intelligent business operations: powering the smarter business/media/files/s/... · 2017-02-22 ·...

©2014 Software AG. All rights reserved. For internal use only. 1 |

Dr. John Bates

CTO Intelligent Business & Big Data

Darmstadt

February 11th, 2014

Intelligent Business

Operations: Powering the

Smarter Business


Safe harbor

This presentation contains forward-looking statements based on beliefs of

Software AG management. Such statements reflect current views of Software AG

with respect to future events and results and are subject to risks and

uncertainties. Actual results may vary materially from those projected here,

due to factors including changes in general economic and business conditions,

changes in currency exchange, the introduction of competing products, lack of

market acceptance of new products, services or technologies and changes in

business strategy. Software AG does not intend or assume any obligation to

update these forward-looking statements.

©2014 Software AG. All rights reserved. For internal use only. 3 | 3 |

What is IBO?

“Intelligent Business Operations are a style of work in

which real time analytic and decision management

technologies are integrated into the transaction-executing

and book-keeping operational activities that run the

business”

Gartner. March 2011

W. Roy Schulte, Janelle B. Hill, Nigel Rayner

Gartner’s definition focuses on operational effectiveness


Software AG vision

• We extend the Gartner vision, enabling

organizations to seize operational AND

revenue opportunities to execute

intelligent actions at the right-time

• Software AG’s IBO is a platform that

leverages process & business data to

enable intelligent action

We extend Gartner’s vision to seize business AND operational advantage

IBO exposes the data of the business as insight to enable intelligent action

BPM exposes the functions of the

organization as processes

SOA exposes the capabilities of the systems as services

©2014 Software AG. All rights reserved. For internal use only. 5 | Seize opportunities & avoid crises amidst explosive complexity

The problem: a new class of emerging streaming

decision-centric application requirements

Internet

Mobility

The Internet of Things

Industrial Internet

Location Sensing

Wearable Devices

Streaming

Social Media

In Memory Compute

Event Driven

iBPMS

SOA / BPM

Distributed Computing

Mainframe

Client Server

Big Data,

Fast Data,

Process Data,

Transaction

Data

Time window

to analyze &

act

Complexity of

Intra-Enterprise

informaton

Complexity of

Extra-Enterprise

informaton Smart

decisions


Traditional Business

Intelligence

Strategic and

Tactical

decisions

Periodic Reports

Ad Hoc BI Analytics

Traditional BI

Statistical Analytics

Data Mining

Other off-line Analytics

Continuous

Embedded

Analytics

Run-the-business Operational Systems

Capture Event

Data “in motion”

Intelligent Business Operations

Store data

“at rest”

Data Mart/ Warehouse

Take Action

(Operational

Decisions)

IBO Complements Traditional BI with Continuous

& Actionable Real-time Analytics


Why is this relevant?

• Our customers need to innovate

at ever increasing pace to hold

back competition and gain

market lead

• They are unable to halt IT

operations & business-as-usual

activities while this is done

• IBO allows incremental change to

improve business effectiveness

while leaving their critical

systems running

IBO enables organizations to create next generation of business apps

Continuous

Seize Real-time

Optimization

Revenue

Opportunities

Continuously

Manage

Risk

Real-time

Visibility


Smart Shipping Logistics

Ship Movements (Sat)

Ship reporting

Port Messages

Detect a ship passing a certain area,

determine the relevance

Start appropiate

process

Real-time and historic/enriched

information on ships

Real-time access

to ships’

inventories and

planning schedules

Real-time tracking

of all entities,

highlighting

efficiencies and

predicted problems

Convey data reliably

from the remote ships

& dock side machines


Cox saves $millions per year through avoiding

unnecessary “truck rolls”

Set top box signals

Equipment Locations

Fault reports

Truck rolls

Weather Patterns

Visualize status & address

impending problems Analyze fault reports;

Identify unusual

patterns Correlate geospatial

patterns of fault reports;

identify likely common

downstream faults


Trades

Quotes

News

Trader Behavior

Social Media

Citi Avoids Regulatory Fines & Resolves Suspicious

Trading Activity Proactively

Unusual trading activity just

before news release suggests

insider trading

Notify relevant

Compliance

Officer

Compliance staff

visualize trade

abuse alerts; drill in

to investigate


Thank You for Using

Our Credit Card. We

are offering 2% APR

finance over 60

months on this TV to

loyal bank customers.

Click here to accept.

Real-time, One-to-One Marketing

Intelligent Marketing Offers

Purchase flat screen TV at partner store using bank credit card

Low current account balance

History of response to attractive credit offers

Push payment plan to mobile phone


Enjoy 15%

discount off any

main meal at

Sports Bar Diner

in Wellington Mall

this lunchtime

Real-time, One-to-One Marketing

Location and Context-Aware Promotions

Customer who likes Sports enters a Mall

Partner “Sports Bar Diner” has capacity

Push offer of 15% off any main meal this lunchtime

if you pay with DBS credit card

Customer location detected entering

Mall


Software AG Enables Massive Scale Personalization

for the Wearable Revolution


Identify ships ahead of

schedule immediately &

reduce speed to minimize

carbon footprint

Real-time

Visibility

Continuously correlate

cable fault patterns to

minimize individual truck

rolls & save $$$

Continuous

Optimization

Identify and mitigate

potential regulatory

violations before they

make the headlines

Continuously

Manage Risk

What can our customers do with IBO?

Intelligent Business Operations delivered

Apply marketing

promotions to the right

customers at the right

time

Seize Revenue

Opps


MOBILE CLOUD

SOCIAL BIG DATA

Agile Inte

gra

tion &

Auto

mati

on

Adding “Smart” to the Digital Enterprise

Business

Processes Mobile

events Financial &

News Events

Social

Media

$ £ € ¥

Sensor &

machines

Busi

ness

Pro

cess

Managem

ent

Hadoop Business

Intelligence

What are the

requirements to

deliver a Digital

Intelligence Layer?


MOBILE CLOUD

SOCIAL BIG DATA

Agile Inte

gra

tion &

Auto

mati

on


Busi

ness

Pro

cess

Managem

ent

Agile

Apps

In-Memory Data Management & Connectivity

Real-time Decisions

Proactive Alerts Dashboards & Visualization

Intelligent Actions

Streaming Analytics

Streaming Analytics

Historical Pattern Discovery

Process Analytics

Business

Processes Mobile

events Financial &

News Events

Social

Media

$ £ € ¥

Sensor &

machines

Hadoop Business

Intelligence


MOBILE CLOUD

SOCIAL BIG DATA

Agile Inte

gra

tion &

Auto

mati

on


Busi

ness

Pro

cess

Managem

ent

Agile

Apps

In-Memory Data Management & Connectivity

Real-time Decisions

Proactive Alerts Dashboards & Visualization

Intelligent Actions

Streaming Analytics

Streaming Analytics

Historical Pattern Discovery

Process Analytics

Business

Processes Mobile

events Financial &

News Events

Social

Media

$ £ € ¥

Sensor &

machines

Hadoop Business

Intelligence

PPM

Big Memory & Universal Messaging

Optimize Presto Apama


Why Software AG IBO?

• Reinventing analytics

and decisions with in-

memory techniques

• Historic, streaming and

predictive analytics

• Enabling rapid

response at scale

across mobile, social

and big data

Software AG’s IBO solves

problems that others

cannot

• Reduce point

applications with

common IBO platform

• Best time-to-value and

lowest cost to change

for new solutions

• Scale up seamlessly on

minimal commodity

hardware

Faster time-to-value,

reduced complexity &

cost

• IBO works well in

Software AG

environments

• It also works great in

other environments

And firms can leverage

existing investments

Whole is greater than sum of parts


IBO Products, Blueprints & Solutions Real-

tim

e

Pers

onalizati

on

Customer Experience

Management

Apama Universal Messaging Optimize PPM Presto

Big Memory Web Sessions Quartz

E2E Process Assurance

Business Acceleration

Real time Fraud

Prevention

M2M Operational Intelligence

Risk & Compliance Monitoring

eTrading

Real-

tim

e

Pro

moti

ons

Om

ni-

Channel

Fulf

illm

ent

Mult

i-ti

er

Supply

Contr

ol

Ord

er

Perf

. O

pti

miz

ati

on

Fast

er

eCom

m

For

Reta

il

Main

fram

e

Off

load

ATM

Fra

ud

Dete

cti

on

Anti

-money

Launderi

ng

Sm

art

Gri

d

Analy

tics

Energ

y T

heft

D

ete

cti

on

M2M

Pro

cess

O

pti

miz

ati

on

Mark

et

Surv

eilla

nce

Rogue T

rader

Monit

ori

ng

Pre

-tra

de

Ris

k

FX e

Com

merc

e

Alg

ori

thm

ic

Tra

din

g

IBO Products

IBO Blueprints

IBO Solutions

Products, Solution Blueprints & Solutions


Market Surveillance and Monitoring

• Capital Markets

• Bank, broker, exchange or regulator

• Head of Compliance Who?

• Identify fraudulent (or risky) activities before they impact financial performance or threaten reputation

• Prison sentences for Directors if insufficient systems are in place Why?

• Apama Cap-Markets Foundation + MSM Solution

• Also, BigMemory for scale, Presto for visualisation

What?

• Yes! Proven track record in cap-markets. Large installed base. Preferred choice for trading. Industry knowledge available in IBO and field

Why Us?

IBO

Solu

tion

Mature Solution Accelerators


Customer Experience Management

• Telco / General Retail & Finance / Credit-card provider/issuer

• Any organisation with large customer base

• Chief Marketing Officer / Head of Loyalty Who?

• Target customers at right time with right promotion to increase offer conversion rates, improve customer satisfaction and generate increased revenues

Why?

• Apama, BigMemory, Presto, webMethods Mobile Suite, Universal Messaging, CEM blueprint, Agile Apps + others

What?

• Yes! Complete set of infrastructure capabilities. Demonstrable framework. Ahead of competition. Great pipeline of early-stage opportunities

Why Us?

IBO

Blu

epri

nt

Blueprints with common use case patterns


Blueprint: Business acceleration

• Any SAG customer (or ehcache open source downloader)

• Head of Online / Head of Customer Services / Call-centre manager Who?

• Web applications/portals often built on top of enterprise infrastructure that does not scale easily/cheaply.

• In-Memory improves response times and customer-satisfaction Why?

• BigMemory plus Presto for visualisation What?

• Yes! Large global footprint of BigMemory reference customers available. Simple implementation for most web-apps

Why Us?

IBO

Blu

epri

nt

Blueprints with common use case patterns


Manage mounting Big Data challenges (e.g. internet of things) and the shrinking time-window to act (e.g. real-time fraud detection)

Combine historical, real-time and process analytics to seize operational AND revenue opportunities

Software AG IBO adds Visibility and a “Digital Intelligence Layer” to the digital enterprise

Software AG IBO offers real-time visibility, continuous optimization, and continuous management of risk

Software AG IBO gets you to market quicker with common infrastructure, solutions and exceptional scalability on commodity hardware

IBO at a glance

IBO enables organizations to create next generation of business apps


Dr. Gareth Smith

Director Product Management

Darmstadt

February 11th, 2014

IBO Demonstration

intelligent business operations: powering the smarter business/media/files/s/... · 2017-02-22 ·...

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