Platform

…a marketing cloud platform with unparalleled support

and integrated solutions to drive your digital marketing

CRM

Email Marketing

Marketing Automation

Email

Email Marketing

• Easy-Send Step-by-Step campaign execution

• Content Creation and Management• Responsive Templates• Segmentation, Personalization and

Dynamic Content• Scheduler, Auto-responders,

Triggers or Transactional

Email

Email Marketing

• Testing, Deliverability and Device Rendering

• List Cleaning and Duplication Removal

• Coupon Management with Mobile Tracking/Redemption

• Link Shortener and Social Posting• Real-time Tracking, Reporting and

Analytics

Automation

Marketing Automation

• Simple or Advanced workflows• Flexible Rules Engine• Schedule Tasks or Trigger Actions• Track behaviour and execute

across channels• Dynamic Lists• Email Alerts• Lead Scoring and Lead Nurturing• Integrate from your CRM and

business systems

Acquisition

Landing Pages and

Web-forms

• Simple Landing Page Creator• Capture Data and Leads• 3rd Party and Native Forms• Fast, easy form design• Custom fields• Responsive templates• Automation integration

Surveys

Survey Tool

• Easy Survey Creator• Survey Management• Real-time Survey Reporting• Profile append• Automation integration

Contacts

CRM

• Contact iProfile• One-to-One emails• 3rd Party CRM / Business system

integration• Lead Scoring• Task Scheduling and Management• Calendar view• Online and Offline interaction

history• Sales or Customer Service utility

Reports

Data, Analytics and

Reporting

• Real-time Email Data• Behaviour Tracking• Custom Report Tags• Download or application

integration• Survey Insights• Custom Fields• Web-page / Content tracking• Mini-URL tracking

Support

Customer Success

• Dedicated Account Support• Self-serve or Full-service• CASL Compliance set-up• Education Sessions• Email and Automation Strategy• Training / Education sessions

“it is about the people at iTRAC! You get a relationship and service par none – the

service and relationship are invaluable and distinct.” – Peller Estates Winery

Privacy

CASL - Canadian

Anti-Spam Compliance

• Completely integrated solution• Full Audit Reporting• Automated Consent Capture

processes• List and Contact Consent Tagging• Source and Expiry Date

Management• Source screen shot capture• Permission History• MS Outlook integration

Account Management

Enterprise Account

Structure

• Manage Multiple Accounts, Divisions, Brands

• Centralized Communications across accounts

• Resource Optimization and Increased Productivity

• Gated and Permissioned Functions• User Management /

Administration

Flexible

Flexible and Custom

Solutions

• Work with Automation Experts• Enhance your existing business

processes• Integrated and flexible platform• Custom Report Development

Trust

A few of our customers…