IT Strategy & Business AlignmentISB201 - IT Strategy and Management: Navigating the Challenge Ahead Monday 5/11 | 1:00 – 2:15 pm | Room 402

ISB206 - What's Behind the Cloud: Microsoft's Data Center TransformationMonday 5/11 | 1:00 – 2:15 pm | Room 150

ISB204 - Your Strategic IT Plan: The Impact of the Cloud and Software as a ServiceMonday 5/11 | 4:30 – 5:45 pm | Room 406

ISB202 - Next Generation Web: What's in It for Your OrganizationTuesday 5/12 | 10:15 – 11:30 am | Room 406

ISB207 - Reality and Impact of VirtualizationWednesday 5/13 | 8:30 – 9:45am | Room 406

ISB205 - Making Unified Communications Work for Your OrganizationWednesday 5/13 | 10:15 – 11:30 am | Room 406

ISB203 - Business Intelligence: Thinking Bigger about the Role of BI Thursday 5/14 | 8:30 – 9:45 am | Room 406 | Jake Zborowski

ISB209 - Join the Cloud: Essential Tools for Microsoft Online ServicesThursday 5/14 | 10:15 – 11:30 am | Room 511

ISB301 - Assess the Readiness of Your PC for Windows Vista and Windows 7 Migration Friday 5/15 | 2:45 – 4:00 pm | Room 402

Track ResourcesTechNet IT Management Home

http://www.technet.com/itmanagement/

Information Week's TechWeb Briefing Center

http://platform-solutions.techweb.com/

Thrive Home

http://www.microsoft.com/thrive

Business Intelligence: Thinking Bigger about the Role of BI in Delivering Business Value

Jake ZborowskiSr. Product ManagerMicrosoftISB203

Transparent Organizations

One Worldof Business

Changing Workforce

Always On, Always Connected

Current State of AffairsDeliver business needs while managing cost and complexity

Business Mandate = IT PriorityTop 10 Technology Priorities

1 Business Intelligence

2Enterprise Applications (ERP, CRM and others)

3Servers and storage technologies (virtualization)

4 Legacy application modernization

5 Collaboration technologies

6Networking, voice and data communications

7 Technical infrastructure

8 Security technologies

9Service-oriented applications and architecture

10 Document Management

Top 10 Business Priorities

1 Business process improvement

2 Reducing enterprise costs

3Improving enterprise workforce effectiveness

4Attracting and retaining new customers

5Increasing the use of information/analytics

6Creating new products or services (innovation)

7Targeting customers and markets more effectively

8 Managing change initiatives

9Expanding current customer relationships

10Expanding into new markets and geographies

Source: Gartner EXP (January 2009)

Why Has BI Been So Difficult

StrategyA clear plan

Connection with BusinessJoint ownership

End UsersControl and flexibility

DataCascading effect of interdependent components

Business Intelligence Architectural Stack

March 2009 “Enterprise BI Survey Q&A: BI Professionals Recognize The Need To Focus Beyond Tools”www.forrester.com

Strategy

What was it we were trying to accomplish anyway?Executive sponsorshipCost of misalignmentCollecting the metricsEstablish a long-term vision

Strategic Decision Making

Partnering with Business Stakeholders

Partnering with businessBe a catalyst, not a scapegoatBreaking through emotions

Tuning into end usersDealing with company cultureConstantly reassess

Everyone Is a Decision Maker

End Users

Changing demographicsControl and flexibilitySelf-serviceCollaborationScale of impact

Adoption

Data

One version of the truthTo centralize or not to centralizeInteroperabilityTechnology to help deal with the complexity

Extended Q & ADonald Farmer Principal Program Manager Lead SQL Server

Howard Dierking Editor in Chief MSDN

Learn more about Microsoft Business Intelligencewww.microsoft.com/bi

Alyson Powell ErwinSenior Program ManagerPerformancePoint Services

www.microsoft.com/teched

Sessions On-Demand & Community

http://microsoft.com/technet

Resources for IT Professionals

http://microsoft.com/msdn

Resources for Developers

www.microsoft.com/learningMicrosoft Certification and Training Resources

www.microsoft.com/learning

Microsoft Certification & Training Resources

Resources

Related ContentBreakout Sessions

Hands-on Labs

Thursday BIN 303 10:15-11:30 Microsoft Office Excel 2007 charting and advanced visualization Room 402BIN 306 2:45-4:00 The hidden riches behind Microsoft dashboards, scorecards

and analyticsRoom 153

Friday BIN 205 1:00-2:15 Planning and implementing a Master Data Management solution Room 403A

BIN01 – HOL Creating advanced Visualizations and Charts using Excel 2007

BIN02 – HOL Dashboards creation from end-to-end with PerformancePoint Server 2007

BIN03 – HOL Managing Microsoft SQL Server 2008 Analysis Services

BIN04 – HOL Data Mining Table Analysis Tools for Excel 2007

BIN05 – HOL SQL Server Report Builder 2.0 report authoring and SQL Server 2008 Reporting Services

BIN06 – HOL Microsoft SQL Server 2008 Integration Services – Fundamentals

BIN07 – HOL Microsoft SQL Server 2008 Integration Services – Advanced

Track ResourcesTechNet IT Management Home

http://www.technet.com/itmanagement/

Information Week's TechWeb Briefing Center

http://platform-solutions.techweb.com/

Thrive Home

http://www.microsoft.com/thrive

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© 2009 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS,

IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

IT Strategy & Business Alignment TrackSession Day Time Room

ISB201 - IT Strategy and Management: Navigating the Challenge Ahead

Mon 5/11

1:00 – 2:15pm 402

ISB206 - What's Behind the Cloud: Microsoft's Data Center Transformation 1:00 – 2:15pm 150

ISB204 - Your Strategic IT Plan: The Impact of the Cloud and Software as a Service 4:30 – 5:45 pm 406

ISB202 - Next Generation Web: What's in It for Your Organization

Tues 5/12 10:15 – 11:30 am 406

ISB207 - Reality and Impact of VirtualizationWeds5/13

8:30 – 9:45 am 406

ISB205 - Making Unified Communications Work for Your Organization 10:15 – 11:30 am 406

ISB203 - Business Intelligence: Thinking Bigger about the Role of BI Thurs

5/14

8:30 – 9:45 am 406

ISB209 - Join the Cloud: Essential Tools for Microsoft Online Services 10:15 – 11:30 am 511

ISB301 - Assess the Readiness of Your PC for Windows Vista and Windows 7 Migration

Fri5/15 2:45 – 4:00 pm 402