international media kit 2018 advertise with us -...
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INFOFISH International | 2018 | Media Kit 1
ADVERTISEWITH US
ii.infofish.org
A joint publication of theGLOBAL FISH INFONETWORKS
INFOPESCA • INFOFISH • INFOPECHE • INFOSAMAK • EUROFISH • INFOYU
For more information, contact: [email protected]
MEDIA KIT 2018
INFOFISH International
INFOFISH International | 2018 | Media Kit2
published since
1981specified readers
100+countries
OVERVIEW//INFOFISH International is the proven, long
standing international magazine for the fish
industry. Published since 1981, it is read by prime
specifiers, key decision makers, and purchasers
from over 100 countries involved in :
• Fish marketing (Distribution & Trade)
• Aquaculture
• Processing (value addition & quality control)
• Fishery and product development.
• Consultancy and advisory services
BUSINESS ACTIVITY BREAKDOWN (%)Seafood Producessors ................................................................ 41% Aquaculture / Producers ............................................................. 20%Fishing / Vessel Operators .......................................................... 8%Suppliers / Manufacturers ........................................................... 9%Research / Training Institutions ................................................... 6%Government Agencies ................................................................ 4%Others ......................................................................................... 12%
INFOFISH International | 2018 | Media Kit 3
INFOFISH International | 2018 | Media Kit 3
CIRCULATION BREAKDOWN//A strong presence in the Asia Pacific Region
Target all industry stakeholders. The magazine is delivered to subscribers, qualified individuals, producers, associations, companies and organizations.
• Print copies : 4 200 / copies.
• Readership : Each issue reaches almost 11 000 readers. 69% are distributed in Asia. *online(digitalversion)&offline(hardcopy)
Advertisers in INFOFISH International benefit from:• Proven, long standing - Over 30 years of publication by the global FISHINFO NETWORK
• Unmatched advertising rates
• Continuous advertiser support through the INFOFISH Register of Companies, the acknowledged clearing
house for industry and trade information.
• Inquiries received for specific equipment, supply or service, are matched with registered companies
supplying such products/services.
• More than 50 inquiries related to all aspects of fisheries are received each month
• Product review/editorial feature to further support your advertising programme
• Bonus distribution at major international events, for maximum exposure
• Full colour production
The circulation of the magazine (distributed by region):
BUSINESS ACTIVITY BREAKDOWN (%)Seafood Producessors ................................................................ 41% Aquaculture / Producers ............................................................. 20%Fishing / Vessel Operators .......................................................... 8%Suppliers / Manufacturers ........................................................... 9%Research / Training Institutions ................................................... 6%Government Agencies ................................................................ 4%Others ......................................................................................... 12%
16%Europe
69%Asia Pacific
10%North America
2%Middle East
2%Africa
1%Latin America& Carribbean
INFOFISH International | 2018 | Media Kit4
ISSUE FISH AS FOOD (Aquaculture; food
security for smallscale communities; food safety; value addition; new food
products from fishery species)
MARKETING & TRADE (Export/import trade of fishery products; international market
access; trade barriers; developments in consumer
demand)
SUSTAINABILITY (Management of fishery &
cultured stocks; Sustainable commercial aquaculture; IUU fishing; Post-harvest
losses)
GLOBAL (Policies/overviews/expert
opinons on production through processing and marketing; sustainability;
certification & traceability)
REGULAR FEATURES
• Market Barometer
• Market Trends
• Commodity Updates (Seaweed, tuna, fishmeal, shrimp, pangasius, milkfish, cephalopods)
• Industry Notes
• Innovations
• Equipment & supplies
• Publications
• Diary of events
• Advertisements
1/2018 (Jan/Feb)
Deadline: 1 Dec 2017
• Seaweed supporting coastal communities
• China rising
• Expectations for markets and trade
• Tuna in the global food supply chain
• Tracking global commercial fisheries through the internet
2/2018 (Mar/Apr)
Deadline: 1 Feb 2018
• Local alternatives for aquafeeds in selected Asia Pacific countries
• International marketing strategies for the Maldives seafood industry
• Markets in the Middle East
• Sustainable offshore mariculture
• World fisheries & aquaculture
• Women in the global seafood industry
3/2018 (May/June)
Deadline: 1 Apr 2018
• Management of bacterial diseases in aquaculture
• Branding of seafoods
• Global tuna marketing trends
• Climate Change: Impacts on ecosystems and fisheries
• Post-crisis: Rebuilding lives through fisheries
4/2018 (July/Aug)
Deadline: 1 June 2018
• Biosecurity in controlled systems
• Culture technologies for food security
• Live fish trade in ASEAN
• Asia develops a taste for salmon
• IUU fishing measures in the Pacific
• One-by-one tuna fishing: challenges and prospects
• Gender in Tuna Fisheries
5/2018 (Sep/Oct)
Deadline: 1 Aug 2018
• Best practices in smallscale aquaculture
• Innovative and technological developments in aquaculture
• The seafood snacks market in Southeast Asia
• Microplastics in fisheries and aquaculture
• Global standards in fshmeal and fishoil production
6/2018 (Nov/Dec)
Deadline: 1 Oct 2018
• Meeting the challenges in inland fisheries
• Tuna jerky from by-products
• Ornamental fish farming and trade
• The EU market for mussels
• Global sustainable fisheries management and biodiversity conservation
• Decent work and employment in fisheries and aquaculture
EDITORIAL PLAN 2018
A joint publication of theGLOBAL FISH INFONETWORKS
INFOPESCA • INFOFISH • INFOPECHE • INFOSAMAK • EUROFISH • INFOYU
INFOFISH International | 2018 | Media Kit 5
Print Display Advertising (Size & Rates)**Price quoted are per issue, expressed in USD and 4 colour advertisement.
Two - Third Page{ 120mm x 250mm }
Full Page{ 210mm x 275mm }
Half Page Vertical{ 120mm x 180mm }
One-Third Page Box{ 120mm x 120mm }
One-Third Page Vertical
{ 55mm x 250mm }
Quarter Page Horizontal
{ 180mm x 60mm }
Quarter Page Box{ 88mm x 115mm }
Half Page Horizontal{ 180mm x 120mm }
No. of insertionsbooked per year ( times ) 1- 2 3-4 5-6
Full page (210mm x 275mm) 990 890 790
Two-third page (120mm x 250mm) 890 750 670
Half Page (180mm x 120mm) 710 640 570
One-third page (120mm x 120mm) 610 540 480
Quarter page (180mm x 60mm) 480 430 380
Published in Malaysia byINFOFISH1st Floor, Wisma LKIMJalan Desaria, Pulau Meranti47120 Puchong, Selangor DEMalaysiaTel: (603)8066 8112 Fax: (603)8060 3697E-mail: [email protected] Website: www.infofish.org
Editorial & Advertising CoordinationZainah [email protected]
Design and LayoutMohd Syahir Zahardin, Aftar Aris
INFOFISH International | 2018 | Media Kit6
ONLINE ADVERTISEMENT RATESHome Page: Ads Rates.
ADVERTISEMENT PAGE ADVERTISEMENT SIZE PRICE (Per Month)
Home page - Headline - 352 (w) x 252 (h) US $ 400 (Per Month)
Home page - Sidebar - 295 (w) x 75 (h) US $ 300 (Per Month)
Home Page - Bottom - 822 (w) x 232 (h) US $ 280 (Per Month)
Events Page: Ads Rates.ADVERTISEMENT PAGE ADVERTISEMENT SIZE PRICE (Per Month)
Event Page - Event List - 800 (w) x 310 (h) US $ 380 (Per Month)
Event page - Sidebar - 295 (w) x 75 (h) US $ 100 (Per Month)
INFOFISH Directory Page: Ads Rates.ADVERTISEMENT PAGE ADVERTISEMENT SIZE PRICE (Per Month)
Directory page - Headline - 800 (w) x 250 (h) US $ 480 (Per Month)
Directory page - Sidebar - 295 (w) x 75 (h) US $ 100 (Per Month)
Directory Page - Profile List(Company Detail) - 250 (w) x 173 (h) US $ 50 (Per Month)
*Foradvertisementposition,pleaserefertoDirectoryHeadlineBannerpage
Summary per view
Web Banner Advertising (Size & Rates)**Price quoted are per issue, expressed in USD and 4 colour advertisement.
14.31%
10.53%
8.86%
3.88%
3.60%
3.51%
3.05%
2.95%
2.49%
2.49%
Rows 1 - 10 of 89
Location
Oct 4, 2017 - Oct 31, 2017
Map Overlay
Summary
1,083% of Total: 100.00% (1,083)
1,083% of Total: 100.00% (1,083)
1. Malaysia 155
2. United States 114
3. India 96
4. United Kingdom 42
5. Singapore 39
6. Spain 38
7. Iran 33
8. Italy 32
9. Philippines 27
10. Solomon Islands 27
11 155155
Country Sessions Sessions
© 2017 Google
All Users100.00% Sessions
infofish.org
All Web Site Data GO TO REPORT
Filter Summary View Sessions Pages / Session Avg. Session Duration
Today 5001 51.02% 2.67 25.31
Yesterday 8096 96.97% 1.33 28.03
This Week 28661 78.26% 1.39 60.39
This Month 5001 78.57% 3.14 25.31
Last Month 255604 38.46% 1.23 301.20
Total Year 2351027 40.00% 1.40 800.40
INFOFISH International | 2018 | Media Kit 7