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iWatchDallas

Public Safety Committee

October 4, 2010

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iWatchDallas Defined

A virtual crime watch community that provides:

Incoming crime tips that are easily available to1.3 million citizens through:

Internet submissions

Text tips through smart phones

Telephone tips

Education to citizens on how to submituseable tips

Outgoing communication with citizens for

crime alerts

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iWatch Lessons Learned

See Something Say Something state

campaigns iWatch

Counterterrorism centricCriticized for promoting racial or ethnic profiling

iWatchDallas

Street crime centric with an awareness thatstreet crime may have nexus to terrorism

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iWatchDallas General Flow Chart

Fusion follow-up with CitizenFusion entry into searchable

shared space

Private SectorSuspicious ActivityReporting (SAR)

Received in Fusionresearched/vetted

sent to operational units

Joint TerrorismTask Force

(JTTF)

Not actionableFollow-up with

citizen

InternetSubmissions

Text Tips Phone Tips

NationalSAR

Resolved

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iWatch Lessons Learned

Must observe and comply with:

Civil libertiesPrivacy guidelines

Have identifiable criminal nexus

28 Code of Federal Regulation (CFR) Part 23 Criminal Intelligence System Operating Policies

Stakeholder inputFocus groups

Privacy groups

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iWatchDallas Incoming Sources

Internet Tips Located within DallasPolice.net

iWatchDallas.net is a secure http site Will provide education

Auto related crimes (Chop Shops, Auto Theft, BMV) Prostitution

Narcotics Gangs Burglary Criminal Fences Swindle Homeland Security

May upload photos

Will be branded with iWatchDallas logo

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iWatchDallas Incoming Sources

Text Tips

Utilizes Tip SoftDonated by Safer Dallas Better Dallas

Allows for anonymous tips and photo upload

Downloadable apps for all smart phone OS;Blackberry/RIM; Apple; Android; Symbian;Windows Mobile

Will reach approximately 5000 handset types

App interface is customized with DPD badge

and iWatchDallas.net logo

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iWatchDallas Downloadable Apps

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iWatchDallas Mobile App Flow

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iWatchDallas Timeline and Promo

Ongoing promotional efforts

National Night Out October 5th

Driving Traffic to iWatchDallas.net

Links on related websites; independent substation sites

crime watch websites

homeowner websites

media websites

hotel websites

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iWatchDallas Timeline and Promo

Ongoing promotional efforts

Invite Council involvement Live chats; podcasts; additional videos

Promotion of Text Tips

Must connect with text savvy users

College Facebook

High School Facebook

Twitter groups

Entertainment venues

Retail participation

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Questions?