introduction to social design event - opening presentation

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Friday, 13 September 13

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This was a short presentation about Social Design for the Introduction to Social Design event for the 2013 Sydney Design Festival.

TRANSCRIPT

Page 1: Introduction to Social Design Event - Opening Presentation

Friday, 13 September 13

Page 2: Introduction to Social Design Event - Opening Presentation

Social Design Sydney

You?

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Page 3: Introduction to Social Design Event - Opening Presentation

?Social Design Meet-Up

Designing With Wrap Up Event6:15pm Wednesday 14th August @ COFA

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Page 4: Introduction to Social Design Event - Opening Presentation

“design that is directed first and foremost to human needs”

(Victor Margolin, 2007)

Social Design

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Page 5: Introduction to Social Design Event - Opening Presentation

Design is......

• not only about making THINGS

• a process for wicked problem solving

• a social / collaborative process

• about generating possibilities

• human-centred

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Page 6: Introduction to Social Design Event - Opening Presentation

Levels of Design

Designers can design for components, products, systems and communities - John Chris Jones (1971) Design Methods

1.COMMUNITY

LEVELCity

2.SYSTEMS

LEVEL

3.PRODUCTS

LEVEL

4.COMPONENTS

LEVEL

Other systemseg. Industry,recreation

TrafficHousing

Livingrooms

Bedroomsetc.

Land Propertyrights &

legal processes

Body Engine Surfaces Networks

TravellersFamilies VehiclesHouses RoadsSites

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Page 7: Introduction to Social Design Event - Opening Presentation

Design Practice Today

SRC: http://knowledgeconnect.com.au/2012/03/co-creation-and-participatory-design/

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Page 8: Introduction to Social Design Event - Opening Presentation

Role of the Designer

“Complex systems are shaped by all the people who use them and in this new era of collaborative innovation, designers are having to evolve from being the individual authors of objects, or buildings, to being the facilitators of change among large groups of people”

Thackara, J. (2006). In the Bubble, Designing in a Complex World.

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Page 9: Introduction to Social Design Event - Opening Presentation

Co-Design

Designing With

rather than

Designing For

PEOPLEFriday, 13 September 13

Page 10: Introduction to Social Design Event - Opening Presentation

People are experts in their own domain

PEOPLE

through research & community participation

better more relevant outcomes can be had.

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Page 11: Introduction to Social Design Event - Opening Presentation

Human-centred

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Page 12: Introduction to Social Design Event - Opening Presentation

Human-centred

NEEDS

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Page 13: Introduction to Social Design Event - Opening Presentation

Human-centred

NEEDS

EXPERIENCE

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Page 14: Introduction to Social Design Event - Opening Presentation

Human-centred

NEEDS

GOALS & TASKS

EXPERIENCE

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Page 15: Introduction to Social Design Event - Opening Presentation

Human-centred

NEEDS

GOALS & TASKS

EXPERIENCE

THOUGHTS

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Page 16: Introduction to Social Design Event - Opening Presentation

Human-centred

NEEDSEXPECTATIONS

GOALS & TASKS

EXPERIENCE

THOUGHTS

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Page 17: Introduction to Social Design Event - Opening Presentation

Human-centred

NEEDSEXPECTATIONS

GOALS & TASKS

FEELINGS

EXPERIENCE

THOUGHTS

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Page 18: Introduction to Social Design Event - Opening Presentation

Human-centred

NEEDSEXPECTATIONS

GOALS & TASKS

FEELINGS

EXPERIENCE

THOUGHTS

CONTEXT OF USE

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Page 19: Introduction to Social Design Event - Opening Presentation

IDEO HCD Tool-Kit

Design Thinking & HCD

EAR REATE ELIVER

www.OpenIDEO.com

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Page 20: Introduction to Social Design Event - Opening Presentation

Case-Studies

• Tasman Munro - Designing Out Crimes Lab UTS

• Dean Parkin & Alex Cheek - Second Road

• Ingrid Burkett - Centre for Social Impact

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Page 21: Introduction to Social Design Event - Opening Presentation

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