INTERNATIONAL SUMMIT AUGMENTED SUMMIT ... Germany AUGMENTED REALITY ... Challenge in the automotive marketing/sales sector How will augmented/virtual reality

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  • INTER NATI O NAL SUM M IT5 and 6 October 2015 in Cologne, Germany

    AUGMENTED REALITY in the Automotive Industry

    Simultaneous Translation: German English

    Main Topics will be: AR from production to sale Wearables: Efficiency increase and usage AR for process optimization Instruction and documentation Future sales with AR

    The first and

    only conference

    focused on AR

    in the automotive

    industry Network, exchange and

    get new insights from AR experts

    from leading companies

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    Listen to presentations by e.g.:

  • Advisory Board: Target Group of this conference:CEOs, Managing Directors, Technical Directors, Operations Managers, Project Managers and Executives in the automotive manufacturing and supplier industries, dealing with: Business Development Design Engineering Production Maintenance / Service Marketing Sales Aftermarket

    Meet also representatives from: Content Providers Hard- and Software Providers Consultancies Research Institutions

    EUROFORUM INTERNATIONAL SUMMIT

    Prof. Gerrit Meixner, Director at Usability andInteraction Technology Laboratory (UniTyLab), Heilbronn University

    Jrgen Lumera, Director Global TIS Productmanagement and Innovation, Bosch Automotive Service Solutions GmbH

    Stefan Krilla, Head of International Catalogue Management & Product Placement, Volkswagen AG

    Oliver Vogt, Head of Design, Semcon Mnchen GmbH

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  • FIRST DAY, MONDAY, 5 OCTOBER 2015

    PROGRAMME

    9.00 Registration 9.30 Welcome address by EUROFORUM and the chairman

    Prof. Gerrit Meixner, Director at Usability and Interaction Technology Laboratory (UniTyLab), Heilbronn University

    9.45Digital Transformation @ Mercedes-Benz Vans Virtual Reality (Powerwall, Cave, VR glasses), Mixed Reality, Augmented Reality (tablets, smartphones) in the development process, production and salesDr Lina Longhitano, Manager Support CarIT and New Technologies, Virtuelles Fahrzeug MB Vans & Innovationsmanagement, Daimler AG

    10.15Putting wearable displays to work in the enterprise Some myths and realities of wearable technologies The right wearable device for the Job An outlook to the future

    Dr Matthias Ziegler, Emerging Technology Innovation Lead ASG, Accenture GmbH

    10.45How to introduce AR into your complete product portfolio and lifecycle? Applying AR in a large scale what does it mean? What are the challenges to introduce AR into an existing process?

    How to overcome those challenges? Where to apply AR to gain maximum benefit?

    Jrgen Lumera, Director Global TIS Productmanagement and Innovation, Bosch Automotive Service Solutions GmbH

    11.15 Q&A11.45 Networking break

    12.15Wearables how they improve cars, enabling new features and new designs Enable safety Eyes on road Leisure

    Ashutosh Tomar, Principal Engineer Technical Strategy, Jaguar Land Rover

    12.45Augmented reality for design and engineering Demonstration of high-quality models Bleeding edge when it comes to shading and texturing Interface design for navigation and configuration

    Oliver Vogt, Head of Design, Semcon Mnchen GmbH

    1.15 Q&A1.30 Networking lunch

    2.45Augmented reality in the vehicle integration AR for hardware verification, e.g. body components AR at mock-up installation Optimizing wiring harness routing with AR Technical layout of bowden cables with AR

    Hermann Gro, Teamleader Vehicle Integration, Adam Opel AG

    3.15Model driven tracking processes, target-performance comparison and calibration procedure for head-mounted displays Computer vision based test methods Use of range cameras See-Through Displays

    Dr Ulrich Bockholt, Head of Virtual and Augmented Reality, Fraunhofer Institute for Computer Graphics Research IGD

    3.45Job instruction and documentation in the AUDI A8 production line using SmartGlasses Functional testing and initial vehicle start-up supported with SmartGlasses

    Mobile maintenance and calibration guided with SmartGlasses Potential of SmartGlasses for supporting workers

    Sebastian Rauh M.Sc., Research Associate, Heilbronn University

    4.15 Q&A

    4.45 EXPERTS CORNER: Meet the experts in a quiet atmosphere to ask your personal questions or deepen the discussion!

    5.15 Efficiency increase with SmartGlasses in logistics Insights into practical deployment of xPick SmartGlasses in logistics Pick-by-vision projects Value add of wearable computing technology

    Dr Hendrik Witt, CEO, Ubimax GmbH

    5.45Augmented reality in the automotive industry a new tool to optimize processes State of the art: where do we stand technologically Practical use cases in the automotive industry maintenance, prototyping, assembly, and sales support

    Benefits and ROIThomas Perpre, Director Commercial & Marketing, Sebastian Kndel, Technical Director, Diotasoft S.A.S

    6.15 Q&A6.30 End of the first conference day

    7.00 Evening event: EUROFORUM invites you to a get together in a relaxed atmosphere to deepen your con-versations and make new contacts.

  • SECOND DAY, TUESDAY, 6 OCTOBER 2015

    8.30360 virtual testdrive Visualisation of light with rayfiles Virtual test run with 360 video Presentation with Oculus Rift

    Martin Wink, Business Development Manager VR, AR and Apps, Feynsinn EDAG Production Solutions GmbH & Co. KG

    9.00A customer live experience at the point of sale with Volkswagen seeMore (strategic approach) Building the bridge between print and digital Using newest augmented reality technology for a real customer live experience

    Generating leads by using an integrated dealer search Raising awareness by implementing social media functionalityStefan Krilla, Head of International Catalogue Management & Product Placement, Volkswagen AG

    Clemens Kirner, CEO, card emotion

    9.30Learn, Share and Do Agile augmented reality for training and services Fast content creation Digitalization of expertise Knowledge transfer with augmented reality Agile deployment of AR

    Prof. Didier Stricker, Augmented Vision, German Research Center for Artificial Intelligence GmbH

    10.00 Q&A10.30 Networking break

    11.00Qualcomm Vuforia is driving augmentedreality into the future

    N.N., Qualcomm Vuforia

    11.30Automotive future sales Impact of new technologies Challenge in the automotive marketing/sales sector How will augmented/virtual reality influence the marketing/sales processes

    What can we expect for automotive future salesArchontis Moldavanidis, Senior Manager, MHP A Porsche Company

    12.00 Q & A12.30 Networking Lunch

    1.30 ROUND TABLE SESSION Join in the discussions at hosted theme-tables. Write, draw or sketch your thoughts and ideas. Switch between theme-tables take your ideas forward!

    INTERACTIVE: get involved and discuss topical issues with industry colleagues

    CREATIVE: new ideas and approaches shared know -ledge for a wider perspective

    INNOVATIVE: the future at a glance developing ideas with other experts

    2.30 Networking Break

    2.45Harmans Augmented Navigation Platform The Convergence of in-car Navigation and ADAS Immersive driver information system with embedded computing power and modern algorithms

    Intelligent Systems and natural user interfaces Seamless and reliable experience for drivers

    Alon Atsmon, VP Technology Strategy, Harman International

    SPOTLIGHT SESSION3.15This could be your speaker slot!This speaker slot is an ideal opportunity to present in front of the participants of the conference your latest product or service. If you are interested please contact us.

    3.45 Q&A4.00 End of the conference

    topical issues with industry colleagues

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    AUGMENTED REALITY in the Automotive Industry

    INFOLINE

    +49 (0)2 11.96 8639 01For further information please contact:

    CUSTOMER SERVICE AND REGISTRATION

    Jeremy JungmannPhone: +49 (0) 211.96 8639 01registration@euroforum.com

    SPONSORING AND EXHIBITION

    Mahmut ElinSales ManagerPhone: +43 1 581 0874mahmut.elcin@euroforum.com

    CONCEPT AND CONTENT

    Gl YeilyurtSenior Conference Managerguel.yesilyurt@euroforum.com

    Prof. Gerrit Meixner, Director at Usability andInteraction Technology Laboratory (UniTyLab), Heilbronn University

    Dr Ulrich Bockholt, Head of Virtual and Augmented Reality,Fraunhofer Institute for Computer Graphics Research IGD

    Clemens Kirner, CEO, card emotion

    Dr Lina Longhitano, Manager Support CarIT and New Technologies, Virtuelles Fahrzeug MB Vans & Innovationsmanagement, Daimler AG

    Sebastian Rauh M.Sc., Research Associate, Heilbronn University

    Prof. Didier Stricker, Augmented Vision,German Research Center for Artificial Intelligence GmbH

    Dr Matthias Ziegler, Emerging Technology Innovation Lead ASG, Accenture GmbH

    Dr Hendrik Witt, CEO, Ubimax GmbH

    Alon Atsmon,VP Technology Strategy, Harman International

    Archontis Moldavanidis, Senior Manager,MHP A Porsche Company

    Jrgen Lumera, Director Global TIS Productmanagement and Innovation, Bosch Automotive Service Solutions GmbH

    Thomas Perpre, Director Commercial & Marketing, Diotasoft S.A.S

    Ashutosh Tomar, Principal Engineer Technical Strategy,Jaguar Land Rover

    Sebastian Kndel, Technical Director, Diotasoft S.A.S

    Oliver Vogt, Head of Design, Semcon Mnchen GmbH

    Martin Wink, Business Development Manager VR, AR and Apps, Feynsinn EDAG Production Solutions GmbH & Co. KG

    Hermann Gro, Teamleader Vehicle Integration, Adam Opel AG

    Stefan Krilla, Head of International Catalogue Management &Product Placement, Volkswagen AG

    YOUR TEAM OF EXPERTS

    EXHIBITOR

    ASSOCIATE SPONSOR

    Diotasoft is a software company providing Augmented Reality solutions for the industry. The Diota Player enables its industrial partners to create simply and intuitively AR experiences, in

    direct connection with the PLM, and with tangible ROI in the fields of maintenance, production, training.

    DIOTASOFT S.A.S. | 15 Avenue Emile Baudot 91300 Massy, France | www.diotasoft.com

    Bosch is a pioneer and trendsetter in terms of Augmented Reality applica-tions for the automotive sector. At the same time, it is the first company

    providing a platform for the industrialization of Augmented Reality, the Common Augmented Reality Platform CAP. In an easy and fast manner, it facilitates the integration of digital and visual contents into, for instance, technical documentations. Of course all sectors of a company can take advantage from it.

    Bosch Automotive Service Solutions GmbH | Parkring 4 | 85748 Garching, Germany | oe.bosch-automotive.com

  • www.euroforum.de/augmentedwww.euroforum.de/newswww.twitter.com/euroforumPR www.facebook.com/euroforum.de

    www.euroforum.de/registration/p1106825E-Mail: registration@euroforum.comPhone: +49 (0)2 11.96 8639 01

    VENUEAmeron Hotel Regent KlnMelatengrtel 15, 50933 Cologne, GermanyPhone: +49 (0) 221 5499-0In the conference hotel, there is a limi ted allocation of rooms available at a reduced price. Please arrange the room reservation directly with the hotel quoting the reference Euroforum event.

    At the first evening of the conference, the Ameron Hotel Regent Kln invites you to a welcome drink.

    DATA PROTECTION. EUROFORUM Deutschland SE uses the data collected in connection with your order and use of our services and products within the applicable legal limits for the purpose of performing our services, and to provide you with information by post and e-mail about further offers by us, companies of our Group or co-operation partners, which are similar to the services of which you availed yourself previously. If, during the use of the data, it is transmitted to countries lacking an adequate level of data protection, we will create sufficient guarantees to protect the data. Furthermore, we will use your data if you have given us your consent to do so. You may object to the use of your data for advertising purposes or to being contacted by email or fax at any time by contacting EUROFORUM Deutschland SE, Postfach 11 12 34, 40512 Dsseldorf, Germany. Our customer services (Phone: +49 (0)2 11.96 8633 33) shall be pleased to accept requests for changes.

    A substitute may attend in your place at no additional cost. The fee covers full conference documentation.

    YOU CANNOT ATTEND?The forum documents are available two weeks after the conference at the price of 399.[For more information: +49 (0)2 11. 96 86 39 01]

    You can find our terms and conditions here: www.euroforum.de/agben

    PREISE

    [P

    1106

    825M

    012]

    5 and 6 October 2015 Price

    Augmented Reality in the Automotive Industry [P1106825M012] 2,099*

    * plus VAT per person

    registration codeYour personal

    Registernow

    online!

    AUGMENTED REALITY in the Automotive Industry

    I N TER NATI O NAL SUM M IT5 and 6 October 2015 in Cologne, Germany

    The first and only conference

    focused on AR in the automotive

    industryNetwork,

    exchange and

    get new insights

    from AR experts

    from leading

    companies

    NEED TO UPDATE YOURCONTACT DETAILS? Please call us or send an e-mail:Phone: +49 (0) 2 11.96 86 33 33Email: info@euroforum.com

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    Text1: Internet-PDF

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