institutional & business model innovation for the technologists
DESCRIPTION
There are some very key factors affecting BAU - Business As Usual. They have been at play for quite some time but their effects are only palpable now. How do we prepare ourselves for the new reality?This is a session I present at Barcamp Bangalore 9, 2010.TRANSCRIPT
INSTITUTIONAL & BUSINESS
MODEL INNOVATION FOR
THE TECHNOLOGISTS
Barcamp Bangalore 2010
#bcb9
Technology
Future of Work
Technology & User Generated Content
Social Media
Image Source: http://luckyborisyeltsinisdead.wordpress.com/2007/09/06/user-generated-content/
Empowered & Aware of it.
Social Customer
Image Source: http://www.socialmedia.biz/2010/07/26/united-breaks-guitars-social-media-tips-the-scales/
Global Online Customer Communities
Social Media
Image Source: http://marktamis.com/2010/02/18/social-crm-and-social-business/
More than Marketing, Advertisement, PR
Social Business
Image Source: http://www.gapingvoid.com/brain001JPEG%20B.jpg
Social
Social Media is about technology & user generated
content
Social Media is also about an empowered Customer
Social Media is also about Customer Communities
Social Business is not only Marketing, Advertising, PR
How can we help businesses adopt & adapt?
More than a communication device.
Mobile
Image Source: http://www.flickr.com/photos/p1r/1696132815/in/photostream/
Extension of Human body & mind
Cyborg Anthropology
Image Source: http://www.channels.com/episodes/show/9003484/theorycast-34-Cradlepoint-EVDO-wifi-router-3G-iPhone-anyone-
Mobile Social Networking vs. Implicit Mobile Usage Networks
Connects Humans
Image Source: http://www.noeman.org/gsm/trash-section/76856-morange-v5-0-4-r3-msn-email-chat-rooms-more-*updated*.html
Camera, Touch, Location, Orientation, Proximity, etc.
Mobile Sensors
Image Source: http://www.ubergizmo.com/15/archives/2008/10/heart_rate_monitor_iphone_app_video.html
Asymmetry in creation & access?
Mobile Development Platforms
Image Source: http://blog.oxagile.com/2010/03/24/mobile-os-racing-blackberry-android-and-iphone-who-wins-and-who-loses/
There are more mobiles in India than toilets – UN (Press Release)
Innovating for India
Image Source: http://www.dawn.com/wps/wcm/connect/dawn-content-library/dawn/news/sci-tech/35-low-tech-low-cost-solutions-connecting-indias-farmers-ak-03
Mobile
Mobile is not merely a communication device
It’s a technological extension of human body & mind
Cyborg Anthropology
It is a platform for human connections too Not just mobile social networking
Consider the existing networks among users
Location, Orientation, Proximity & other sensors
Development Platforms introduce asymmetry in creation & access
How to take it to the grass roots?
Future is Cloudy?
There is a clear
consensus that
there is no real
consensus on what
cloud computing is.
There are no fewer
than twenty
attempts at a
definition of the
infrastructural
paradigm shift.
Image Source:
http://geekandpoke.typepad.c
om/geekandpoke/2008/07/t
he-cloud-thing.html
Cloud
Type Description Examples
IaaS On-demand storage or hardware services and ensures
security, reliability and availability. Buy only the capacity
as per need then scale seamlessly as business grows.
BT, AT&T, Verizon,
Tata
Communications
PaaS Facilitate deployment of applications without the cost and
complexity of buying hardware and software. Provide
developers a platform to create rich collaborative custom
apps.
Amazon,
Force.com,
Rackspace
SaaS Software on Demand or through subscription or pay-as-
you-use mode. Provides unlimited scalability in a multi-
tenant environment with numerous physical data centers.
Salesforce.com,
Oracle on
Demand, Zoho,
Google Apps
BPaaS Business Processes completely outsourced without the need
to manage the underlying resources. Helps companies to
focus on their core competencies.
TCS, Infosys, IBM,
Wipro
Demographics
Future of Work
How to tap Gen Y’s Energy, Innovation & ever present Search for Meaning?
What defines Millennials?
Image Source: http://twitpic.com/s2tzr
Gen Y / Millennials
Making a difference is important
Want to feel they are contributing
Want to be Innovative
Want to be heard
Want to know they are succeeding
Want to express who they are through their work
Taken from: http://msp.imirus.com//Mpowered/imirus.jsp?volume=ds10&issue=5&page=72
Mentoring & Reverse Mentoring – Have plans for both
Digital Natives vs. Digital Migrants
Image Source: http://sites.wiki.ubc.ca/etec510/Digital_Natives_and_Immigrants
Globalization
Future of Work
Labor & Intellect can from anywhere across the globe. Trade policies, Political Scenarios,
Travel & Communications technology have changed where we work from and for whom.
Labor & Intellectual Arbitrage
Image Source: http://www.urenio.org/2006/04/11/boeings-unprecedented-global-collaboration-effort/
Telepresence & Robotic Avatars and Online Collaboration tools
Virtual Workplaces
Institutional
Innovation
Push vs. Pull
Demand can be anticipated
Top down design
Centralized Control
Procedural
Efficiency Focus
Extrinsic rewards
Demand highly uncertain
Emergent design
Decentralized Initiative
Modular
Innovation Focus
Intrinsic rewards
Push Programs Pull Platforms
Taken from: http://www.johnhagel.com/paper_pushpull.pdf
Right information to the right person at the right time.
Flows, not Stocks
Image Source: http://www.flickr.com/photos/swamibu/2868288357/in/photostream/
Relationships, not Transactions
Image Source: http://www.indiamike.com/photopost/showphoto.php/photo/12906/ppuser/16672
Forecasting model underlies the push model.
Emergence, not Planning
Image Source: http://www.adafruit.com/blog/2010/02/17/emergence/
You need to allow chance encounters to happen.
Serendipity, not Determinism
Image Source: http://blog.abondance.com/2007/09/les-trois-princes-de-serendip.html
Potential, not Product
Image Source: http://www.modoccohealthservices.com/alcoholdrug.html
Pull Programs
Flows, not Stocks
Relationships, not Transactions
Emergence, not Planning
Serendipity, not Determinism
Potential, not Product
Business Model
Innovation
Business Model Canvas
The Business Model Canvas is a strategic management tool, which allows to develop and sketch out new or existing business models. It is a visual template preformatted with the nine blocks of a business model.
http://www.businessmodelgeneration.com/
Patterns
Unbundling of Business Model
Long Tail
Multi Sided Platforms
FREE as a Business Model
Open Business Model
http://j.mp/prem_k | http://twitter.com/prem_k
Thank You
Prem Kumar Aparanji