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IS OPEN SOURCE READY FOR YOU & IS OPEN SOURCE READY FOR YOU & ARE YOU READY FOR OPEN SOURCE? ARE YOU READY FOR OPEN SOURCE? Magcu 2004 9/29/2004 slide # 1 by: by: Elizabeth Ziph, CEO Elizabeth Ziph, CEO of: of: THE LINUX BOX CORPORATION THE LINUX BOX CORPORATION For: For: MAGCU 2004 MAGCU 2004

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Page 1: IS OPEN SOURCE READY FOR YOU & ARE YOU READY FOR …linuxbox.com/drupal/files/downloads/magcu 2004-linuxbox presentation.pdfOpen Source Magcu 2004 9/29/2004 slide # 3 OPEN STUFF –

IS OPEN SOURCE READY FOR YOU &IS OPEN SOURCE READY FOR YOU &ARE YOU READY FOR OPEN SOURCE?ARE YOU READY FOR OPEN SOURCE?

Magcu 2004 9/29/2004 slide # 1

by: by: Elizabeth Ziph, CEOElizabeth Ziph, CEO

of: of: THE LINUX BOX CORPORATION THE LINUX BOX CORPORATION

For: For: MAGCU 2004MAGCU 2004

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Magcu 2004 9/29/2004 slide # 2

AGENDAAGENDA What is Open SourceWhat is Open Source Linux & Open SourceLinux & Open Source What is a Linux DistributionWhat is a Linux Distribution Is Open Source Ready for youIs Open Source Ready for you Application availability & performanceApplication availability & performance Vendor supportVendor support Market acceptance Market acceptance Are you ready for open source Are you ready for open source Attitude & cultureAttitude & culture Technical preparednessTechnical preparedness Business opportunity/RiskBusiness opportunity/Risk ROI & TCOROI & TCO PDCAPDCA

Open SourceOpen Source

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Open SourceOpen Source

Magcu 2004 9/29/2004 slide # 3

OPEN STUFF – (Talking Points)OPEN STUFF – (Talking Points) Richard Stallman,Richard Stallman, MacArthur Foundation award,MacArthur Foundation award,  Free Software Free Software 

Foundation (c compiler)Foundation (c compiler)

Open Source Code VS Closed Source Code Open Source Code VS Closed Source Code Open systemsOpen systems Open standards Open standards (e.g., , edi, IETF) vs.(e.g., , edi, IETF) vs. de-facto standards de-facto standards

SharewareShareware FreewareFreeware Open source communityOpen source community www.SourceForge.orgwww.SourceForge.org

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Open SourceOpen Source

Magcu 2004 9/29/2004 slide # 4

OPEN SOURCE COMMUNITYOPEN SOURCE COMMUNITY

Project developer(s) Contributors – code, patches, documentation Users / testers Adopters User Groups

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Open SourceOpen Source

Magcu 2004 9/29/2004 slide # 5

OPEN SOURCE COMMUNITY & OPEN SOURCE COMMUNITY & DEVELOPMENT MODELDEVELOPMENT MODEL

High quantity achieved by the number of people working on the software

High quality achieved by exposure to scrutiny Meets business needs by being easily customizable

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Open SourceOpen Source

Magcu 2004 9/29/2004 slide # 6

LINUX & OPEN SOURCELINUX & OPEN SOURCE Linux is an operating system kernel available Linux is an operating system kernel available under GPL License, whereby source code under GPL License, whereby source code available freely.available freely.

It is a Unix-like operating system, initially It is a Unix-like operating system, initially developed for the pcdeveloped for the pc

Developed by Linus TorvaldsDeveloped by Linus TorvaldsFact: Fact: 

The early Linux kernel contained The early Linux kernel contained 2.4 million lines of code 2.4 million lines of code 

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Open SourceOpen Source

Magcu 2004 9/29/2004 slide # 7

A Linux Distribution Is Made Up OfA Linux Distribution Is Made Up Of

The Linux Kernel The Linux Kernel (current version is 2.6)(current version is 2.6)

Low Level Software Low Level Software (e.g. Device Drivers)(e.g. Device Drivers) ApplicationsApplications ToolsTools

Fact: Fact: One study of the Red Hat Linux 7.1 distribution found that this particular One study of the Red Hat Linux 7.1 distribution found that this particular distribution contained 30 million physical source lines of code (SLOC).distribution contained 30 million physical source lines of code (SLOC).

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Open SourceOpen Source

Magcu 2004 9/29/2004 slide # 8

THE SCALE OF THE LINUX DEVELOPMENT EFFORTTHE SCALE OF THE LINUX DEVELOPMENT EFFORT

Another  Fact:Another  Fact:Using the COCOMO (Constructive Cost ModelUsing the COCOMO (Constructive Cost Model**) cost model, it ) cost model, it 

could be estimated that this distribution required about could be estimated that this distribution required about 8,000 8,000 person­years of development timeperson­years of development time. Had it been developed . Had it been developed by conventional proprietary means, it would have cost by conventional proprietary means, it would have cost over over $1.08 billion (1,000 million) to develop$1.08 billion (1,000 million) to develop in the U.S. (in year  in the U.S. (in year 2000 dollars). 2000 dollars). 

** http://www.jsc.nasa.gov/bu2/COCOMO.htmlhttp://www.jsc.nasa.gov/bu2/COCOMO.html

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Open SourceOpen Source

Magcu 2004 9/29/2004 slide # 9

THE SCALE OF THE LINUX DEVELOPMENT EFFORTTHE SCALE OF THE LINUX DEVELOPMENT EFFORT

Opinion:Opinion:

Can not be duplicated by one monopolistic Can not be duplicated by one monopolistic company and produce the equivalent high company and produce the equivalent high qualityquality response to needed changes response to needed changes..

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Open SourceOpen Source

Magcu 2004 9/29/2004 slide # 10

LINUX DISTRIBUTIONS LINUX DISTRIBUTIONS 

  DebianDebian GentooGentoo LindowsLindows MandrakeMandrake RedHatRedHat SlackwareSlackware SuSE (Novell)SuSE (Novell) TurboLinuxTurboLinux YellowdogYellowdog

& Many more...& Many more...

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Open SourceOpen Source

Magcu 2004 9/29/2004 slide # 11

LINUX HARDWARE PLATFORMSLINUX HARDWARE PLATFORMS

  DellDell HPHP IBM IBM (M(Mainframes to Desktops)ainframes to Desktops) Sun Sun (java station)(java station) Walmart specialsWalmart specials

& Many generics... & Many generics...         Pentium and OpteronPentium and Opteron

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Magcu 2004 9/29/2004 slide # 12

IS OPEN SOURCE READY FOR YOU?IS OPEN SOURCE READY FOR YOU?

Application availability & performanceApplication availability & performance Vendor supportVendor support Market acceptance Market acceptance

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Magcu 2004 9/29/2004 slide # 13

IS OPEN SOURCE READY FOR YOU?IS OPEN SOURCE READY FOR YOU?Popular Server ApplicationsPopular Server Applications

Web Services (Apache) Web Services (Apache)  Proxy Service (squid)Proxy Service (squid) Directory Services (OpenLDAP) Directory Services (OpenLDAP)  Spam Control (spam Assassin) Spam Control (spam Assassin)  e­Mail (sendmail, postfix, qmail) e­Mail (sendmail, postfix, qmail)  Webmail (squirrell mail, Imp)Webmail (squirrell mail, Imp) Content management (tiki)Content management (tiki) Databases (Mysql, Postgresql) Databases (Mysql, Postgresql)  Project Management (Dotproject) Project Management (Dotproject) 

More on next slide...More on next slide...

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Magcu 2004 9/29/2004 slide # 14

IS OPEN SOURCE READY FOR YOU?IS OPEN SOURCE READY FOR YOU?More Popular Server ApplicationsMore Popular Server Applications

Network management (Nagios), Network management (Nagios),  DNS (Bind) DNS (Bind)  File Servers (OpenAFS, Samba, File Servers (OpenAFS, Samba,  Library  Management (koha) Library  Management (koha)  Course Management (Moodle) Course Management (Moodle)  Integrated Accounting (Sql­Ledger)Integrated Accounting (Sql­Ledger) CRM ( Sugar­CRM)   CRM ( Sugar­CRM)    e­commerce (OSCOMMERCE)e­commerce (OSCOMMERCE) Calendars (WebCalendar)Calendars (WebCalendar)

Plus many more...Plus many more...

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Magcu 2004 9/29/2004 slide # 15

IS OPEN SOURCE READY FOR YOU?IS OPEN SOURCE READY FOR YOU?Popular Desktop Applications  (both Linux & Windows):Popular Desktop Applications  (both Linux & Windows):

Open Office / Star Office for:Open Office / Star Office for:✔ word processing, word processing, ✔ spread sheets, spread sheets, ✔ drawingdrawing✔ DB interfaceDB interface

Browser Browser ✔ Mozilla Mozilla ✔ FirefoxFirefox✔ OperaOpera✔ KonquerorKonqueror

Baby steps recommended to start with: Baby steps recommended to start with: Use open source applications that run in Use open source applications that run in Windows, before moving users to Linux OS desktop.Windows, before moving users to Linux OS desktop.

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Open SourceOpen Source

Magcu 2004 9/29/2004 slide # 16

IS OPEN SOURCE READY FOR YOU?IS OPEN SOURCE READY FOR YOU?Popular Cluster Applications:Popular Cluster Applications:

Geographical Information SystemsGeographical Information Systems Computational Fluid MechanicsComputational Fluid Mechanics Computer Aided DesignComputer Aided Design

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Open SourceOpen Source

Magcu 2004 9/29/2004 slide # 17

IS OPEN SOURCE READY FOR YOU?IS OPEN SOURCE READY FOR YOU?Popular embedded Applications:Popular embedded Applications:  Thin KernelThin KernelLibrariesLibrariesCustomized for productsCustomized for products

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Magcu 2004 9/29/2004 slide # 18

The Big Boys: The Big Boys: Hardware:Hardware:

DellDell HP HP IBMIBM SunSun

SoftwareSoftware NovellNovell OracleOracle

The Little guys:The Little guys:

THE LINUX BOX CORPORATION,THE LINUX BOX CORPORATION,  

Provides Linux & Open Source Provides Linux & Open Source Services since1999. Services since1999.

IS OPEN SOURCE READY FOR YOU?IS OPEN SOURCE READY FOR YOU?Vendor SupportVendor Support

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Open SourceOpen Source

Magcu 2004 9/29/2004 slide # 19

AssessmentAssessment ConfigurationConfiguration InstallationInstallation IntegrationIntegration TroubleshootingTroubleshooting ImplementationImplementation MigrationMigration CustomizationCustomization Training & Knowledge TransferTraining & Knowledge Transfer Giving back to the communityGiving back to the community

IS OPEN SOURCE READY FOR YOU?IS OPEN SOURCE READY FOR YOU?SupportSupport

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Magcu 2004 9/29/2004 slide # 20

IS OPEN SOURCE READY FOR YOU?IS OPEN SOURCE READY FOR YOU?Market Acceptance ­ Adoption Life CycleMarket Acceptance ­ Adoption Life Cycle

The area of each segment corresponds roughly to The area of each segment corresponds roughly to the number of people who fit its profile.the number of people who fit its profile.

““Crossing the Chasm” by Geoffrey A. MooreCrossing the Chasm” by Geoffrey A. Moore

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Magcu 2004 9/29/2004 slide # 21

Attitude Attitude (YGWYPF?)(YGWYPF?)

CultureCulture (DIY)(DIY)

Technical Aptitude Technical Aptitude (Continuous (Continuous Learning culture)Learning culture)

Business Risk Business Risk (Perception vs. Reality)(Perception vs. Reality)

TCO / ROITCO / ROI (Ownership vs. Right to Use) (Ownership vs. Right to Use)

ARE YOU READY FOR OPEN SOURCE?ARE YOU READY FOR OPEN SOURCE?..

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Magcu 2004 9/29/2004 slide # 22

1) Acquire technology simply because it's newAcquire technology simply because it's new

2) Exhibit a knee-jerk reaction against open source Exhibit a knee-jerk reaction against open source ##

3) Create solutions in search of a problemCreate solutions in search of a problem

4) Eagerly reach beyond competency levelEagerly reach beyond competency level

5) Act as CMOs—Chief Marketing OfficersAct as CMOs—Chief Marketing Officers

6) Fail to understand relationship between technology and Fail to understand relationship between technology and businessbusiness

7) Don't communicate well with nontechsDon't communicate well with nontechs

#YGWYPF## http://techrepublic.com.com/5100-6300_11-5088739.html

ARE YOU READY FOR OPEN SOURCE?ARE YOU READY FOR OPEN SOURCE?AttitudeAttitudeThe seven habits of wildly unsuccessful CIOs,The seven habits of wildly unsuccessful CIOs, December 22, 2003 by Karen Ann Kidd December 22, 2003 by Karen Ann Kidd

####

CopyrightCopyright ©1995- 2003 CNET Networks, Inc. All Rights Reserved. ©1995- 2003 CNET Networks, Inc. All Rights Reserved.

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Magcu 2004 9/29/2004 slide # 23

ARE YOU READY FOR OPEN SOURCE?ARE YOU READY FOR OPEN SOURCE?CultureCulture

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Magcu 2004 9/29/2004 slide # 24

In house expertise vs outsourcingIn house expertise vs outsourcing

Is staff willingness to learn a new Is staff willingness to learn a new technology a company wide paradigmtechnology a company wide paradigm

Opinion:Opinion:      Unix background – easier than Non­Unix BackgroundUnix background – easier than Non­Unix Background

ARE YOU READY FOR OPEN SOURCE?ARE YOU READY FOR OPEN SOURCE?Technical AptitudeTechnical Aptitude

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Magcu 2004 9/29/2004 slide # 25

Risk vs Opportunity or Perceptions vs RealityRisk vs Opportunity or Perceptions vs Reality

Cost of licenses Cost of licenses Ownership vs right-to-useOwnership vs right-to-use Forced conversionsForced conversions Unacceptable performance Unacceptable performance (RASP)(RASP) Risky businessRisky business (security hacks &, break-ins, viruses, (security hacks &, break-ins, viruses,

spam and other mal-ware)spam and other mal-ware)

ARE YOU READY FOR OPEN SOURCE?ARE YOU READY FOR OPEN SOURCE?Business IssuesBusiness Issues

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Magcu 2004 9/29/2004 slide # 26

According to the October 2nd, 2003 article in the According to the October 2nd, 2003 article in the EconomistEconomist**, ,

"...The hottest “cold” technology is Linux, an operating "...The hottest “cold” technology is Linux, an operating system that comes free, system that comes free, except for maintenance except for maintenance costscosts.” .” 

        * * http://economist.com/printedition/displayStory.cfm?Story_ID=2101658http://economist.com/printedition/displayStory.cfm?Story_ID=2101658

ARE YOU READY FOR OPEN SOURCE?ARE YOU READY FOR OPEN SOURCE?TCO & ROI StuffTCO & ROI Stuff

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Magcu 2004 9/29/2004 slide # 27

TCO refers to the administrative costs associated TCO refers to the administrative costs associated with:with: computer hardware & software purchases  computer hardware & software purchases   deployment and configuration deployment and configuration  hardware and software updates hardware and software updates  training training  maintenance, and technical support maintenance, and technical support 

www.microsoft.com/windows2000/techinfo/howitworks/management/glossary.aspwww.microsoft.com/windows2000/techinfo/howitworks/management/glossary.asp

ARE YOU READY FOR OPEN SOURCE?ARE YOU READY FOR OPEN SOURCE?More TCO & ROI StuffMore TCO & ROI Stuff

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Magcu 2004 9/29/2004 slide # 28

1)  Acquisition costsAcquisition costs

2)  Directly related costs Directly related costs 

3)  Consequential costsConsequential costs

ARE YOU READY FOR OPEN SOURCE?ARE YOU READY FOR OPEN SOURCE?Still More TCO & ROI StuffStill More TCO & ROI Stuff

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Magcu 2004 9/29/2004 slide # 29

1) Acquisition costs1) Acquisition costsThe most obvious costs are related to the The most obvious costs are related to the initial purchase of software and hardware

ARE YOU READY FOR OPEN SOURCE?ARE YOU READY FOR OPEN SOURCE?Still More TCO & ROI StuffStill More TCO & ROI Stuff

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Magcu 2004 9/29/2004 slide # 30

2) Directly related costs 2) Directly related costs Deploying and maintaining the technology platform, Deploying and maintaining the technology platform, along with the costs of developing, supporting and along with the costs of developing, supporting and integrating applications. Plus, training. integrating applications. Plus, training.

ARE YOU READY FOR OPEN SOURCE?ARE YOU READY FOR OPEN SOURCE?Still More TCO & ROI StuffStill More TCO & ROI Stuff

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Magcu 2004 9/29/2004 slide # 31

3) "Consequential" costs3) "Consequential" costs Planned and unplanned downtime, which are often hefty and

difficult to quantify

Lost revenue opportunities The cost of capital wasted in idle productivity The cost of damaged business relationships with

partners and customers Cost of success -- if a project is successful,

Will the technology platform scale to support growth? Will applications need to be migrated to a different platform?

ARE YOU READY FOR OPEN SOURCE?ARE YOU READY FOR OPEN SOURCE?Still More TCO & ROI StuffStill More TCO & ROI Stuff

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Magcu 2004 9/29/2004 slide # 32

... In a telephone conference with analysts last week, Martin ... In a telephone conference with analysts last week, Martin Taylor, Microsoft's general manager of platform strategy, Taylor, Microsoft's general manager of platform strategy, addressed the issue of pricing overseas. "We do know that we addressed the issue of pricing overseas. "We do know that we need to work with these governments so that we do have need to work with these governments so that we do have software and the right offerings priced in a way that's relevant to software and the right offerings priced in a way that's relevant to them and their consumers and their constituencies," he said. them and their consumers and their constituencies," he said. Taylor also said the company is countering Linux's unbeatable Taylor also said the company is countering Linux's unbeatable price tag by price tag by commissioning studies that show the total cost of commissioning studies that show the total cost of ownership over the life of the software is higher with Linux than ownership over the life of the software is higher with Linux than Windows. Windows.

Linux Nips at Microsoft's Heels - By Ronna Abramson, Linux Nips at Microsoft's Heels - By Ronna Abramson, TheStreet.com Staff Reporter 3/8/2004 1:06 PM ESTTheStreet.com Staff Reporter 3/8/2004 1:06 PM EST

http://www.thestreet.com/tech/ronnaabramson/10147246.htmlhttp://www.thestreet.com/tech/ronnaabramson/10147246.html

ARE YOU READY FOR OPEN SOURCE?ARE YOU READY FOR OPEN SOURCE?Beware of Commissioned StudiesBeware of Commissioned Studies

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Magcu 2004 9/29/2004 slide # 33

ARE YOU READY FOR OPEN SOURCE?ARE YOU READY FOR OPEN SOURCE?Studying the CompetitionStudying the Competition

The problem for Microsoft is that Longhorn isn't The problem for Microsoft is that Longhorn isn't expected to be released until 2006. By then, expected to be released until 2006. By then, Gus Zinn, an analyst with Waddell & Reed, Gus Zinn, an analyst with Waddell & Reed, expects Linux will have killed off most of the expects Linux will have killed off most of the Unix market, setting the stage for the real Unix market, setting the stage for the real showdown against Microsoft. showdown against Microsoft.

Linux Nips at Microsoft's Heels - By Ronna Abramson, Linux Nips at Microsoft's Heels - By Ronna Abramson, TheStreet.com Staff Reporter, 3/8/2004 1:06 PM ESTTheStreet.com Staff Reporter, 3/8/2004 1:06 PM EST

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Magcu 2004 9/29/2004 slide # 34

ARE YOU READY FOR OPEN SOURCE?ARE YOU READY FOR OPEN SOURCE?Is Vendor Lock In for you?Is Vendor Lock In for you?

Finally, Microsoft execs cite one other advantage they Finally, Microsoft execs cite one other advantage they offer over open-source software: offer over open-source software: tightly integrated tightly integrated productsproducts. “Microsoft's next major operating system . “Microsoft's next major operating system release, dubbed Longhorn, aims to integrate release, dubbed Longhorn, aims to integrate numerous products into the operating system and numerous products into the operating system and desktop, creating interdependencies that could furtherdesktop, creating interdependencies that could further locklock customerscustomers to Microsoft”, notes Joshua to Microsoft”, notes Joshua Greenbaum, a technology consultant and principal Greenbaum, a technology consultant and principal with Enterprise Applications Consulting in Daly City, with Enterprise Applications Consulting in Daly City, California.California.Linux Nips at Microsoft's Heels - Linux Nips at Microsoft's Heels - By Ronna Abramson, TheStreet.com Staff Reporter By Ronna Abramson, TheStreet.com Staff Reporter 

3/8/2004 1:06 PM EST 3/8/2004 1:06 PM EST http://www.thestreet.com/tech/ronnaabramson/10147246.htmlhttp://www.thestreet.com/tech/ronnaabramson/10147246.html

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Magcu 2004 9/29/2004 slide # 35

ARE YOU READY FOR OPEN SOURCE?ARE YOU READY FOR OPEN SOURCE?Yet Another Paradigm ShiftYet Another Paradigm Shift

Impact of mergers and acquisitions in the Impact of mergers and acquisitions in the software and hardware industry on the software and hardware industry on the customer, e.g.,customer, e.g.,

HP<<Compaq<<DEC<< TandemHP<<Compaq<<DEC<< Tandem IBM<<LOTUSIBM<<LOTUS ORACLE <? People SoftORACLE <? People Soft

Is it a forced conversion, migration, upgrade Is it a forced conversion, migration, upgrade time?time?

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Magcu 2004 9/29/2004 slide # 36

ARE YOU READY FOR OPEN SOURCE?ARE YOU READY FOR OPEN SOURCE?Yet Another Paradigm ShiftYet Another Paradigm Shift

““...Open source is enabling a new paradigm ...Open source is enabling a new paradigm whereby the vendor that makes the software whereby the vendor that makes the software does not have to be the vendor that supports does not have to be the vendor that supports and maintains and customizes the software..”and maintains and customizes the software..”

IT director of University of Wisconsin, Educause, Austin Tx 2004IT director of University of Wisconsin, Educause, Austin Tx 2004

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Magcu 2004 9/29/2004 slide # 37

NEXT STEPSNEXT STEPSPDCAPDCA

PPlanlanDDooCCheckheckAAct / ct / AAdjustdjust

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Magcu 2004 9/29/2004 slide # 38

NEXT STEPSNEXT STEPSPDCAPDCA

The next time your software or application or systems The next time your software or application or systems licenses are up for renewal, or licenses are up for renewal, or need to be upgraded, orneed to be upgraded, or needs to be converted, or needs to be converted, or perform below par perform below par

PPlan for options (OSS/COTS/Hybrid) lan for options (OSS/COTS/Hybrid) DDo chose to implement OSS if it meets your needso chose to implement OSS if it meets your needsCCheck how it's working in your environmentheck how it's working in your environmentAAdjust your process for the next implementationdjust your process for the next implementation

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Magcu 2004 9/29/2004 slide # 39

Think, inside The BoxThink, inside The BoxTHE LINUX BOXTHE LINUX BOX

    

we'll be delighted to helpwe'll be delighted to help

www.LinuxBox.comwww.LinuxBox.com

Thank you!Thank you!