7 April 2023

IT IN SERVICE SECTOR

Presented by:Ashish Porwal

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Service Sector

The tertiary sector of the economy One of the three economic sectors

secondary sector (approximately the same as manufacturing) and the Primary sector (agriculture, fishing, and extraction such as mining)

“Soft" parts of the economy

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Cont.

People offer their knowledge and time to improve productivity, performance, potential, and sustainability.

Production of services instead of end products.

Provision of services to other businesses as well as final consumers.

Focus is on people interacting and serving the customer rather than transforming physical goods.

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Examples

Government Telecommunication Pharmaceuticals Hospitality/Tourism Mass media Healthcare/hospitals Public health Information technology Waste disposal Banking Insurance

Financial services FMCG Legal services Construction Food processing Consulting Retail sales Franchising Real estate Education

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Role of IT

IT revolution – omnipresent. Organisations implementing IT are

able to provide better services and thereby able to improve their businesses manifold.

IT has enormously been used in manufacturing sector.

The importance of IT has been strongly felt and applied in the service sector.

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Application of IT in Hospitals Hospital management is taking place with

the application of IT. As basic as recording a patient's name. Record comprising his name, age, sex,

disease found, blood group, height, weight, blood pressure level and previous record can be verified.

A safe storage for future reference. Computers and specialized software for

judgement of diseases/problems and for curing the diseases.

For billing purposes also the computers have been used widely in hospitals.

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Cont.

Stock Market – Biggest IT users

Quick updates. Better decisions by

investors. Judgement power of

analyst and experts International and

National integration

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Application of IT in Marketing Research Agencies

Research activities starting from research survey on product development till distribution and measurement of customer response.

Manual analysis of data – obsolete MR agencies use sophisticated

statistical software packages for data analysis and interpretation.

Customised statistical software. Quick, reliable, accessible and effective.

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Application of IT in Banking and Trading

Tremendous improvement in the Indian banking sector because of the IT revolution.

100 percent computerization in private and foreign banks.

Nationalized banks are also improving their number of computerized branches.

Faster transaction time, Lower waiting period. E – Banking, internet banking, phone and

mobile banking with the help of IT. All the branches of a bank are networked. Low cost

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Application of IT in Travel, Tourism and Hospitality IT, has provided various benefits for the

Indian Railways and its passengers. Computerized railway tickets, the errors have

been minimized. Book the train ticket from any part of the

country. Similar convenience for air travel, bus

booking. Compare and book hotels, restaurants,

resorts, travel packages. Virtual tour. Helps the players serve customers better.

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Application of IT in Retail

Quick checkout Easy record of inventory Bar-code scanning Dynamic update of stock Connectivity with distributors

/stockist/companies. Online shopping. Increase in competition = customer

wins !!!

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Application of IT in Educational Institutions

IT for teaching. Smart classes. Better learning – visual and aural help. Skills and knowledge for teachers Journals, case studies, e-books,

research papers – click of a button. Information and Knowledge from

around the Globe Apply for admissions globally

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Government to Public

Social welfare, revenue, taxes, payroll, and personnel records

Online Tax payment. Web kiosks in rural areas. Information and knowledge for farming. Pay fines online. Connect with the people online. Businesses can apply for

certificates/renewal online.

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Even More !!!

Online News Promotion on social networking sites Online libraries in institutions Online “hundi” for temples Entertainment Social Causes – widely spread reservation for film shows take place

through online ticket booking

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Strength's

Highly skilled human resource Quality of work Initiatives taken by the Government (setting up Hi-Tech Parks and

implementation of e-governance projects) Many global players have set-up operations in India like Microsoft, Oracle,

Adobe, etc. Following Quality Standards such as ISO 9000, SEI CMM etc. Cost competitiveness Quality telecommunications infrastructure Indian time zone (24 x 7 services to the global customers). Time difference

between India and America is approximately 12 hours, which is beneficial for outsourcing of work

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Weaknesses

Absence of practical knowledge Dearth of suitable candidates Less Research and Development Contribution of IT sector to India 's GDP is still

rather small.

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Opportunities High quality IT education market Increasing number of working age

people India 's well developed soft infrastructure Upcoming International Players in the

market

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Threats Lack of data security systems. Countries like China and Philippines with

qualified workforce making efforts to overcome the English language barrier.

IT development concentrated in a few cities only.

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