$&$r) 5$r$( 8$(er, *ro" i##i$"$n$&$r) Ro"&pi +oo' P$r$'ise *ro"

    i##i$"n$&$r) 9CIC o* E$st D$ro Hi##s) 5R9S o* E$st D$ro Hi##s $n' 1 Se#*

    He#p Droups 'isp#$,e' -$rious -$#ue $''e' J$(*ruit .$se' pro'uts in @

    st$##s The pro'uts in#u'e' J$(*ruit C$(es) J$(*ruit 5uQns) J$(*ruit Chips)J$(*ruit 8isuits) J$(*ruit 8re$') J$(*ruit Choo#$tes) J$(*ruit Pi(#es)

    J$(*ruit 2ine) J$(*ruit Juie $n' J$(*ruit J$"

    A*ter &oin& throu&h $## the rese$rh 'one ., 3-e o* us $.out the j$(*ruit

    $-$i#$.i#it, in the st$te) 2e on#u'e' th$t one $n h$-e $ #ot o* $-enues in

    this 3e#' So 2e 'ei'e' to t$p this opportunit, 2ith $## our potenti$# $n'

    o"e up 2ith $ s"$## s$#e Co"p$n,) initi$##, 'e$#in& 2ith -$rious j$(*ruit

    pro'uts An' $s 2e &ro2 $n' prop$&$te ourse#-es in the "$r(et) 2e 2i##

    'i-ersi*, $n' $n turn it into $ #$r&e s$#e Co"p$n, h$-in& $ p$rtiu#$r .r$n'

    n$"e 2ith the he#p o* &o-ern"ent "e$sures $n' -$rious o!oper$ti-e

    soieties

    JACK FLAVOUR

    The n$"e o* our o"p$n, is JACB +

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    Chips

    BRAN" LO#O? ""

    T2e#-e 'istint t,pes 2ere i'enti3e') 2ith *ruit ripenin& perio' -$r,in&

    .et2een e$r#, June to #$te Ju#, oini'in& 2ith r$in, se$son

    Si&ni3$nt -$ri$tions in *ruit .e$rin& h$.it $n' *ruit Fu$#it, 2ere

    reor'e' i'e -$ri$tion 2$s note' in nu".er o* *ruits r$n&in& *ro" 4!

    ;@ per tree per se$son

    L!#AL?)OL(%(CAL

    The #e&$# reFuire"ents in settin& up $ .usiness $re $s *o##o2s

    %rade 3i-ense Tr$'e #iense $re the p$pers pro-i'e' ., the p$rtiu#$r

    ountr,s &o-ern"ent *or st$rtin& the .usiness It ensures th$t the

    ne2#, .usiness or st$rte' .usiness is #e&$#

    Sa3es %a7 re.is/ra/i'n A s$#es t$% is $ t$% p$i' to $ &o-ernin& .o',

    *or the s$#es o* ert$in &oo's $n' ser-iesOne h$s to $pp#, *or the

    s$#es t$% re&istr$tion 2hi#e openin& up $ .usiness 2hih is rene2e'

    $nnu$##,

    $uni-i,a3 3i-ense< In In'i$ $ 5uniip$# Corpor$tion is $ #o$#

    &o-ern"ent .o', th$t $'"inisters $ it, o* popu#$tion 6)@@)@@@ or

    "ore Thus one h$s to $Fuire $ #iense *ro" the St$te "uniip$#it, F''d Sa+e/y Au/h'ri/y 3i-ense< The +oo' S$*et, $n' St$n'$r's

    Authorit, o* In'i$ +SSAI h$s .een re$te' *or #$,in& 'o2n siene

    :

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    .$se' st$n'$r's *or $rti#es o* *oo' $n' to re&u#$te their "$nu*$ture)

    stor$&e) 'istri.ution) s$#e $n' i"port to ensure $-$i#$.i#it, o* s$*e $n'

    2ho#eso"e *oo' *or hu"$n onsu"ptionIn e%erise o* the po2ers on*erre' un'er setion ? o* the +oo' S$*et,

    $n' St$n'$r's At) @@;) +SSAI h$s propose' 9r$*t o* +oo' S$*et, $n'

    St$n'$r's Re&u#$tion) @1@ un'er 2hih P$rt 6 "$(es it "$n'$tor,

    *or $## +oo' 8usiness Oper$tors in the ountr,Thus the +oo' S$*et, Authorit, #iense h$s to .e $pp#ie' ., the o2ner

    in or'er to st$rt up .usiness *or $ on-eniene store 2hih se##s *oo'

    ite"s

    SOURC!S OF FUN"

    LOAN FRO$ BANKS

    $e.ha3aya Rura3 Bank 5ort&$&e

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    COS% S:!!%

    Ra> ma/eria3s

    ,r'du-/s in.redien/s@uan/

    i/y)ri-e8Rs&9

    ,i-k3e K#

    s$#t 1@ 17@

    "ustur' oi# 1@#itre 16@@

    jeer$ 1(& 7@

    "ustur' see' 1 16@

    orri$n'er : 1@

    tur"eri 1 @

    #e"on juie :@@"# >@

    -ine&$r :@@"# @

    re' hi##i po2'er 1(& @@

    j$(*ruit pu#p 7@ (& >@@

    -hi,s D K#

    j$(*ruit pu#p 1@@ (& 4@@@

    s$#t : (& 1@@

    tur"eri1:(& 6@@

    re3ne' oi# 1 (& 1@@

    1

    bevera.e

    3i/re

    su&$r s,rup 1 #itre :@@

    7

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    2$ter : #itre 1@@

    so'iu" "et$.isu#phite :&" :@

    j$(*ruit pu#p @(& >@@

    4

    JA$ k.

    j$&&er, 1:(& 7:@

    itri $i' #itre >@@

    pot$ssiu""et$.isu#ph$te (& :@@

    inn$"on 1@@&" :@

    j$(*ruit pu#p 6@(& 1@@

    55=a-k+rui/-andy D k.

    $#iu" #ori'e 1(& 4@@

    su&$r s,rup 1(& :@@

    s$#t (& 4@

    j$(*ruit pu#p @(& >@@

    42

    %'/a3 42E

    RA 5ATERIA6 1BD 1@ 1@@ D5 1

    -hi,s D K# 1@64> 1BD 414 1@@D5 4

    bevera.e 3i/er ;>@ 1 #itre :4 @@5< 11

    JA$ k. ;@?> 1(& 1 1@@5< 16

    >

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    [7/11/14]ENTREPRENEURSHIP PROJECT

    =a-k+rui/ -andy D k. 614 1(& 16@ 1@@D5 16

    COS% OF )RO"UC%(ON RA $A%!R(AL COS%G DH FAC%OR*OV!R:!A"SG4H OV!R:!A" C:AR#!S

    )R(C! OF )RO"UC%COS% OF )RO"UC%(ONGH )ROF(% $AR#(N

    COS% OF )RO"UC%(ON OF :OL! )RO"UC%

    RA 5ATERIA< 174?@

    @M +ACTOR O=ERHEA9 64?>

    @?>>

    1@M O=ERHEA9 CHARDES @?>

    6@>;

    4@M 5ARBUP ?64PRO+IT PER

    5ONTH

    66@

    PER5ONTH

    RE=ENUE

    65ONTHPRO+IT 77@

    6 5ONTHRE=ENUE ?;?;@

    COS% S:!!%

    Oper$tin& ostsRs 1

    "onth Rs6 "onths

    F(I!" COS%S

    Rent @@@@ ;@@@@

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    9eprei$tion o* eFuip"ent 717 1:1

    5$inten$ne/rep$ir .ui#'in& $n' eFuip"ent >64 :@8usiness re&istr$tion *ees) h,&iene erti3$tes

    $n' other

    #ienes :@@@@ :@@@@

    %'/a3 7ed -'s/s< :>>);:6VAR(ABL! COS%S

    R$2 "$teri$#s 174?@ :47@

    5is e%penses 1@@@ 6@@@

    Po2er e#etriit,!@@@/p" @@@ ;@@@

    P$($&in& "$teri$# :6@>4 1:?:

    Tr$nsport/'istri.ution! 9iese# 6@@Y6@Y1Z?@@@?@@@%1Z?@@@ ?@@@ 7@@@

    Tot$# -$ri$.#e osts ?@@;:

    %O%AL O)!RA%(N# COS%S 5 $ON%: ;7>71;

    RE=ENUE ?;?;@

    CA

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    Bevera.e< A .e-er$&e is $#2$,s $ *oo') thou&h $ *oo' is not neess$ri#, $

    .e-er$&e A .e-er$&e $n .e &ener$##, 'esri.e' $s $n, #iFui' spei3$##,

    onsu"e' ., 'rin(in&) 2hether $s *oo' or so#e#, *or purposes o* h,'r$tion

    Candy< C$n',) $#so $##e' s2eets or #o##ies) is $ on*etion th$t

    *e$tures su&$r $s $ prinip$# in&re'ient

    Chi,s It is the "ost o""on sn$( in the 2or#' =e&et$.#es/*ruits $re ut

    into roun' or 3n&er sh$pe' $n' 'eep *rie' 2ith s$#t) tur"eri $n' other

    spies $#on& 2ith other G$-ors i* reFuire'

    )R(C(N# S%RA%!#*

    49 !-'n'my )ri-in.

    Eono", priin& is $ *$"i#i$r priin& str$te&, *or or&$ni$tions th$t in#u'e

    $#!5$rt) 2hose .r$n' is .$se' on this str$te&, A#'i) $ *oo' store) is $nother

    e%$"p#e o* eono", priin& str$te&, Co"p$nies t$(e $ -er, .$si) #o2!ost

    $ppro$h to "$r(etin&!!nothin& *$n,) just the .$re "ini"u" to (eep pries

    #o2 $n' $ttr$t $ spei3 se&"ent o* the "$r(et th$t is -er, prie sensiti-e

    D9 )sy-h'3'.i-a3 )ri-in.

    Ps,ho#o&i$# priin& str$te&, is o""on#, use' ., "$r(eters in the pries

    the, est$.#ish *or their pro'uts +or inst$ne) Rs?? is ps,ho#o&i$##, #ess

    in the "in's o* onsu"ers th$n Rs1@@ Its $ "inor 'istintion th$t $n "$(e

    $ .i& 'iKerene

    LOCA%(ON

    L'-a/i'n '+ 'ur business P,nthor"(hr$h) Ne$r Do#* /' rea-h 'ur /ar.e/ marke/ 8, supp#,in& our pro'uts to the "$jor

    on-eniene stores o* the t$r&et "$r(et $re$s n$"e#,! R8 Stores) JS Stores)

    8$t $n' Nee's

    61

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    [7/11/14]ENTREPRENEURSHIP PROJECT

    )r'-essin. and $anu+a-/urin.; P,nthor"(hr$h

    areh'usin. '+ 'ur s/'-k Our oQe $t P,nthor"(hr$h

    %rans,'r/a/i'n '+ 'ur s/'-k

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    [7/11/14]ENTREPRENEURSHIP PROJECT

    V(S(ON

    To pro"ote J$(*ruit $n' its proesse' ., pro'uts in In'i$) espei$##, in

    the North!e$st0

    $(SS(ON

    E-er, usto"er 2ho hooses J$( G$-or #e$-es h$pp,0

    S%RA%!#(C #OALS AN" OBJ!C%(V!S

    Finan-ia3

    To $hie-e our 8re$(!e-en point in the ne%t one $n' $ h$#* ,e$r

    To inre$se re-enue ., 1@M $nnu$##,

    To inre$se &ro2th pro3t ., 1@M $nnu$##,

    Cus/'mer

    To e%p$n' s$#es to e%istin& usto"ers $s 2e## to ne2 ones

    66

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    [7/11/14]ENTREPRENEURSHIP PROJECT

    To intro'ue ne2 pro'uts to .oth ne2 $n' e%istin& usto"ers

    To e%p$n' s$#es to the o.$# "$r(et p#$e

    CURR!N% S%A%! ANAL*S(S

    OR#AN(A%(ON S%RUC%UR!

    As 2e $re openin& our o"p$n, on p$rtnership) there is no $n, p$rtiu#$r

    o2ner A## the p$rtners 2i## #oo( $*ter the 'iKerent jo.s re#$te' to the

    .usiness The "$in T$s(s in-o#-e' in our .usiness $n' n$"e o* the person

    $ssi&ne' to #oo( $*ter it $re $s *o##o2s!

    SOURC(N#; SN!:AS(S B:U*AN

    ACCOUN%(N#; V(KAS:

    A"V!R%(S!$!N% AN" )RO$O%(ON; B!NAA ANA$

    SU))L* C:A(N; AB:(NAV B:US:AN

    $ANUFAC%UR(N#; KUN"AN KU$AR

    CURR!N% FOCUS

    Cre'i.#e Tehno#o&,

    Cre'i.#e 5$r(et

    Cre'i.#e 8usiness

    5$r(et 9o"in$ne

    64

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    [7/11/14]ENTREPRENEURSHIP PROJECT

    SO% ANAL*S(S

    Stren&ths! +#e%i.#e $n' P$tent$.#e Tehno#o&,

    e$(ness! Repe$t$.#e 9e#i-er,) Thou&ht

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    [7/11/14]ENTREPRENEURSHIP PROJECT

    Tehno#o&i$# A'-$ne"ent 9ispos$.#e Sensor +or Assessin& J$(*ruit

    Pu.#i Re#$tions

    5$n$&e"ent E%tension

    E%tension o* Pro'ut