introduction to google webmaster tools

13
HOLISTIC BUSINESS EDUCATION Presents Google Webmaster Tools – Open dialogue with Google

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This video and slides are the accompanied by a Google Plus Hangout on 3/4/12 at 6:30PM PST, for more information please visit our Google+ profile here: https://plus.google.com/u/1/b/114375600335349593588/114375600335349593588/posts

TRANSCRIPT

Page 1: Introduction to Google Webmaster Tools

HOLISTIC BUSINESS EDUCATIONPresents Google Webmaster Tools – Open dialogue with Google

Page 2: Introduction to Google Webmaster Tools

WHY?Why do you want to start a Google Webmaster Tools account?

Page 3: Introduction to Google Webmaster Tools

WH

AT IS

GO

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Click icon to add picture Google Webmaster Tools (GWT): Is the dashboard Google created for webmasters to administrate their websites appearance in the search engine available at Google.com

Picture Source: http://gigaom.files.wordpress.com/2010/01/switchboard_natlarchives.jpg

I am sorry, I cannot connect you to Google….

Have you tried Google Webmaster Tools?

Page 4: Introduction to Google Webmaster Tools

WH

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Click icon to add picture GWT: A set of tools you can use to alert Google to various changes in your website and web presence while requesting spiders or robots to index your website for confirmation of these changes.

Picture source: http://eloquentscience.com/wp-content/uploads/2010/07/tree-falls-in-the-forest.jpg

Page 5: Introduction to Google Webmaster Tools

WHAT IS GOOGLE WEBMASTER TOOLS?

Page 6: Introduction to Google Webmaster Tools

WH

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GWT: Establishing a GWT account is like formally introducing yourself to Google.

Picture Source:

1.

http://incase.de/dailycomics/2010.08.06/Dilbert-2010.08.06.gif

2.

http://www.seoeffect.com/images/stories/Cartoons/comic_seo_pricing_ii.png

3. http://www.cartoonstock.com/lowres/miscellaneous-introduce-introduction-introduced-famous-celebrity-gra051028l.jpg

4. http://i.imgur.com/2WMFj.jpg

Page 7: Introduction to Google Webmaster Tools

A M

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Click icon to add picture •It’s a conversation between an SEO and Google that affects the Search Engine Results.•A conversation between businesses or between Business Representatives•It’s a dasboard where you can communicate minor and major changes in your website.

Page 8: Introduction to Google Webmaster Tools

GWT REQUIREMENTS

A Gmail account A website Access to the backend of the

website or the ability to sign into the account that purchased the domain at the domains registrar’s website (i.e.: GoDaddy.com)

Sitemaps: If you are unaware of the status of your sites sitemap or do not know what sitemaps are, check the about section, under the video, for information about Sitemaps.

Are you ready? What you need:

Image source: http://icuimage.com/wordpress/wp-content/uploads/2013/06/too-much-luggage-21.jpg

Page 9: Introduction to Google Webmaster Tools

HOW TO VERIFY YOUR DOMAINPart 1

Page 11: Introduction to Google Webmaster Tools

…I A

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ATE T

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Click icon to add picture How to add your domain or web address as a property to GWT and verify ownership.

Image source: http://onepiece.wikia.com/wiki/Ancient_Kingdom

Page 12: Introduction to Google Webmaster Tools

SUBMITTING A SITEMAPPart 2

Page 13: Introduction to Google Webmaster Tools

SUBMITTING A SITEMAP TO GOOGLE

a) Both are found under “Crawl”

a) Fetch as Googleb) Sitemaps

a) Note on sitemaps – If you do not know what they are or how to use them, please see the notes in the about section of this video.

Robots aka Spiders2 parts to Submitting

Sitemaps