italian futurism (1909-1944): art+drink

THE

FUTURIST

MIXOLOGY

AT THE

BEGINNING

OF ‘900

HISTORICAL

INTRODUCTION:

THE END OF 1800 IS

FULL OF CHANGE

PROGRESS IS

UNSTOPPABLE

CAPITALISM IS

GROWING IMPETUOS

IN USA AND GERMANY

THERE IS A

PROGRESSIVE

ABANDONMENT OF

AGRICOLTURE

THE CITY GROWS

THE PROGRESS OF

INDUSTRY NEEDS NEW

POWER

IN THIS PERIOD ARE

FOUNDED THE COLOSSUS

OF INDUSTRIAL STEEL,

CARS, CHEMICAL AND

ELECTRICITY.

IN ITALY THE INDUSTRIAL

PROGRESS IS CONCENTRED

IN MILAN, TURIN AND

GENOVA

THE CITIES ARE THE

SYMBOL OF THIS

PROGRESS

THEY SWARMING OF

PEOPLE, FIRST MOTOR

COACHES AND TRAM

THE DARKNESS IS RIPPED

BY THE ELETRIC LIGHT OF

LAMP

THIS SPECTACULAR

VIEW OF PULSING

LIFE IS THE BASE TO

ELABORATE THEIR

MANIFESTO

THE NEW MAN THAT

BUILD HIS FUTURE

FREE FROM THE

SLAVERY OF TIME

AND EARTH,

CHALLEGING THE

SKY

AMERICA WITH

NEW YORK IS THE

DREAM OF

FUTURIST.

THE SKYLINE FULL

OF SKYSCRAPER IS

THE CITY IMAGINED

BY FUTURIST

DEPERO LIVED IN NEW

YORK DURING 1928 TO

1930 AND WORK FOR

IMPORTANT

MAGAZINE.

HE PAINT THE WALL

OF RESTAURANT

ZUCCA IN NEW YORK

AND MADE THE

COSTUMES FOR THE

DANCER OF AMERICAN

SKETCHES.

THE FUTURIST ARTISTS

WILL CAME IN

AMERICA THE SECOND

TIME IN 1933 FOR THE

EXIBITION OF

CHICAGO.

THE FUTURST

ARCHITETS DRAW THE

PAVILLION AND ITALO

BALBO REACH THE BAY

IN FRONT OF IT

CROSSING THE OCEAN

WITH 25 PLANES

ITALY IS JUST CAME OUT FROM

THE DEPRESSION OF 1894

THE INDUSTRY START TO RISE

AGAIN.

CAR, PLANE AND SHIP ARE

THE SYMBOL OF THIS

REINASSANCE FROM 1910 TO

1931

THE ITALIANS ARE ALSO

LOOKING FOR NEW

AMUSEMENT BORN IN THIS

PERIOD LIKE CINEMA.

TELEVISION WILL BE

INVENTED IN 1927 IN

AMERICA AND SPREAD IN

ITALY DURING 1939…

THE FIRST DISTILLERY

OPEN IN 1846,

FOLLOWED BY OTHER.

BUT THE INCREASE

ARRIVE AT THE END OF

CENTURY.

THE NEW WELFARE

STIMULATE THE BORN

OF NEW LIQUOR AND

SODA INDUSTRY TO

SATISFIED THE NEW

WILL OF ITALIANS

TO UNDERSTAND

WHY FUTURIST

ARRIVED TO MIX

COCKTAIL IS

NECESSARY TO READ

THE HISTORY OF

THIS ITALIAN

VANGUARD

THE FIRST STEPS OF

THE VANGUARD

WERE IN THE

ROOMS OF THE

MOST IMPORTANT

BARS OR CAFE’ OF

MILAN.

WE MUST

UNDERLINE HOW

THE BARS ARE ONCE

AGAIN THE PLACE

WERE THE HISTORY

IS DONE…

MARINETTI, CARRA’,

CANGIULLO, RUSSOLO E

BOCCIONI ARE THE MEMBER

OF THIS SMALL BUT ANIMATED

GROUP.

THE IDEAS ARE AGAINST THE

ART OF THE PAST, THE CURRENT

MORAL, THE DECANDETISM AND

THE PACIFISM.

THE FIRST WORLD WAR IS

COMING….

THE NEWSPAPERS IN THE

1914 WROTE ABOUT EPIC

FIGHT BETWEEN FUTURIST

GROUP AND THE PEOPLE

THAT IS NOT DISPOSED TO

ACCEPT THE RUDENESS AND

PROVOCATIONS.

THESE YOUNG GUYS WANT

THAT ITALY JOIN THE WAR IN

THE NAME OF NATIONALISM.

FILIPPO TOMMASO

MARINETTI IS THE

LEADER OF THIS

MOVIMENT.

HE HAVE A LOT OF

CHARISMA AND AN

ENGAGING DIALECTIC.

THE MOVEMENT GROW UP,

THANKS TO THE ACTIVITIES

OF MARINETTI AND

FRIENDS.

THE ENTHUSIASM IS HIGH

IN THE NEW MEMBERS

THAT JOIN THE FUTURISM.

20 FEBRUARY 1909 WITH A

PROCLAMATION ON

“LE FIGARO” IN PARIS THE

FUTURISM VANGUARD IS

FOUNDED.

FUTURISM WAS ALLWAYS

CONTRARY TO CLOSE HIS

IDEAS IN THE NATIONAL

BORDERS .

FUTURISM RIMAINS THE

ONLY ONE ITALIAN ARTIST

VANGUARD THAT HAVE

INFLUENCED THE REST OF

THE EUROPEAN ARTISTS.

FUTURISM TOUCHED ALL

THE ART, TRYING TO

CHANGE THE RULES OF

THEM.

THEY WANT TO DESTROY

THE PAST AND GIVE A NEW

CONCEPT OF ART TO THE

WORLD.

LITERATURE AND POETRY

ARE THE FIRST TWO

ARTISTIC DISCIPLINES TO

BE ANALYZED BY THE

FUTURIST.

THE CHANGE OF THE RULES

IS DRASTIC.

THE OLD STYLE IS

DEFINITIVELY BANNED.

THE MILESTONE IS

“MAFARKA IL FUTURISTA”

PRINTED IN 1909, AT THE

SAME TIME OF THE

MANIFESTO OF FUTURISM.

THE NOVEL WAS PUT IN

PROCESS BECAUSE IT

CONTAINED EXPLICIT CALLS

ABOUT RAPE, SEXUAL

SIMBOL AND LUXURY.

SEX AND VIOLENCE ENTERED

FOR THE FIRST TIME IN A

ITALIAN BOOK.

MARINETTI IS ON THE

FIRST PAGE OF ALL

NEWSPAPER AND ACHIEVE

HIS RESULTS:

ALL SPEAKS ABOUT

FUTURISM AND HIS

REVOLUTIONARY IDEAS.

MARINETTI FORWARD

SOME THEMES THAT WILL

BE FACED YEAR AND YEARS

AFTER BY OTHERS

ARTISTS.

MAFARKA CREATE A SON, A

MECHANICAL ROBOT WITH

WINGS “GAZURMAH” AN

AUTOMATON THAT NEVER

SLEEP, THAT IS ABLE TO

WIN THE WIND AND THE

SUN.

Pilota stratosferico

Renato di Bosso

1938

IN 1914 MARINETTI

WROTE “ZANG

TUMB TUMB” THE FIRST

POEM OF WORDS IN

FREEDOM

THE FUTURISTA POETRY

IS ONOMATOPOEIC.

IS THE

RAPPRESENTATION OF

THE NOISE OF THE

OBJECTS DURING THEIR

ACTION.

Ogni 5 secondi cannoni da assedio sventtrrrrare spazio con un accordo ZZZANG TUMB TUN ammutinamento di 500 echi per azzannarlo sminuzzarlo sparpagliarlo all’infiiiiiiiinito nel centro di quel zz-zang tumb tumb spiaccicato (ampiezza 50 kmq.) balzare scoppi tagli pugni batterie tiro rapido Violenza ferocia regolarita’ questo basso grave scandere strani folli agitatissimi acuti della battaglia. Furia affanno orecchie occhi narici aperti! attenti! forza! che gioia vedere udire fiutare tutto tutto taratatatatatatata delle mitragliatrici (….)

AT THAT TIME THERE IS

A NEW INVENTION THAT

CHARMS THE FUTURIST :

THE PLANE.

IT WILL CHANGE OURS

WAY OF LIFE.

IS DINAMIC AND FAST AND

PERMIT TO THE MEN TO

REACH PLACE IN LESS TIME.

AND GIVES TO THE MEN A

NEW DIFFERENT VIEW

ABOUT THE EARTH AND HER

LANDSCAPE.

THE AEROPAINTING

IS A NEW WAY TO

DESCRIBE OBJECT

AND LANDSCAPE

INVENTED BY

FUTURIST.

THIS TECNIQUE

REQUIRES TO THE

PAINTER TO DESCRIBE

THE SCENE IN

DIFFERENT POINT OF

VIEW.

THE FIRST YEARS OF ‘900

ARE EVEN THE YEARS OF

THE BIRTH OF CINEMA,

“SO CALLED” THE EIGHT

ART.

FUTURIST ARE FASCINATED

BY THIS NEW DISCIPLINE

OF EXPRESSION OF THE

EMOTIONS AND ACTIONS.

THE FUTURIST FILM

WILL BE ONLY TWO:

IN 1916

“VITA FUTURISTA”,

IN 1917

“PERFIDO INCANTO”.

BUT THE PAINT HAVE

TO CHANGE AGAIN.

THE PAINTER HAVE TO

DESCRIBE THE RAPID

MOVEMENT OF

OBJECTS ON THE

SCREEN OF THE

CINEMA

LIKE THE PHOTOGRAPHY

A SINGLE IMAGE IS NOT

ENOUGH.

THEY HAVE TO DESCRIBE

THE MOVIMENT.

THE THEATRE IS

RENEWED BY THE

CREATION OF

ABSTRACT,

METAPHORICAL

AND DREAMLIKE

CERAMIC IS

RENOWED BY

TULLIO D’ ALBISOLA

WITH DEPERO CHANGE

THE WAY TO CONCEPT

THE ELEGANCE.

NEVER MORE GREY OR

BLACK, BUT COLORS

THE ITALIAN SUIT HAVE

TO BE

AGGRESSIV

DINAMIC

AND

ISPIRE JOY

THE FEMININE FASHION

SHOULD BE PRATICAL

AND EASY TO WASH AND

IRON.

THE OBJECT WAS THAT

A SINGLE SUITE COULD

CHANGE TO “WORK” TO

“RELAX” OR “ELEGANT”

SIMPLY ADDING SOME

PARTICULAR.

BUT IS THE

ARCHITECTURE THE

DISCIPLINE WHERE THE

FUTURIST IMPRESSED

THE WORLD.

VISIONARY AND DARING

THEY ANTICIPATE OF

YEARS THE CONCLUSION

OF THE REST OF THE

ARCHITETS.

THE FUTURIST

REVOLUTION

OF THE MIXOLOGY

© saperebere.com – Fulvio Piccinino © saperebere.com – Fulvio Piccinino © saperebere.com – Fulvio Piccinino © saperebere.com – Fulvio Piccinino © saperebere.com – Fulvio Piccinino

© Fulvio Piccinino saperebere.com

THE FUTURIST

MIXOLOGY

RAPPRESENT

THE FIRST AND

ONLY TRYING

TO CHANGE

DEFINITELY

THE RULES OF

MAKING

COCKTAILS IN

ITALY.


IN THE SAME TIME

THE IDEAS OF THE

ART IS BRING IN

THE MIXOLOGY:

THE COCKTAIL IS A

TEMPORARY

CREATION.

IT HAVE TO CAUSE

A DISCUSSIONS

AND EMOTIONS


COCKTAILS HAVE TO

DARE AND INSPIRE TO

THE DRINKERS

COMMENTS AND

EMOTIONS

BASED OF THEIR OWN

EXPERICENCE.

THE SURPRISE IS THE

RULE AT THE BASE OF

THIS MIXOLOGY


THE NEW RULES

OF THE

FUTURIST

MIXOLOGY :

THE OPTIMISM

AND THE FUN


THE SURPRISE IS THE

BASE OF THE FUTURIST

MIXOLOGY:

NO RECIPE IS

COMUNICATED TO

THE DRINKERS ONLY

THE NAME OF

COCKTAIL.

IN THIS WAY THE

SURPRISE RISE FUN

AND COMMENTS. © Fulvio Piccinino saperebere.com

THE DECORATION IS

FOOD THAT HAVE

“TO BLEND” WITH

LIQUID TO GIVE TO THE

DRINKER SENSATIONS:

“SUGGESTIVE AND

DETERMINANT”

THE LINES OF BALANCE

OF POLIBIBITA ARE

DIFFERENT COMPARED

TO A COCKTAIL.


NO CLASSIC

DECORATION LIKE

ZEST OF LEMON OR

ORANGE

NO USE OF THE

MOST PART OF

CLASSIC LIQUOR

COMING FROM

FOREIGN

TRADITION


THE ALCOL OF

POLIBIBITA IS

PROPORTIONATED TO

THE ACTION THAT THE

DRINKER WILL DO

AFTER

ALCOL DIPENDS TO

THE DIFFICULTY TO

ACT OR TO THE MORAL

OF THE DRINKER.


THE FANTASY OF THE

MIXOLOGIST RISE TO THE

POWER WITH THE

TERRITORIAL TRADITION.

THE POLIBIBITA IS

EXPRESSION OF THE

TRULY ITALIAN FUTURIST

BEHAVE.

DRINK FUTURIST TO ACT

FUTURIST


THE

ANALYSIS OF

THE

POLIBIBITES


ARE DIVIDED IN A NEW

WAY, IN RELATION AT

THE USE AND THE ALCOL

IS PROPORTIONAL:

“PER MANGIARE”

“GUERRA IN LETTO”

“PACE IN LETTO”

“PRESTOINLETTO”

“SNEBBIANTI”

“INVENTINE”


“PER MANGIARE” ARE

BASICALLY A SORT OF

APERITIF WITH A

FUTURIST SIGNATURE .

SPARKLING WINE,

STILL RED WINE,

CEDRATA, A SODA

AROMATIZED WITH

CEDAR OR CLASSIC

ANISED LIQUOR WITH

STRANGE MATCH ARE

THE PROPOSAL IN THIS

COCCTAIL CLASS


THE “WAR IN BED”

HAVE A FERTLIZING

FUNCTION, ARE FULL

OF CALORIES TO

ENSURE A GOOD

PERFORMANCE.

WIDE USE OF SPICE,

EGGS AND ALCOL TO

LOWER THE MORAL

AND THE INHIBITION.


THE“FAST IN BED” AND

THE “PEACE IN BED” ARE

ANTITHETICAL TO THE

PREVIUS CLASS.

ARE CORROBORATIVE

AND ALCOLIC TO HEAT

THE COLD WINTER

NIGHTS.

A SORT OF “AFTER

DINNER” IF YOU DONT’T

HAVE A PARTNER.


THE “FOG DISSIPATOR”

SERVES TO REMOVE

FROM THE MIND THE

STUPID CONFORMIST

MORAL AND SECOND

THOUGHTS.

THESE ARE THE YEARS

OF THE STUDY OF FREUD

AND THE DISCOVER OF

“SUPER EGO”.


THE “INVENTIVE” ARE

FRESH AND QUITE ALCOLIC

TO HAVE FULMINATING

IDEAS.

ALCOL AND SPARKING WINE

WILL HELP THE DRINKER TO

FIND A SOUTION OF A

PROBLEM.

SPARKLING WINE

“MOSCATO D’ASTI” HAVE TO

BECAME THE ITALIAN

CHAMPAGNE IN THE PLANS

OF FUTURIST


NONE OF THE FUTURIST

WAS A BARMAN SO:

ONLY ONE RECIPE OF

POLIBIBITE DECLARES

THE GLASS.

NONE DECLARES THE

PRAPARATION.

SHAKE OF STIR IS A

CHOICE OF THE

“MISCELATORE”


GIOSTRA D’ALCOL di E.Prampolini

( 6 cl Barbera d’Asti, 3 cl Cedrata

Tassoni e 3 cl di Campari)

THE CLASSIC MIX HAVE IN

THE DECORATION THE

STUNNING ELEMENT THAT

FUTURIST RESEARCH IN

EVERY THINGS THAT THEY

DO.

A SQUARE OF CHOCOLATE

AND CUBE OF CHEESE

“SWIM” IN THE LIQUID,

WHILE THE DRINKER TRY TO

SPEAR THEM WITH A STICK .


GRANDI ACQUE di E.Prampolini

( 2 cl Grappa, 2 cl liquor of cumino, s,

2 cl gin, drops of mistrà, holy bread

phemaceutical e anchovy fillet)

WE CAN PRESUME READING

THE CHRONICLE THAT WAS

BEEN PRESENTED IN A

MARTINI’S GLASS.

AN OSTIA PHARMACEUTICAL

STUFFED WITH AN ANCHOVY

FILLETS IS FLOATING IN THE

LIQUID.

VERY INTRESTING THE

CONTRAST BETWEEN SALTY

AND SWEET OF ANIS AND

KUMMEL.


AVANVERA dell’Ing. C. Barosi

( 3cl BRANDY , 3 cl SWEET VERMOUTH

1 cl STREGA, 5 slice of banana)

THE NAME IN ITALIAN MEANS “NON

SENSE” OR “SET WITHOUT A SENSE”.

THE DECORATION IS THE FIRST

ATTEMPT OF “SIDE DECORATION”

OR “MATCH WITH FOOD” OF THE

HISTORY OF ITALIAN MIXOLOGY.

ON A SMALL TRAY OF STEEL PUT A

LITTLE PILE OF GROUNDED COFFEE ,

ALMONDS, A FILLET OF SALTY

ANCHOVY, 3 SLICE OF BANANA,

3 SLICE OF TOMATOES AND 3 CUBES

OF PARMESAN.


COCCHI

PALLINI

STREGA

TASSONI


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