integrating social media into the introductory psychology course

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INTEGRATING SOCIAL MEDIA INTO THE INTRODUCTORY PSYCHOLOGY COURSE Laura Freberg California Polytechnic State University, San Luis Obispo

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Integrating Social Media into The introductory Psychology Course. Laura Freberg California Polytechnic State University, San Luis Obispo . WHAT SOCIAL MEDIA REALLY LOOKS LIKE…. 2012 and the future— We are becoming a more - PowerPoint PPT Presentation

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Page 1: Integrating Social Media into  The introductory Psychology Course

INTEGRATING SOCIAL MEDIA INTO THE INTRODUCTORY PSYCHOLOGY COURSE

Laura FrebergCalifornia Polytechnic State University, San Luis Obispo

Page 2: Integrating Social Media into  The introductory Psychology Course

WHAT SOCIAL MEDIA REALLY LOOKS LIKE…

Page 3: Integrating Social Media into  The introductory Psychology Course

2012 and the future—We are becoming a more universal, diverse, connected, engaged,

and social community.

Page 4: Integrating Social Media into  The introductory Psychology Course

What is social media?Social media combines “a wide range of online, word-of-

mouth forums including blogs, company sponsored discussion boards and chat rooms, consumer-to-consumer e-mail, consumer product or service ratings websites and forums, Internet discussion boards and forums, microblogs” (Mangold & Faulds, 2009, p. 358). Social media integrates technology & social

interaction with pictures, videos, words, and audio.

It allows people to share different perspectives and information / stories / experiences among online communities

Social media adds a voice for the user.

Page 5: Integrating Social Media into  The introductory Psychology Course

William James on Teaching “…in teaching, you

must simply work your pupil into such a state of interest in what you are going to teach him that every other object of attention is banished from his mind.” –William James

Page 6: Integrating Social Media into  The introductory Psychology Course

Why Use Social Media?o Social Media Revolution 2011:

http://www.youtube.com/watch?v=3SuNx0UrnEo

o Students are already doing this (beat them or join them)

o Their world, both social and work-related, will use social media

o Opportunities for teaching critical thinking and information competency

o Ability to capture real-time social behavior.

Page 7: Integrating Social Media into  The introductory Psychology Course

Opportunities in Social Media

Knowledge Sharing• Blogs• Microblogs• Ex. Twitter,

Wordpress, Blogger

Life Sharing• Photos &

Videos• Social

Convergence• Crowdsourcin

g• Ex. YouTube,

Flickr, Wikis

Social Networking• Connect• Interact• Social media

life• Ex. Facebook,

Google+

Business Networking• Connect• Geolocation• Interact • Ex. Linkedin,

Foursquare

Community Building• Collaborate• Collect• Ex. Ning

(social networking communities)

Page 8: Integrating Social Media into  The introductory Psychology Course

Some Starting Points…. Twitter

Class accounts Questions and answers Follow key Psychologists &

Organizations (e.g. APS, APA) Virtual Office Hours Social Searches

Facebook Virtual office hours Question and answer Share links and news reports Facebook for Educators

Page 9: Integrating Social Media into  The introductory Psychology Course

Google+ Virtual office hours through Google Hangouts Meetings via conference calls Research collaboration Mashable Google + Guide

YouTube and Vimeo Students select videos relevant to course

content Students construct videos

Infographics Prepare infographics to share with class Infographic Database: Visual.ly & Example

Page 10: Integrating Social Media into  The introductory Psychology Course

Quora Questions and answers Analyze who is supplying answers Network with others Emerging Technologies in Mobile QR (Quick Response) codes and

augmented reality Research current trends in this

form of technology How can this technology be used

in Psychology (e.g. Cockroach Phobia & Augmented Reality)

Page 11: Integrating Social Media into  The introductory Psychology Course

Always Something New….

Pinterest had more traffic in January than YouTube, Google+, and LinkedIn.

Use Mashable to get started: http://mashable.com/2011/12/26/pinterest-beginners-guide/

Page 12: Integrating Social Media into  The introductory Psychology Course

How to incorporate social media into research Data Mining

Social mention (All social media) Topsy Analytics (Twitter + Google+)

Collaboration Word Press Tumblr

Content analysis of Quora Post presentations (via Slideshare) and videos

(YouTube or Vimeo) highlighting research Capstone or Senior Projects to create Mobile App

to be used for Psychology research or practice http://www.magmito.com/blog/

Page 13: Integrating Social Media into  The introductory Psychology Course

Best Practices Incorporate social media class policies into the syllabus Become transdisciplinary – work with professionals

in other disciplines who are also incorporating social media into class & research

Spend a little bit of time each day looking at trends in social media to stay current

Lead by example – set up a personal website, start writing a blog, and be consistently active and present on the various social media platforms.

Do consider accessibility for your student population. Educate your department, students, and fellow

colleagues within the Psychology community.

Page 14: Integrating Social Media into  The introductory Psychology Course

Future of Social Media

Baekel. T. (April 27, 2009). Where is everyone? Baekel Online Magazine. Retrieved from http://www.baekdal.com/articles/Management/market-of-information/.

Page 15: Integrating Social Media into  The introductory Psychology Course

Social Media Resources Main resources

Mashable (great social media blog and site): http://mashable.com/

Social Media Classroom Resources: http://socialmediaclassroom.com/community/wiki/participatory-media-teaching-and-learning-resources

Digital Buzz (latest trends in mobile and other digital media): http://www.digitalbuzzblog.com/

The Google of Social Media - Samepoint.com

Another good search engine -Socialmention.com

Social Media Influence (Case studies): http://socialmediainfluence.com/

Psychology and Social Media Resources Pew Research Internet

Resources: http://www.pewinternet.org/

Media Psychology Research Center blog: http://mprcenter.org/blog/

Karen Freberg: [email protected]

Psychology of Popular Media Culture: http://www.apa.org/pubs/journals/ppm/index.aspx

Page 16: Integrating Social Media into  The introductory Psychology Course

QUESTIONS OR COMMENTS?THANK YOU VERY MUCH

Laura Freberg, Ph.D.California Polytechnic State University, San Luis Obispo

[email protected]

Website: www.laurafreberg.comBlog: www.laurafreberg.com/blogTwitter: @lfreberg

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