1Welcome Message

Blaine Warkentine MD MPHOrthopaedic Population Health Entrepreneur

ADRESSPhiladelphia

PHONE

Mobile: 484 684 5287

EMAILorthoblaino@gmail.com

FitnessBuilder PT SurgeryTrackInVivoLink ParviziSurgical PristineSurgical AutonomousID

2

Integrating Digital Health

M M

Facilitating the Episode:

Focused on Improving Outcomes:

Gathering Better Data:

In Engaging the Patient:

By Partnering with Providers:

And Take More Risk:

And Lowering Total Cost:

3Facilitating the Episode

AWARENESS PREPARATION SURGERY RECOVERY OUTCOME

The patient informs themselves on options for their medical problem. Internet and word of mouth are the most common.

Patient sees medical professional who generally attempts a course of conservative management like physical

therapy for a few weeks, months or even years.

Surgical intervention is pursued and the medical device with the

best outcome is utilized.

The patient returns home or to rehab facility followed by rehabilitation to full functional recovery which can take

months to over a year to fully recover.

Validated survey style assessments are done by patient and surgeon. The result is calculated as the

difference from before surgery to after.

4Focused on Improving OutcomesOutcome Innovations

Valued Added Medical Device

Marketing Effectiveness

Consumer EngagementOutcome Management

Outcome Data

• Rehab@home• PROMs• Digital tracking• Engagement • WOM success

5And Lowering Total Cost

Use lessons learned to make improvements and keep moving into the

future solving your customers real needs.

MEDICAL DEVICE

Improved Development

You should have the tools to affect outcomes real time and measurably

improve outcomes.

Successful Outcomes

With your customers helping you drive your sales, optimized at a lower cost with

better results.

Lower Sales Cost

Drive engagement from first interaction to last with the tools and experiences to spread the word.

Better Marketing

Inventory management based on better lead time to case load and customer need.

Less Inventory

Utilize digital for just in time manufacturing and other methods to improve efficiencies.

Efficient Manufacturing

6Gathering Better DataHIGH PROFIT

LOW PROFIT

EPISODE DATANO DATA

S&N

Zimmer Biomet

Your Product

DePuy

Stryker

7By Partnering with ProvidersFactor S&N DePuy Zimmer Stryker You

Breadth of Product + + + + -

Sales Reach + + + + -

Product Quality + + + + +

Expertise & Service + + + + +

Innovative Products + + + + +

Outcome Data + + + + -

Advertising Budget + + + + -

Story to Tell - - - - +Engage the Patient - - - - +

Partner with Provider - - - - +Take Risks - - - - +Be Different - - - - +

Become Digital - - - - +

8In Engaging the Patient SURGERY

RecoveryOutcome

PreparationAwareness

#3

#2

#1

9And Take More Risk

LOSE MARKET SHARE TAKE RISK

COMMODITY GAIN MARKET SHARE

Low

Pro

fitH

igh

Profi

tNo Data Episode Data

Your Product

Support The Bundle

Help your customers take risk over the episode through bundled payments:

• Become a Convener to bundle• Package digital experiences• Get paid based on cost savings• Be at table, instead of on the menu