itcamp 2016: the rise of privacy and personal data in the it business

@ITCAMPRO #ITCAMP16Community Conference for IT Professionals

The rise of privacy & personal data in the IT businessClaudia JeleaLawyer. Trademark AttorneyJlaw.ro / ipboutique.ro


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We all leave traces…online.

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What is personal data really?


• Why privacy & data protection matter (or not)• What qualifies as personal data• How to handle personal data

3 major topics:


And should the IT world care about it?


The trust gapTo be seen as a trusted partner by users, IT should brigde the ‘trust gap’.


Trust vs data breaches


What’s the no. 1 cause of data breaches?

a. Force majeureb. Edward Snowdenc. Human errord. Bad lucke. Insufficient security


© IAPP (International Association of Privacy Professionals)

Internal training:

• educate your staff• protect your customers


Major changes at EU level• New regulation will apply in Romania from May 2018• Fines may go up to 4% of annual global turnover• EU-US Privacy Shield for data transfers to the US


Dilemmas: true or false?• Privacy and security are one and the same• Privacy feels very (too) legal• Individuals do not really care about privacy• Privacy is a dormant issue for most of us


Is privacy business-friendly?


Your app. Our data• Privacy in mobile apps• Big Data = Big Business• Privacy by Design • Mobile privacy guidelines


Crafting privacy policy:• Customized, not copy-paste• Keep it friendly• Get users’ free and informed consent• Special rules for sensitive data • Practice what you preach: don’t breach your own policies


Take-away• Information that can identify individuals

• Privacy, personal data and security should go hand in hand

• New EU rules - blessing or threat?

• Get ready and do not ignore them; or I see big fines in your future (as the song says ‘it could happen to anyone of us’)


E-mail: [email protected]

claudiajelea

www.jlaw.rowww.ipboutique.ro

jlaw.ro; ipboutique.legal


Q & A