Intuit Partner Platform - APIs: Where Cloud Avenue and Main Street Meet

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Presentation by Intuit Partner Platform at the Mashery "Business of APIs" conference, San Francisco, October 2012."APIs: Where Cloud Avenue and Main Street Meet (Unlocking the value of APIs to the Small Business Market)"

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1. APIs: Where Cloud Avenue and Main Street Meet(Unlocking the value of APIs to the Small Business Market) Alex Barnett, Group Manager Developer Relations @alexbarnett people 2. Intuit A 30 Year Old Startup Intuits mission: To improve our customers financial lives so profoundlythey cant imagine going back to the old way Just four years ago, about 17 million people used products hosted on Intuit Today, 45 million customers rely on Intuits connected services offerings 3. Our Connected Services Small Businesses Accountants Employees FIs Consumers Government Suppliers Developers 4. Intuit and Small Business QuickBooks QuickBooks Online 5M QuickBooks Customers 360K subscribers 28% Annual Growth Payroll Payments 1M Payroll Users 300K Payments Users #1 Payroll provider in US 5. Small Businesses wanted more They wanted always on, They wanted feature capabilities always connected access that QuickBooks didnt offer to their business They needed third-party They wanted their apps that connected data anywhere with QuickBooks 6. Enabling the Ecosystem Intuit Partner Platform 1. Data & Platform 2. Developer Delight Services Expose Services Easy to Core Services Consume 3. Customer Acquisition & Monetization Distribution Services & Targeted Access 7. Todays Developers and Partners 8. A Look at Intuit AnywhereCustomer is Best4YourServices, a website design company with 2 employees: 1 sales / finance person 1 website designerThe company uses 5 apps to run their business: Manage finances Capture and manage leads / opportunities / customers / create estimates Manage project work and collaborate with customers Create, send and manage invoices to customers Manage payments and bills to vendors 9. Lead name isFishing Supplies 10. Lead name isFishing Supplies Estimate includes items 11. Lead has Accepted Estimate Lead is now Customer 12. From MethodCRM,I can navigate to QuickBooks Online 13. Customer name is Fishing SuppliesEstimate includes items 14. From QuickBooks Online,I can navigate to Mavenlink 15. The widget has let me Single Sign-On into Mavenlink 16. I can create a new project from aQuickBooks Estimate 17. Use Estimate fromQuickBooks Online:Fishing Supplies 18. Estimate items are used to create deliverables for project 19. I can manage app data access Go to My App Center 20. App connected via Intuit Anywhere appear in MyApps Navigate to apps that are Intuit Anywhere enabled Is how I can revoke app access to my data How I can discover more apps that work with my data 21. A Look at Intuit AnywhereCustomer is Best4YourServices, a website design company with 2 employees: 1 sales / finance person 1 website designerThe company uses 5 apps to run their business: Manage finances Capture and manage leads / opportunities / customers / create estimates Manage project work and collaborate with customers Create, send and manage invoices to customers Manage payments and bills to vendors 22. Get New Customers 23. The Latest in APIs: Customer Account Data Customer Account Data Powers External clients App Use Cases PFM Account Verification Intuit Products APP Synchronized Billing and Developers invoicing solutions IPP Credit monitoring Cash management Revenue Forecasting Financial Fraud prevention Institutions Debt reduction And much more! Bank/CU PFM Millions of End Users Top US Banks Community & Regional Beta Partners Banks/Cus & consumers 11 million users 24. SaveUp Walkthrough 25. What SaveUp customers are saying SaveUp is a great website. The fun games have become a part of my every day routine. My goals are to pay off my student loans and save money. SaveUp lets me see all my account balances in one place. Its a great way to keep myself honest and on track. SaveUp is a great way to organize all aspects of my financial life and keep myself on track in one simple spot. The chance to win great prizes only sweetens the deal. Watching all the little steps makes my financial journey that much easier. Thanks SaveUp! 26. What SaveUp customers are saying SaveUp is a great website. The fun games have become a part of my every day routine. My goals are to pay off my student loans and save money. SaveUp lets me see all my account balances in one place. Its a great way to keep myself honest and on track. SaveUp is a great way to organize all aspects of my financial life and keep myself on track in one simple spot. The chance to win great prizes only sweetens the deal. Watching all the little steps makes my financial journey that much easier. Thanks SaveUp! Intuits mission: To improve our customers financial lives so profoundlythey cant imagine going back to the old way 27. In conclusion: Enabling the Ecosystem Intuit Partner Platform 1. Data & Platform 2. Developer Delight Services Expose Services Easy to Core Services Consume 3. Customer Acquisition & Monetization Distribution Services & Targeted Access 28. Thank You!Alex Barnett, Group Manager Developer Relations@alexbarnett people