iskratel connected home_en_web
DESCRIPTION
Evolving Residential Communications Iskratel Connected Home A Move to IMS What does it take to let the subscribers experience Connected Home? Connected Home introduces: Web browsing on a TV set or a notebook • Voice calls with simple point-and-click on the TV remote • controller Video calling via TV or PC • Presence status overview and text messaging with • family members and friends on the TV or PC Remote house-surveillance with web cams •TRANSCRIPT
Iskr
atel
Con
nect
ed H
ome
Iskratel Connected HomeEvolving Residential Communications
A Move to IMS
The New Dimension of the Existing Subscriber Account
Connected Home by Iskratel is an innovative and transparent network solution that expands the use of an existing individual end-user connection.
Let subscribers enjoy converging communication services while watching the TV or communicating on the web with their PC. The Connected Home solution enables them to expand the usability of the conventional desktop phone using the TV or PC set as a primary communication device for voice, video and messaging. Using the existing home-telephony subscription, end-users get a rich portfolio of new services.
Connected Home introduces:
Web browsing on a TV set or a notebook•
Voice calls with simple point-and-click on the TV remote •controller
Video calling via TV or PC•
Presence status overview and text messaging with •family members and friends on the TV or PC
Remote house-surveillance with web cams•
What does it take to let the subscribers experience Connected Home?
Broadband network access (fiber- or DSL-based) •
Public telephone number (family number) •
Net-top box with web-TV subscription•
Smartphone mobile terminals containing SIP & •
presence clients for each family member
Web cameras connected to a net-top box•
Notebook or desktop PC•
Sim
ple
and
tran
spar
ent n
etw
ork
solu
tion
3
Application servers
Convergence gateway
SI3000 Multi-Service Control Node
Phone Smartphones Home gatewayIskratel Innbox
MediaCenterPC
The High-Value Networking Solution
The existing copper-based subscriber lines have been widely upgraded with broadband connectivity during the past decade. Although they were previously only used for voice-service delivery, now they present a fully capable next-generation, service-delivery channel.
To give subscribers the option to use services that are enabled by the deployment of the Connected Home solution from Iskratel represents a major advantage for the operator.
The Connected Home solution provides a powerful means to increase customer loyalty (prevent subscriber churn) and increase their ARPU. It thus adds new value to traditional ILECs and alternative network operators.
The deployment of VoIP telephony within the Connected Home solution along with SIP-capable devices (deskphones, analogue terminal adapters with analogue phones, soft clients and smartphones) offers another important value. Nomadity has proved to be a strong response to fixed-to-mobile substitution.
A Connected Home subscriber uses far more than just the copper-pair connection inside the home. Any user is enabled to leverage his or her account, services and address book at other locations as well. These locations include the workplace, travel destinations or holiday resorts. The deployment of the Connected Home solution results in:
Increased subscriber loyalty•Improved profitability of the existing network •infrastructureIncreased ARPU from new services•
While designing the Connected Home solution, Iskratel strived to put together an optimal combination of its own network elements and essential partner products. Since being a very experienced vendor of network access and switching systems, Iskratel expanded its reach with partner products.
The solution serves as an important evolutionary step towards the deployment of a Rich Communication Suite (RCS) and multimedia telephony services that represent an integral part of the IMS-based service offer.
IP NETWORK CORE ELEMENTS
ENd-uSER EquIPMENT
4
Presence StatusService: observing the presence and status of all the family members on the TV screen
Operator benefit: web-application logic on-screen -> enhanced end-user experience and new service with additional revenue potential
Subscriber benefit: on-screen real-time family-member status information: “always in touch”
SCENARIo PRoPoSALS
Family ChatService: real-time online chat via TV set with absent family members
Operator benefit: web-application logic on-screen -> enhanced end-user experience and new service with additional revenue potential
Subscriber benefit: new and innovative communication media; enabled messaging even without mobile phones
Family PhoneService: using the TV set as a fixed-line phone enabler
Operator benefit: increased use of fixed-line telephony increases ARPU
Subscriber benefit: voice calls enhanced with presence status become available on a TV set – using just a single button on the remote controller
Mom online
Dad online
Anna Busy
Tim Away
Buddies
Tim calling Mom on the family phone2511[[email protected]]
Chat with Mom
5
SCENARIo PRoPoSALS
Service: sending and receiving SMS and MMS messages using web TV
Operator benefit: enhanced subscriber satisfaction with a new service – new revenue potential
Subscriber benefit: still by far the most popular service, now available on TV
Web TV Video CallService: making video calls using web TV
Operator benefit: enhanced subscriber satisfaction with a new service – new revenue potential
Subscriber benefit: staying in visual touch with no need for a PC or other communication devices
Family Phone
Video SurveillanceService: video surveillance via smartphone video calls
Operator benefit: integration of security services
Subscriber benefit: security anywhere
Web TV MessagingSend SMS/MMS to Tim
Mom: look what are you missing today!
Video call with Dad
6
oUR EXPERIENCE - YoUR SUCCESS
Your
par
tner
for t
he fu
ture
Iskratel, d.o.o., KranjLjubljanska c. 24a, SI 4000 Kranj, SloveniaPhone: +386 (0)4 207 2000, Fax: +386 (0)4 207 2712
e-mail: [email protected]
Iskratel Electronics, Ljubljanska cesta 24a, SI 4000 Kranj, Slovenia, phone: +386 (0)4 207 34 96, fax: +386 (0)4 207 29 91, e-mail: [email protected], www.iskratel-electronics.siIskrateling, Ljubljanska cesta 24a, SI 4000 Kranj, Slovenia, phone: +386 (0)4 207 62 76, fax: +386 (0)4 207 62 77, e-mail: [email protected], www.iskrateling.comMonis, Oktyabrskoy revolucii str. 99, UA – 61157 Harkov, Ukraine, phone: +380 577 15 80 00, fax: +380 577 15 80 16, e-mail: [email protected], www.monis.com.uaIskrauraltel, Komvuzovskaya str. 9a, 620137 Yekaterinburg, Russian Federation, phone: +7 343 210 69 51, fax: +7 343 341 52 40, e-mail: [email protected], www.iskrauraltel.ruIskrabel, Harkovskaya str. 1/601, BY - 220073 Minsk, Belarus, phone: +375 17 213 03 36, fax: +375 17 251 74 59, e-mail: [email protected], Naurizbay batyra 17, office 213, 050004 Almaty, Kazakhstan, phone: +7 327 2917 166, fax: +7 327 2917 166, e-mail: [email protected] Iskratel Skopje, Kej 13 Noemvri, Kula 4, 1000 Skopje, Macedonia, phone: +389 2 323 53 00, fax: +389 2 323 53 99, e-mail: [email protected], www.its-sk.com.mk
© D
esig
ned
by C
reat
oor
Iskratel is a leading developer of customized and highly integrated communications solutions for rapidly evolving convergent networks. Excellence in providing cutting-edge network elements and infrastructural configurations places the company among the visionaries of global technologies. The new generation of Iskratel’s products, based on IP technology, guarantees an economic and safe transition to the IMS network architecture. Having more than 1000 employees, with over 350 in affiliated companies in more than 30 countries, ensures the full compatibility of our network solutions in different markets and for various network specifics. Additionally, the entire portfolio of SI3000 products corresponds to all international standards, including ETSI, DSL Forum, Metro Ethernet Forum and others.
Info
rmat
ion
in th
is d
ocum
ent i
s su
bjec
t to
chan
ge w
ithou
t not
ice.