inventing the communications design...

Inventing the Communications Design Market

2017 Media Kit

92%Often sought out for knowledge or opinions regarding their company’s design engineering and R&D

90%Willing to champion new approaches, take educated risks and develop novel, creative solutions to move their initiatives forward

83%Involved in setting their organization’s direction for design engineering and R&D

75%Play leadership roles to influence the attitudes and actions of others in the use of new products/components

62%Directly involved in project/product development or concept/early development

38%Senior or upper-level management

Magazine100% Paid BPA Audited Circulation 35,648 Worldwide

EmediaOpt-in Subscribers222,000 Worldwide

Social MediaFacebook 1,020,000 Followers80,000 Total Reach/Week32,500 Total Post Reach/Week

LinkedIn 5,700 Followers 11,520 Group Members

Twitter 27,000 Followers 2,000 Actively Engaged Daily

Geographic Regions43% United States/Canada/Mexico 28% Asia/Pacific Rim 25% Europe/Africa/Middle East 4% Latin America

The IEEE Communications Audience

The IEEE Communications audience is a mix of innovators, decision-makers and early-adopters at all organizational levels.

Reach the Key Influencers of Communications Design and Development

Connect with Communications Innovators

They are Experts in Multiple Design Technologies 71% Wireless/Mobile Networks 51% Wired Networks 38% Consumer Networks 32% Optical Networks 20% Cable Networks

Reach Them Where They Work The IEEE Communications audience works in a range of environments — from small, entrepreneurially driven companies to very large corporations.

In fact, 19% work for organizations with annual sales revenues of $5 billion or more.

39% Technical/Engineering Firm or Consultant

25% Original Equipment Manufacturer 13% Independent R&D Lab 11% Utility 10% Government R&D Lab

are open to experimenting with new or different routes to success

+1 732 465 6473 | advertise.ieee.org/comsoc

IEEE Communications keeps its audience ahead of the curve on the latest innovations and achievements in the art of communications design and development.

They are Professional Innovators Who Look for Insights and Inspiration• Design Engineers• Engineering Managers• Corporate-level Engineers • Technical Professionals• Chief Engineers• Independent Consultants

89%Involved in all three phases (early, middle and final) of the decision process

88%Involved with hard-to-penetrate vendor decision teams, usually in management capacity

84%Often specify/recommend by brand, with 63% of their recom-mendations taken most often

64%Make buying/specifying decisions that affect multiple levels of their organizations

62%Motivated to achieve breakthroughs before their competitors

IEEE Communications products provide inspiration and vision to engineers and scientists who are called upon to develop technological breakthroughs in their areas of work.

IEEE Members are change agents within their organizations. They seek out new solutions and support the evaluation and ultimate purchase of products and components that help achieve their objectives.

Reach Innovators and Decision-Makers

89% of IEEE Members are involved with purchasing or specifying decisions for their organizations.

Gain Market Advantage

62% of IEEE Members are directly involved with product/component purchasing decisions

32% make purchasing decisions that impact their entire organizations

of IEEE Members state that their recommendations are ultimately specified or purchased

The Communications audience is your audience. Every day, they’re in charge of everything from specifying and identifying a need, to researching vendors or preparing a budget.

The IEEE audience is spending significant sums on technology purchases, making them prime sales targets for marketers’ messages.

Top Products Specified/Purchased by Our Audience 61% Network-related Hardware/Software, Wired, Wireless, Optical 54% Software Systems, Design and Other 48% Test and Measurement Products/Equipment 33% RF, Wireless and Cellular Products 28% Switching Hardware/Software and Equipment 25% Transmission Hardware/Software and Equipment 24% RF, Microwave and Wireless Test 22% Design, Modeling and EDA Hardware/Software 22% ICs, Components and Boards

36% of the IEEE Communications audience spends more than $1 million annually on systems, software, components and electronic equipment


Topics Covered Include:• Wireless Communications • RF Communications • Optical Communications • Consumer Communications • Green Communications and Networking• VoIP Quality of Service • Internet Technology • Internet of Things (IoT) Technology

• Machine-to-Machine (M2M) Communications

• GPRS • Base Stations • Antennas • MIMO 3G/4G/5G Wireless• Testing and Analytics for

Communications Systems and Components

• Wireless LAN

• Software-Defined Radio• WiFi • Military and Defense Communications • Integrated Circuits for Communications • Broadband Access • Network and Service Management• In Home Networking • Telecom Switching and Transmission • Modeling and Simulation Software • Adhoc and Sensor Networks

Read by more than 35,000 telecommunications professionals, this monthly publication provides international coverage of current issues and advances in communications design technologies.

This quarterly magazine — new in 2017 — focuses on the latest standards and their importance to the work and careers of communications practitioners.

Designed for the networking community, this bimonthly magazine offers topical discussions on major computer communications issues and developments.

This bimonthly magazine provides wireless communications and networking communities with the latest advances in technical, policy and standards.

The IEEE Communications audience looks for objective, tutorial style, applications-driven editorial written and triple peer-reviewed by the industry’s leading experts.

Get the Attention of the 222,000+ IEEE Communications Audience

Advertise with a Proven Industry Leader

Year after year, IEEE Communications publications are ranked highly across a number of Journal Citation Reports® (JCR) metrics. JCR offers a systematic, objective means to critically evaluate the world’s leading journals, with quantifiable, statistical information based on citation data. By compiling articles’ cited references, they help to measure

research influence and impact at the journal and category levels, and show the relationship between citing and cited journals.

The latest JCR released in June 2016 reveals that we continue to rank at the top of our fields. Using a combination of impact and influence metrics and millions

of cited and citing journal data points that comprise the complete journal citation network, the JCR provides the context to understand a journal’s true place in the world of scholarly literature. Following are JCR results for these three methods of citation measurement.

Top Journals by Impact FactorImpact Factor is the average number of times articles from a journal published in the past two years have been cited in the JCR year.

Telecommunications:

#2 IEEE Communications Magazine

#3 IEEE Wireless Communications Magazine

#7 IEEE Network Magazine

Top Journals by Eigenfactor® ScoreThis metric takes into account the number of times articles from a journal published in the last 5 years have been cited in the JCR year, while also considering which journals have contributed these citations. High-scoring journals have a greater influence in the scientific community.

Telecommunications:


Top Journals by Article Influence® ScoreArticle Influence® Score formula determines the average influence of a journal’s article over the first 5 years after publication.

Telecommunications:

#2 IEEE Wireless Communications Magazine


#5 IEEE Network Magazine


92% Say that we have a compelling and important point of difference

85% Rate our editorial quality as above average to superior

81% Say it keeps them well informed

77% Rate our online tutorials as above average to superior

94% of IEEE Communications readers say it keeps them up-to-date with industry trends.

Live WebinarsPromoted to communications professionals, IEEE webinars beat industry attendance averages by 112%.• One Year Listing • 300 Lead Guarantee

WebcastsPre-recorded webcasts are prepared by sponsors and promoted to communications technology professionals.• Three Month Listing • 300 Lead Guarantee

Tech FocusBrings together a selection of four articles and conference papers from the IEEE Communications Society on a specific topic or technology. Corporate sponsors receive significant exposure through promotional emails and a link to their site.• Three Month Listing • 300 Lead Guarantee

Free Tutorials NowThis enhanced conference tutorial program presents an online collection of recent tutorials given at IEEE Communications Society sponsored conferences. Corporate sponsors receive significant exposure through promotional emails and a web banner linking back to their site.• Three Month Listing • 300 Lead Guarantee

White PapersProvide at least 150 qualified leads — 58% of IEEE Members frequently use technical papers.

Lead Generation/Content Sponsorships

IEEE Communications products deliver engaging, transformative concepts via creative, graphic platforms across web, newsletters, webinars and white papers. Cross-pollinate your technology product and branding marketing strategy with both standard, high-im-pact and lead generation advertising opportunities.

Integrate Your Marketing with a Variety of Products

BannersComSoc Website Monthly Averages• 66,000 Unique Visitors• 177,000 Page Views

• Average Page Visit Duration 1 minute, 41 seconds

• Home Page and Publications Page Packages Available

NewslettersComSoc Technology News (CTN) Sent as a monthly newsletter which links to a digital publication, CTN presents topical information on new concepts and current areas of research from experts in the field of communications.• Average open rate: 46%

12 Things You Need to KnowThis monthly e-newsletter provides IEEE Communications Society members a unique way to view updates on events and activities, as well as new technologies.• Average open rate 45%

Sponsored AlertTech InsightsSponsored messages delivered monthly to electronic design engineers serving the communications industry.

93% of IEEE members say it’s productive to have a broad suite of related media from the brand.


Month Close Materials Editorial Features 2017 Bonus Distribution

Jan 14 Dec 16 Dec • IoT-Cloud Convergence• Enabling Mobile and Wireless Technologies for Smart Cities• Ad Hoc and Sensor Network Series• Network and Service Management Series

• OFC (Optical Fiber Communications) Pre-show Issue – digital delivery to all pre-registered OFC attendees

Feb 16 Jan 18 Jan • IoT in 5G Networks• People-Centric IoT • Topics in Optical Communications Series

• OFC Conference & Exhibit, 19-23 Mar, Los Angeles, CA – Conference Attendee Bag and Show Dist.

• Mobile World Congress, 27 Feb-2 Mar, Barcelona, Spain

Mar 15 Feb 17 Feb • Sustainable Incentive Mechanisms for Mobile Crowd Sensing• Topics in Radio Communications Series• Network Testing and Analytics Series

• National Association of Broadcasters, 22-27 Apr, Las Vegas, NV

Communications Standards

24 Feb 27 Feb • Synchronization Standards Towards 5G• Access and Home Network Technology Standards Series• Wireless and Radio Communication Series• Management and Orchestration Series

• ICC 2017 (International Conference on Communications), 21-25 May, Paris, France

Apr 15 Mar 17 Mar • Fog Computing and Networking• SDN Use Cases for Service Provider Networks – Part II• Integrated Circuits for Communications Series• Design and Implementation Series

May 14 Apr 17 Apr • 5G Network Slicing• Communications Education & Training: Communications

Standards in Education• Green Communications and Computing Networks Series

• ICC 2017 (International Conference on Communications), 21-25 May, Paris, France

• IMS (International Microwave Symposium), 4-9 Jun, Honolulu, HI

Jun 15 May 17 May • Consumer Communications and Networking Series• Automotive Networking and Applications Series• Topics in Radio Communications Series


23 Jun 27 Jun • Real Time Communications in the Web• Vehicular Networking Series• IoT and Machine-type Communication Series• Cloud and Edge Computing Series• Networking Standards Series

Jul 14 Jun 16 Jun • Traffic Measurements for Cyber Security• Ad Hoc and Sensor Networks Series – Social and Mobile

Solutions in Adhoc and Sensor Networking• Network and Service Management Series

Aug 14 Jul 17 Jul • Topics in Optical Communications Series • GSMA Mobile World Congress Americas, in partnership with CTIA, 12-14 Sep, San Francisco, CA

Sep 15 Aug 17 Aug • Topics in Radio Communications Series• Network Testing and Analytics Series

• ECOC (European Conference on Optical Communications), 17-21 Sep, Gothenburg, Sweden

• European Microwave Week, 8-13 Oct, Nuremberg, Germany


24 Oct 27 Oct • Wireless and Radio Communication Series• Patents and Policy Series• Management and Orchestration Series

• GSMA Mobile World Congress Americas, in partnership with CTIA, 12-14 Sep, San Francisco, CA

Oct 15 Sep 18 Sep • Emerging Technologies Committee: Letter from the Chair • Integrated Circuits for Communications Series• Design and Implementation Series

• MILCOM (IEEE Military Communications Conference), Nov, Tampa, FL

Nov 16 Oct 18 Oct • Communications Education & Training: Scholarship of Teaching and Supervision

• Green Communications and Computing Networks Series

Dec 15 Nov 17 Nov • Topics in Radio Communications Series• Consumer Communications and Networking Series• Automotive Networking and Applications Series

• IEEE GLOBECOM, 4-8 Dec, Singapore


22 Nov 27 Nov • Cloud and Edge Computing Series• Networking Standards Series• Kaleidoscope Series

• IEEE GLOBECOM, 4-8 Dec, Singapore

Editorial calendar is subject to change.

2017 Media Planner


Print Advertising

2017 Advertising Rates

IEEE Communications Magazine – MonthlyIEEE Communications Standards Magazine – Quarterly

Black & White Rates 1X 3X 6X 9X 12X 18X 24X 36X1 Page $7,495 $7,200 $7,050 $6,900 $6,600 $6,220 $5,770 $5,2502/3 Page 5,920 5,770 5,620 5,470 5,250 4,870 4,500 4,0101/2 Island 4,650 4,420 4,270 4,120 3,970 3,820 3,670 3,4501/2 Page 4,200 3,970 3,860 3,750 3,670 3,450 3,220 3,0001/3 Page 3,000 2,850 2,700 2,620 2,470 2,320 2,250 2,1001/4 Page 2,250 2,140 2,020 1,950 1,870 1,720 1,500 1,420

Lead Generation/Content Sponsorships Webinars – Live, 1 Year Archive, 300 Lead GuaranteeExclusive Sponsorship $15,000 Net Multi-sponsored Webinar 8,000 Net

Webcasts – Pre-recorded, Client Prepared300 Lead Guarantee, 3 Months 10,000 Net

White Papers – 150 Lead Guarantee, 3 Months 4,000 Net

Tech Focus – 300 Lead Guarantee, 3 Months 10,000 Net

Free Tutorials Now – 30 Minute to 1.5 Hour Tutorial 300 Lead Guarantee, 3 Months 10,000 Net

Newsletters/AlertsComSoc Technology News – Alert + Web PublicationTop Banner Per Month Net $3,000All Other Positions (text only) Per Month Net 2,000

12 Things You Need to Know – Text Only Top Link Per Month Net 2,500 All Other Links Per Month Net 2,000 20 Words Plus URL

Combined Rates, Both Newsletters in One Month Top Banner/Link Per Month Net 4,500 All Other Positions Per Month Net 3,500

Tech Insights Sponsored HTML e-Blast Per e-Blast Net 6,500

For more options, rates and availability, please contact sales representative.

Combinations of print ads, custom content sponsorships, banners, webinars, newsletters, microsites, blogs and other various multimedia platforms can resonate your branding marketing strategy with standard banners, content sponsorships and lead generation advertising opportunities.

Production contact: Felicia Spagnoli +1 732 562 6334Online mechanical specs: advertise.ieee.org/comsoc-banners

Print mechanical specs: advertise.ieee.org/comsocAdvertising media center: advertise.ieee.org

Cover RatesCover 2 Earned B&W Rate +15% Cover 3 Earned B&W Rate +10% Cover 4 Earned B&W Rate +20%

Color Rates4-Color $1,1002-Color 800

Advertise in both — Monthly IEEE Communications Society Magazine and Quarterly IEEE Communications Standards Magazine for a 25% discount


Online AdvertisingBanners Average Monthly Page Views SOV RateHome page 33,000 Medium rectangle – 300x250 1 Advertiser – 100%, 2 Advertisers – 50% $3,500 Net/Month Publications Page 8,000 Leaderboard – 728x90 1 Advertiser – 100% 2,000 Net/MonthMedium Rectangle – 300x250 1 Advertiser – 100% 2,000 Net/Month

2017 Advertising Rates


Print AdvertisingIEEE Network Magazine – Bimonthly IEEE Wireless Magazine – Bimonthly

1X Rate1 Page Black and White $2,000 4-Color +$500Cover RatesCover 2 +15%Cover 3 +10%Cover 4 +20%

Month Close Materials Editorial Features Bonus Distribution

Jan 23 Dec 27 Dec • Topics in Global Internetworking • OFC Conference & Exhibit, 19-23 Mar, Los Angeles, CA

Mar 24 Feb 27 Feb • Vehicle-to-Grid Networks

May 24 Apr 27 Apr • Topics in Global Internetworking • IMS (International Microwave Symposium), 4-9 Jun, Honolulu, HI

Jul 23 Jun 27 Jun • Ultra-dense Heterogeneous Small Cell Deployment in 5G and Beyond

Sep 25 Aug 28 Aug • Topics in Networking and Wireless Communications • European Microwave Week, 8-13 Oct, Nuremberg, Germany

Nov 24 Oct 27 Oct • Massive Machine Type Communications • IEEE GLOBECOM, 4-8 Dec, Singapore

Month Close Materials Editorial Features Bonus Distribution

Feb 24 Jan 27 Jan • Architecture for Next Generation Wireless Networks: Scalability, Flexibility, and Interoperability

• OFC Conference & Exhibit, 19-23 Mar, Los Angeles, CA

Apr 24 Mar 27 Mar • Smart Grids • IMS (International Microwave Symposium), 4-9 Jun, Honolulu, HI

Jun 24 May 26 May • IoT: Protocol Stack, Cross-Layer, and Power Consumption Issues

• European Microwave Week, 8-13 Oct, Nuremberg, Germany

Aug 24 Jul 27 Jul • Sustainable Green Networking and Computing in 5G Systems: Technology, Economics & Deployment

Oct 25 Sep 27 Sep • Dynamic Spectrum Management for 5G • IEEE GLOBECOM, 4-8 Dec, Singapore

Dec 22 Nov 27 Nov • Emerging Technology for 5G Enabled Vehicular Networks

2017 Media Planner

3 Park Avenue, 17th FloorNew York, NY 10016-5997Tel +1 732 465 6473comsoc.orgadvertise.ieee.org/comsoc

Information in this Media Kit was extracted from:BPA – January 2016ON24 Industry Averages2014 IEEE Research by Martin Akel and Associates2014 IEEE Communications Society Research, Special Interest MediaNovember 2011 IEEE Member Demographics

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