insurance brands with times internet limited. aviva
TRANSCRIPT
INSURANCE BRANDS WITH
TIMES INTERNET LIMITED
AVIVA
AVIVA INSURANCE CAMPAIGN DETAILS
August’06 till September’07
Portal Page Propert
y Size
Indiatimes.com
Home Page
Pop-under
400*400
Imps BookedImps
Delivered CTR
1,000,000 1,008,747 1.3
Pop-under on Indiatimes.com
Pop-under on Indiatimes.com
Pop-under on Economictimes.com
L I C
LIC Jeevan Surabhi Plan
February’07 till March’07
Portal Page Imps Size
ETHome Page 1000000
300*250
Portal Page Imps Size
ET ROS 1000000 728*90
LIC Jeevan Market Plus
February’07 till March’07
Portal Page Imps Size
ETHome Page 1000000
300*250
ET ROS 1000000 728*90
T O IHome
Page 1000000300*25
0T O I ROS 1000000 728*90
Campaign Site
Size Imp booked
Imp Delivered CTR
IT HP 230x250
100,000 101,142 0.40
IT HP 728x90 100,000 100,630 0.36
IT ROS 240x400
50,000 50,365 0.29
IT Mail 300x600
50,000 50,037 0.25
TOI HP 300x250
100,000 100,659 0.47
TOI ROS 240x400
100,000 100,912 0.58
ET HP 300x250
100,000 100,670 0.27
ET ROS 728x90 100,000 100,401 0.13
LIC Jeevan Mitra
Campaign Site
Size Imp booked
Imp Delivered
CTR
IT HP230x25
0100,000 117,008 0.67
IT HP 728x90 100,000 100,631 0.41
IT ROS240x40
050,000 51,081 0.36
IT Mail300x60
050,000 102,950 0.42
TOI HP300x25
0100,000 100,825 0.45
TOI ROS240x40
0100,000 117,590 1.04
ET HP300x25
0100,000 100,060 0.47
ET ROS 728x90 100,000 117,590 0.19
LIC New Bima Gold
Campaign Site
Size Imp booked
Imp Delivered
CTR
IT HP230x25
0100,000 101,082 0.39
IT ROS240x40
050,000 50,631 0.21
IT Mail300x60
050,000 50, 046 0.32
TOI HP300x25
0100,000 101026 0.42
TOI ROS240x40
0100,000 101237 0.62
ET HP300x25
0100,000 100538 0.33
ET ROS 728x90 100,000 100104 0.12
LIC Amulya Jeevan
Campaign Site
Size Imp booked
Imp Delivered
CTR
IT HP230x25
0100,000 105,772 0.68
IT HP 728x90 100,000 101,115 0.33
IT ROS240x40
050,000 50,060 0.39
IT Mail300x60
050,000 54942 0.54
TOI HP300x25
0100,000 101492 0.55
TOI ROS240x40
0100,000 101475 0.79
ET HP300x25
0100,000 100015 0.54
ET ROS 728x90 100,000 100429 0.21
LIC Children Plan
Banner on Economictimes.com-Home Page
Banner on Economictimes.com-ROS
Banner on Economictimes.com-ROS
Banner on Economictimes.com-Home Page
Banner on Timesofindia.com-Home Page
Banner on Indiatimes.com-Home Page
Banner on Economictimes.com-ROS
Banner on Economictimes.com-Home Page
Banner on Economictimes.com-ROS
Banner on Indiatimes.com-Home Page
Banner on Economictimes.com-Home Page
Banner on Economictimes.com-Home Page
Banner on Economictimes.com-Home Page
Banner on Economictimes.com-ROS
Shoshkele on Timesofindia.com
Shoshkele on Economictimes.com
RELIANCE
Reliance Life Insurance Plan
March’07
Site SizeImps. Booked Imps. Delivered CTR
TOI ROS240*40
0 200,000 201,190 1940
ET ROS300*25
0 200,000 200,130 970
IT Pop Under400*40
0 200,000 216,290 1805
IT Mail Logout300*60
0 200,000 170,489 511
2 Mailers twice
Banner on Timesofindia.com-ROS
Banner on Timesofindia.com-ROS
Banner on Economictimes.com-Home Page
Banner on Economictimes.com-Home Page
Pop-under on Indiatimes.com-Home Page
Banner on Indiatimes Mail-Logout Page
Banner on Indiatimes Mail-Logout Page
Pop-under on Indiatimes.com-Home Page
Banner on Economictimes.com-Home Page
Banner on Economictimes.com-Home Page