is hosting right for you?
DESCRIPTION
Stephen Parker runs us through the ins and outs of getting into the hosting business.TRANSCRIPT
![Page 1: Is Hosting Right for You?](https://reader033.vdocuments.mx/reader033/viewer/2022060117/558609cdd8b42a4b6b8b4bdd/html5/thumbnails/1.jpg)
13/04/2023 © 2012 NewLease Pty Ltd 1
Is Hosting right for you?Stephen Parker
Head of Cloud Strategy, NewLease
![Page 2: Is Hosting Right for You?](https://reader033.vdocuments.mx/reader033/viewer/2022060117/558609cdd8b42a4b6b8b4bdd/html5/thumbnails/2.jpg)
13/04/2023 © 2012 NewLease Pty Ltd 2
Situation
![Page 3: Is Hosting Right for You?](https://reader033.vdocuments.mx/reader033/viewer/2022060117/558609cdd8b42a4b6b8b4bdd/html5/thumbnails/3.jpg)
13/04/2023 © 2012 NewLease Pty Ltd 3
Cloud Revolution !?
The cloud is interesting to most, but for many not yet essential..
![Page 4: Is Hosting Right for You?](https://reader033.vdocuments.mx/reader033/viewer/2022060117/558609cdd8b42a4b6b8b4bdd/html5/thumbnails/4.jpg)
13/04/2023 © 2012 NewLease Pty Ltd 4
Gartner Hype Cycle
![Page 5: Is Hosting Right for You?](https://reader033.vdocuments.mx/reader033/viewer/2022060117/558609cdd8b42a4b6b8b4bdd/html5/thumbnails/5.jpg)
13/04/2023 © 2012 NewLease Pty Ltd 5
Cloud Definition
• Whatever the client wants it to be!!!OR from National Institute of Standards & Technology (NIST)• Essentials characteristics
– On-demand self service (DIY)– Broad network access (anywhere, any tool access)– Resource pooling (multi-tenant, shared resources)– Rapid elasticity (Scale up/down as needed)– Measured service (transparency of utilization)
• Service models– SaaS– PaaS– IaaS } XaaS
![Page 6: Is Hosting Right for You?](https://reader033.vdocuments.mx/reader033/viewer/2022060117/558609cdd8b42a4b6b8b4bdd/html5/thumbnails/6.jpg)
13/04/2023 © 2012 NewLease Pty Ltd 6
Subscription Dynamic
Time to realised value (Seller Beware)
Vendor Distributor Reseller Customer
Rights Licence Service
$ $ $
1 2 3
4
7 6 5
Value
![Page 7: Is Hosting Right for You?](https://reader033.vdocuments.mx/reader033/viewer/2022060117/558609cdd8b42a4b6b8b4bdd/html5/thumbnails/7.jpg)
13/04/2023 © 2012 NewLease Pty Ltd 7
Challenges
![Page 8: Is Hosting Right for You?](https://reader033.vdocuments.mx/reader033/viewer/2022060117/558609cdd8b42a4b6b8b4bdd/html5/thumbnails/8.jpg)
13/04/2023 © 2012 NewLease Pty Ltd 8
The Barriers
Vendors Marketplace Partner
![Page 9: Is Hosting Right for You?](https://reader033.vdocuments.mx/reader033/viewer/2022060117/558609cdd8b42a4b6b8b4bdd/html5/thumbnails/9.jpg)
13/04/2023 © 2012 NewLease Pty Ltd 9
Who else is out there?
![Page 10: Is Hosting Right for You?](https://reader033.vdocuments.mx/reader033/viewer/2022060117/558609cdd8b42a4b6b8b4bdd/html5/thumbnails/10.jpg)
Differentiation
![Page 11: Is Hosting Right for You?](https://reader033.vdocuments.mx/reader033/viewer/2022060117/558609cdd8b42a4b6b8b4bdd/html5/thumbnails/11.jpg)
Simon Sinek – How Great Leader Inspire Action
• http://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action.html• 01:40 – 04:30
Why?
How?
What?
![Page 12: Is Hosting Right for You?](https://reader033.vdocuments.mx/reader033/viewer/2022060117/558609cdd8b42a4b6b8b4bdd/html5/thumbnails/12.jpg)
13/04/2023 © 2012 NewLease Pty Ltd 14
Understand your Assets & Strengths
Be Clear about your real strengths
![Page 13: Is Hosting Right for You?](https://reader033.vdocuments.mx/reader033/viewer/2022060117/558609cdd8b42a4b6b8b4bdd/html5/thumbnails/13.jpg)
13/04/2023 © 2012 NewLease Pty Ltd 15
Be a Service Provider First
What are your Value Added Services?
On-premises Your Cloud White label Public Cloud
![Page 14: Is Hosting Right for You?](https://reader033.vdocuments.mx/reader033/viewer/2022060117/558609cdd8b42a4b6b8b4bdd/html5/thumbnails/14.jpg)
13/04/2023
Disconnection in Disruptive times…
• Customers want something different
• Be proactive• Offer quick time to value• Evolution or revolution
© 2012 NewLease Pty Ltd 16
A opportunity to reconnect with Buyers needs
![Page 15: Is Hosting Right for You?](https://reader033.vdocuments.mx/reader033/viewer/2022060117/558609cdd8b42a4b6b8b4bdd/html5/thumbnails/15.jpg)
13/04/2023 © 2012 NewLease Pty Ltd 17
Cloud Positioning – Risk vs Value
High Risk
Low Risk
Low
Bus
ines
s V
alue
High B
usiness Value
Cost prohibitive -> Affordable (Realisation
of existing ideas)
2Impossible -> Possible
(New business
creativity)
3
Custom/Complex -> Commodity (Cost Reduction)1
Sweet Spot?
![Page 16: Is Hosting Right for You?](https://reader033.vdocuments.mx/reader033/viewer/2022060117/558609cdd8b42a4b6b8b4bdd/html5/thumbnails/16.jpg)
13/04/2023 © 2012 NewLease Pty Ltd 18
Systems Management and Automation
Virtualisation
Systems Management
Automation
![Page 17: Is Hosting Right for You?](https://reader033.vdocuments.mx/reader033/viewer/2022060117/558609cdd8b42a4b6b8b4bdd/html5/thumbnails/17.jpg)
13/04/2023 © 2012 NewLease Pty Ltd 19
Look beyond traditional hosting
![Page 18: Is Hosting Right for You?](https://reader033.vdocuments.mx/reader033/viewer/2022060117/558609cdd8b42a4b6b8b4bdd/html5/thumbnails/18.jpg)
13/04/2023 © 2012 NewLease Pty Ltd 20
Find your PathCA
PEX O
PEXCommercial
Cloud ready
Traditional
OrganisationalOn-Premises
Cloud
Revolution
YourEvolutionary
Path
YourEvolutionary
Path
![Page 19: Is Hosting Right for You?](https://reader033.vdocuments.mx/reader033/viewer/2022060117/558609cdd8b42a4b6b8b4bdd/html5/thumbnails/19.jpg)
13/04/2023 © 2012 NewLease Pty Ltd 22
In Summary
• Be clear about Why you are doing this• Have a documented Plan• Understand your Assets and Strengths• Be clear about Who you are targeting• Focus on their burning business Needs• Differentiate your Offering
“In preparing for battle I have always found that plans are useless, but planning is indispensible.”Dwight D Eisenhower (US General, 1890 – 1969)
![Page 20: Is Hosting Right for You?](https://reader033.vdocuments.mx/reader033/viewer/2022060117/558609cdd8b42a4b6b8b4bdd/html5/thumbnails/20.jpg)
Stephen Parker
• Head of Cloud Strategy, NewLease • +61 424 321748• [email protected]
• Blog: http://newleaserelease.wordpress.com
© 2012 NewLease Pte