intrapreneurship for developers in software companies
TRANSCRIPT
6. November 2014
Guest Lecture at Aalborg University
Kåre Werner Storgaard
INTRAPRENEURSHIP IN SOFTWARE COMPANIES
WHO AM I?
_ AAU – Master in Industrial Management
_ Entrepreneur (IT & Hosting)
_ Telenor (Developer, Team lead, Manager)
_ KMD (Manager for Telenor IT & Operations)
_ Wife and two kids (2 and 4 years old)
_ Passion for board games and starting initiatives
AGENDA
_ Introduction
_ Intrapreneurship vs. Entrepreneurship
_ Why the hype
_ What to innovate
_ How to be an intrapreneur
An entrepreneur is someone who, through
his or her skills and passion, creates a
business and is willing to take full
accountability for its success or failure.
An intrapreneur, on the other hand, is
someone who utilizes his or her skill,
passion and innovation to manage or
create something useful for someone else’s
business... with entrepreneurial zest(http://www.ourknowledge.asia/our-knowledge-blog/entrepreneur-or-intrapreneur-whats-the-difference)
ENTREPRENEUR VS. INTRAPRENEUR
Intrapreneur
_ Hold in high regard
the existing processes
they are disrupting
_ Must get buy-in
_ Failure means going
back to the drawing
board
_ Gets a paycheck
Entrepreneur
_ Hold in high regard
time to market,
ideation and
validation
_ Freedom to react on a
whim
_ Failure results in no
paycheck
http://www.slideshare.net/InfoQ/innovation-in-the-enterprise-the-intrapreneurs-behind-the-scene
KMD INTRAPRENEURSHIP
_ Individual and scattered initiatives
_ No corporate policies to support initiatives
_ Idea backlog and upsale
_ Community workshops
_ Customer products
DEGREES OF INTRAPRENEURSHIP
_ End user products
_ Internal products
_ Internal tools
_ Culture
_ Processes
_ Approved / unapproved initiatives
MY EXAMPLES
_ Small tools
_ Internal Q&A site
_ Team experiments
_ Software craftsmanship (workshops)
_ Product innovation
_ Mobile apps
_ Innovation days
_ Ambassadors for company
AGENDA
_ Introduction
_ Intrapreneurship vs. Entrepreneurship
_ Why the hype
_ What to innovate
_ How to be an intrapreneur
INTRAPRENEUR DNA
_ Is passionate (learns new languages, reads
books, develops in their spare time, etc.)
_ Curious and wants to automate/be smarter
_ Self-reliant and not afraid to go against the
stream
_ Good at communication and compromises
_ Ensuring buy-in
_ Willing to make sacrifices
INTRAPRENEUR EFFECTS
_ Better customer relations
_ Catches problems before customers do
_ Focus on both the big picture and small details
_ Reduce costs
_ Higher employee satisfaction
_ Other?
RECOMMENDATION
_ Get approval from line manager
_ Find people to help you
_ Be ready to work underground
_ … Or find strategic allies
_ Do any task regardless of your job description
_ Honor your sponsors!
WHAT CAN YOU DO?
_ Be engaged/passionate about your company
_ Always look for things to automate/improve
_ Engage in networks
_ Find proactive leaders
_ Facilitate innovation camps
_ Arrange hackathons
WHAT CAN YOU DO?
_ Share your passion and knowledge
_ Prototype and get sponsors
_ Learn idea pitching
_ Lean startup
_ Lean development (Kaizen)
SACRIFICES
_ Lower performance
_ Be fired / be reprimanded
_ Work extra hours
_ Might not get direct credit
WHAT’S IN IT FOR ME?
_ Usually more requested
_ Better network
_ Better job offerings
_ Better recommendations
_ Better salary
TL;DR
_ A successful intrapreneur performs other roles
of value without them necessarily being in their
job description
_ A successful intrapreneur is passionate, self-
relaint, and not afraid to make sacrifices
_ A successful intrapreneur respects, but does
not fear disrupting existing corporate processes